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DOW   39,807.37
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Stock market today: Asian shares are mostly higher after another set of Wall St records
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Krispy Kreme's Sweet Deal: McDonald's Partnership Sparks Growth?
S&P 500   5,254.35
DOW   39,807.37
QQQ   444.01
Stock market today: Asian shares are mostly higher after another set of Wall St records
Delta Airline’s Put Option Activity Isn’t Bad News
3 Value Stocks Too Small For Buffett’s Portfolio
Disney Stock Catches 3 Upgrades In a Single Week
Walgreens Boots Alliance: Deep Value With Nowhere to Go But Up
7 Stocks That Will Drive the Weight Loss Drugs Market
Krispy Kreme's Sweet Deal: McDonald's Partnership Sparks Growth?
S&P 500   5,254.35
DOW   39,807.37
QQQ   444.01
Stock market today: Asian shares are mostly higher after another set of Wall St records
Delta Airline’s Put Option Activity Isn’t Bad News
3 Value Stocks Too Small For Buffett’s Portfolio
Disney Stock Catches 3 Upgrades In a Single Week
Walgreens Boots Alliance: Deep Value With Nowhere to Go But Up
7 Stocks That Will Drive the Weight Loss Drugs Market
Krispy Kreme's Sweet Deal: McDonald's Partnership Sparks Growth?
S&P 500   5,254.35
DOW   39,807.37
QQQ   444.01
Stock market today: Asian shares are mostly higher after another set of Wall St records
Delta Airline’s Put Option Activity Isn’t Bad News
3 Value Stocks Too Small For Buffett’s Portfolio
Disney Stock Catches 3 Upgrades In a Single Week
Walgreens Boots Alliance: Deep Value With Nowhere to Go But Up
7 Stocks That Will Drive the Weight Loss Drugs Market
Krispy Kreme's Sweet Deal: McDonald's Partnership Sparks Growth?
NASDAQ:BKNG

Booking (BKNG) Stock Price, News & Analysis

$3,627.88
-45.62 (-1.24%)
(As of 03/28/2024 ET)
Today's Range
$3,619.93
$3,694.64
50-Day Range
$3,413.98
$3,901.99
52-Week Range
$2,456.93
$3,918.00
Volume
274,089 shs
Average Volume
299,302 shs
Market Capitalization
$123.96 billion
P/E Ratio
30.75
Dividend Yield
0.96%
Price Target
$3,697.38

Booking MarketRank™ Stock Analysis

Analyst Rating
Moderate Buy
2.79 Rating Score
Upside/​Downside
1.9% Upside
$3,697.38 Price Target
Short Interest
Healthy
2.19% of Float Sold Short
Dividend Strength
Weak
Based on Four Factors
Sustainability
-3.49
Upright™ Environmental Score
News Sentiment
0.53mentions of Booking in the last 14 days
Based on 21 Articles This Week
Insider Trading
Selling Shares
$22.30 M Sold Last Quarter
Proj. Earnings Growth
17.02%
From $175.46 to $205.32 Per Share

Overall MarketRank

New Rank-Based ScoringMarketRank is calculated by averaging available category scores (with extra weight given to analysis and valuation), then ranking the company's weighted average against that of other companies.

4.63 out of 5 stars

Retail/Wholesale Sector

26th out of 203 stocks

Transportation Services Industry

2nd out of 15 stocks

BKNG stock logo

About Booking Stock (NASDAQ:BKNG)

Booking Holdings Inc, formerly The Priceline Group Inc., is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands. Its other brands include KAYAK, Rentalcars.com and OpenTable, Inc. (OpenTable). As of December 31, 2016, Booking.com offered accommodation reservation services for over 1,115,000 properties in over 220 countries and territories on its various Websites and in over 40 languages, which included over 568,000 vacation rental properties (updated property counts were available on the Booking.com Website).

