Contrasting Know Labs (KNWN) and Its Peers

Know Labs (OTCMKTS:KNWNGet Rating) is one of 28 public companies in the “Measuring & controlling devices, not elsewhere classified” industry, but how does it weigh in compared to its competitors? We will compare Know Labs to related businesses based on the strength of its analyst recommendations, dividends, risk, institutional ownership, profitability, valuation and earnings.

Insider and Institutional Ownership

10.6% of Know Labs shares are owned by institutional investors. Comparatively, 61.0% of shares of all “Measuring & controlling devices, not elsewhere classified” companies are owned by institutional investors. 44.0% of Know Labs shares are owned by insiders. Comparatively, 16.1% of shares of all “Measuring & controlling devices, not elsewhere classified” companies are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Risk & Volatility

Know Labs has a beta of 3.05, meaning that its share price is 205% more volatile than the S&P 500. Comparatively, Know Labs’ competitors have a beta of 1.03, meaning that their average share price is 3% more volatile than the S&P 500.

Analyst Recommendations

This is a breakdown of recent ratings and price targets for Know Labs and its competitors, as reported by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Know Labs 0 0 1 0 3.00
Know Labs Competitors 154 692 956 28 2.47

Know Labs currently has a consensus price target of $7.00, suggesting a potential upside of 372.97%. As a group, “Measuring & controlling devices, not elsewhere classified” companies have a potential upside of 26.57%. Given Know Labs’ stronger consensus rating and higher possible upside, research analysts plainly believe Know Labs is more favorable than its competitors.

Valuation & Earnings

This table compares Know Labs and its competitors top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Net Income Price/Earnings Ratio
Know Labs $120,000.00 -$25.36 million -1.85
Know Labs Competitors $2.66 billion $435.24 million 11.21

Know Labs’ competitors have higher revenue and earnings than Know Labs. Know Labs is trading at a lower price-to-earnings ratio than its competitors, indicating that it is currently more affordable than other companies in its industry.


This table compares Know Labs and its competitors’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Know Labs N/A -968.13% -192.31%
Know Labs Competitors -3,288.70% 4.83% 1.80%


Know Labs competitors beat Know Labs on 7 of the 13 factors compared.

Know Labs Company Profile (Get Rating)

Know Labs, Inc. focuses on the development and commercialization of proprietary technologies in the United States. Its technology uses spectroscopy to direct electromagnetic energy through a substance or material to capture a molecular signature. The company refers to its technology as Bio-RFID. The Bio-RFID technology can be integrated into various wearable, mobile, or bench-top form factors. Its first application of Bio-RFID technology is a product marketed as a glucose monitor that provide the user with real time information on their blood glucose levels. The company was formerly known as Visualant, Incorporated and changed its name to Know Labs, Inc. in May 2018. Know Labs, Inc. was founded in 1998 and is headquartered in Seattle, Washington.

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