Contrasting MEDIROM Healthcare Technologies (NYSE:MRM) and Rover Group (NASDAQ:ROVR)

MEDIROM Healthcare Technologies (NYSE:MRMGet Rating) and Rover Group (NASDAQ:ROVRGet Rating) are both small-cap medical companies, but which is the better business? We will contrast the two companies based on the strength of their institutional ownership, risk, earnings, profitability, dividends, valuation and analyst recommendations.

Institutional & Insider Ownership

0.2% of MEDIROM Healthcare Technologies shares are held by institutional investors. Comparatively, 60.1% of Rover Group shares are held by institutional investors. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.


This table compares MEDIROM Healthcare Technologies and Rover Group’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
MEDIROM Healthcare Technologies N/A N/A N/A
Rover Group N/A -30.89% -7.18%

Valuation & Earnings

This table compares MEDIROM Healthcare Technologies and Rover Group’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
MEDIROM Healthcare Technologies $31.31 million 1.18 -$5.07 million N/A N/A
Rover Group $109.84 million 9.47 -$64.05 million N/A N/A

MEDIROM Healthcare Technologies has higher earnings, but lower revenue than Rover Group.

Analyst Ratings

This is a summary of current recommendations and price targets for MEDIROM Healthcare Technologies and Rover Group, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
MEDIROM Healthcare Technologies 0 0 0 0 N/A
Rover Group 0 1 5 0 2.83

Rover Group has a consensus target price of $10.17, suggesting a potential upside of 76.20%. Given Rover Group’s higher possible upside, analysts plainly believe Rover Group is more favorable than MEDIROM Healthcare Technologies.

Volatility & Risk

MEDIROM Healthcare Technologies has a beta of -2.42, indicating that its stock price is 342% less volatile than the S&P 500. Comparatively, Rover Group has a beta of 0.72, indicating that its stock price is 28% less volatile than the S&P 500.


Rover Group beats MEDIROM Healthcare Technologies on 6 of the 9 factors compared between the two stocks.

MEDIROM Healthcare Technologies Company Profile (Get Rating)

MEDIROM Healthcare Technologies Inc. provides holistic healthcare services in Japan. It operates in two segments, Relaxation Salon and Digital Preventative Healthcare. The Relaxation Salon segment owns and franchises relaxation salons, which provide finger-pressure style bodywork therapy, stretch therapy, and posture and joint alignment, as well as physical therapy elements; and various individual services, including anti-fatigue therapy, athletic support therapy, slim-down therapy, and reflexology. As of December 31, 2021, this segment operated 312 relaxation salons under the Re.Ra.Ku and Ruam Ruam brand. The Digital Preventative Healthcare segment offers government-sponsored Specific Health Guidance program, utilizing Lav, its internally developed on-demand health monitoring smartphone application; MOTHER Tracker for fitness applications; and preventative healthcare services utilizing its digital application and devices. MEDIROM Healthcare Technologies Inc. also operates Re.Ra.Ku College that offers continuing training for franchise owners, home office staff, and salon staff covering topics, such as customer service, salon operations, and relaxation techniques located in the Odaiba area in Tokyo. The company was formerly known as MEDIROM Inc. and changed its name to MEDIROM Healthcare Technologies Inc. in March 2020. MEDIROM Healthcare Technologies Inc. was incorporated in 2000 and is headquartered in Tokyo, Japan.

Rover Group Company Profile (Get Rating)

Rover Group, Inc. operates an online marketplace for pet care worldwide. It connects pet parents with pet providers who offer overnight services, including boarding and in-home pet sitting, as well as daytime services, such as doggy daycare, dog walking, drop-in visits, grooming, and training. The company is headquartered in Seattle, Washington.

Receive News & Ratings for MEDIROM Healthcare Technologies Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for MEDIROM Healthcare Technologies and related companies with's FREE daily email newsletter.