BKNG Stock Price History

BKNG Stock News Headlines

Trump’s “Tax Free” Retirement Strategy
Since 1924 — over one hundred years — the US dollar has lost nearly 18x its value. In other words, a dollar back then would buy $17.82 worth of goods in today's money. If you're planning on retiring any time soon…This poses a real problem.
Trump’s “Tax Free” Retirement Strategy
Since 1924 — over one hundred years — the US dollar has lost nearly 18x its value. In other words, a dollar back then would buy $17.82 worth of goods in today's money. If you're planning on retiring any time soon…This poses a real problem.
Booking (NASDAQ:BKNG) Downgraded to "Hold" at StockNews.com
BKNG Mar 2024 3380.000 call
BKNG Mar 2024 4020.000 call
BKNG Mar 2024 2200.000 put
See More Headlines
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Company Calendar

Last Earnings
2/22/2024
Ex-Dividend for 3/28 Dividend
3/07/2024
Dividend Payable
3/28/2024
Today
3/29/2024
Next Earnings (Estimated)
5/02/2024
Fiscal Year End
12/31/2024

Industry, Sector and Symbol

Industry
Transportation services
Sub-Industry
Internet Retail
Current Symbol
NASDAQ:BKNG
CUSIP
74150340
Employees
23,600
Year Founded
1997

Price Target and Rating

Average Stock Price Target
$3,697.38
High Stock Price Target
$4,285.00
Low Stock Price Target
$2,900.00
Potential Upside/Downside
+1.9%
Consensus Rating
Moderate Buy
Rating Score (0-4)
2.79
Research Coverage
28 Analysts

Profitability

Net Income
$4.29 billion
Pretax Margin
25.65%

Debt

Sales & Book Value

Annual Sales
$21.37 billion
Cash Flow
$172.26 per share
Book Value
($78.65) per share

Miscellaneous

Free Float
34,120,000
Market Cap
$123.96 billion
Optionable
Optionable
Beta
1.40

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Should I Buy Booking Stock? BKNG Pros and Cons Explained

Pros

Here are some ways that investors could benefit from investing in Booking Holdings Inc.:

  • Booking Holdings Inc. has shown consistent growth in its institutional investor holdings, indicating confidence in the company's future prospects.
  • Recent insider activity, such as directors selling shares, could be seen as profit-taking but also as a sign of transparency and adherence to regulations.
  • Booking Holdings Inc.'s stock price has remained relatively stable, providing a sense of security for investors.
  • The company's strategic acquisitions and partnerships have expanded its market presence and diversified its revenue streams.
  • Booking Holdings Inc.'s position as a leading player in the online travel industry offers exposure to a sector with long-term growth potential.

Cons

Investors should be bearish about investing in Booking Holdings Inc. for these reasons:

  • The recent decrease in holdings by large investors like AustralianSuper Pty Ltd may raise concerns about the company's performance or future outlook.
  • Ongoing insider selling activities, such as the CFO selling shares, could signal internal concerns or lack of confidence in the company's direction.
  • Booking Holdings Inc.'s heavy reliance on the travel industry makes it vulnerable to external factors like economic downturns, natural disasters, or global crises.
  • Increased competition in the online travel sector could put pressure on Booking Holdings Inc.'s market share and profitability in the long run.
  • Market volatility and uncertainties, especially in the current economic climate, may impact Booking Holdings Inc.'s stock performance and investor returns.
These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Tuesday, March 26, 2024. Please send any questions or comments about these Booking pros and cons to contact@marketbeat.com.

BKNG Stock Analysis - Frequently Asked Questions

Should I buy or sell Booking stock right now?

28 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Booking in the last twelve months. There are currently 7 hold ratings, 20 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street research analysts is that investors should "moderate buy" BKNG shares.
View BKNG analyst ratings
or view top-rated stocks.

What is Booking's stock price target for 2024?

28 Wall Street research analysts have issued twelve-month target prices for Booking's shares. Their BKNG share price targets range from $2,900.00 to $4,285.00. On average, they expect the company's share price to reach $3,697.38 in the next twelve months. This suggests a possible upside of 1.9% from the stock's current price.
View analysts price targets for BKNG
or view top-rated stocks among Wall Street analysts.

How have BKNG shares performed in 2024?

Booking's stock was trading at $3,547.22 at the beginning of the year. Since then, BKNG shares have increased by 2.3% and is now trading at $3,627.88.
View the best growth stocks for 2024 here
.

Are investors shorting Booking?

Booking saw a drop in short interest during the month of March. As of March 15th, there was short interest totaling 742,400 shares, a drop of 5.3% from the February 29th total of 783,800 shares. Based on an average daily volume of 280,300 shares, the days-to-cover ratio is currently 2.6 days. Currently, 2.2% of the company's shares are sold short.
View Booking's Short Interest
.

When is Booking's next earnings date?

The company is scheduled to release its next quarterly earnings announcement on Thursday, May 2nd 2024.
View our BKNG earnings forecast
.

How were Booking's earnings last quarter?

Booking Holdings Inc. (NASDAQ:BKNG) posted its earnings results on Thursday, February, 22nd. The business services provider reported $32.00 EPS for the quarter, beating the consensus estimate of $29.72 by $2.28. The business services provider had revenue of $4.78 billion for the quarter, compared to the consensus estimate of $4.71 billion. Booking had a net margin of 20.08% and a negative trailing twelve-month return on equity of 751.49%. The business's revenue for the quarter was up 18.2% compared to the same quarter last year. During the same quarter last year, the business earned $24.74 EPS.
Read the conference call transcript
.

How often does Booking pay dividends? What is the dividend yield for Booking?

Booking declared a quarterly dividend on Thursday, February 22nd. Stockholders of record on Friday, March 8th will be paid a dividend of $8.75 per share on Thursday, March 28th. This represents a $35.00 dividend on an annualized basis and a dividend yield of 0.96%. The ex-dividend date of this dividend is Thursday, March 7th.
Read our dividend analysis for BKNG
.

Is Booking a good dividend stock?

Booking (NASDAQ:BKNG) pays an annual dividend of $35.00 per share and currently has a dividend yield of 0.96%. The dividend payout ratio is 29.67%. This payout ratio is at a healthy, sustainable level, below 75%. Based on earnings estimates, BKNG will have a dividend payout ratio of 17.05% next year. This indicates that the company will be able to sustain or increase its dividend.
Read our dividend analysis for BKNG.

What guidance has Booking issued on next quarter's earnings?

Booking issued an update on its first quarter 2024 earnings guidance on Friday, February, 23rd. The company provided EPS guidance of for the period. The company issued revenue guidance of $4.2 billion-$4.3 billion, compared to the consensus revenue estimate of $4.2 billion.

What is Glenn D. Fogel's approval rating as Booking's CEO?

6 employees have rated Booking Chief Executive Officer Glenn D. Fogel on Glassdoor.com. Glenn D. Fogel has an approval rating of 100% among the company's employees. This puts Glenn D. Fogel in the top 10% of approval ratings compared to other CEOs of publicly-traded companies. 69.0% of employees surveyed would recommend working at Booking to a friend.

What other stocks do shareholders of Booking own?

Based on aggregate information from My MarketBeat watchlists, some companies that other Booking investors own include Netflix (NFLX), Tesla (TSLA), Alphabet (GOOG), NVIDIA (NVDA), Chipotle Mexican Grill (CMG), Alibaba Group (BABA), Visa (V), Mastercard (MA), Walt Disney (DIS) and Baidu (BIDU).

Who are Booking's major shareholders?

Booking's stock is owned by many different retail and institutional investors. Top institutional shareholders include Vanguard Group Inc. (8.61%), Capital World Investors (4.94%), Price T Rowe Associates Inc. MD (3.22%), Dodge & Cox (2.28%), Citadel Advisors LLC (0.00%) and Nuveen Asset Management LLC (1.47%). Insiders that own company stock include David I Goulden, David I Goulden, Glenn D Fogel, Jeffery H Boyd, Paulo Pisano, Radakovich Lynn M Vojvodich, Radakovich Lynn Vojvodich, Robert J Mylod Jr and Susana D'emic.
View institutional ownership trends
.

How do I buy shares of Booking?

Shares of BKNG stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.
Compare Top Brokerages Here.

Does Booking have any subsidiaries?
The following companies are subsidiares of Booking: AS Digital, Active Hotels, Agoda Company Pte. Ltd, Agoda Holding Company Limited, Booking Holdings Treasury Company, Booking.com B.V., Booking.com Brasil Servicos de Reserva de Hoteis LTDA, Booking.com Holding B.V., Booking.com Transport Limited, Coronado Pte Ltd, FareHarbor, HotelsCombined, KAYAK, KAYAK Software Corporation, OpenTable, OpenTable Inc., PriceMatch, Priceline.com Bookings Acquisition Company Limited, Priceline.com Europe Holdco Inc., Priceline.com Holdco U.K. Limited, Rocketmiles, TravelJigsaw Holdings Limited, momondo, priceline.com International Ltd., and priceline.com LLC.
Read More
This page (NASDAQ:BKNG) was last updated on 3/29/2024 by MarketBeat.com Staff

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