Critical Contrast: Verano (VRNOF) versus Its Peers

Verano (OTCMKTS:VRNOFGet Rating) is one of 32 publicly-traded companies in the “Agricultural production – crops” industry, but how does it compare to its rivals? We will compare Verano to similar businesses based on the strength of its earnings, risk, analyst recommendations, dividends, profitability, institutional ownership and valuation.


This table compares Verano and its rivals’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Verano -12.61% -6.83% -4.06%
Verano Competitors -180.98% -13.81% -9.50%

Earnings and Valuation

This table compares Verano and its rivals gross revenue, earnings per share and valuation.

Gross Revenue Net Income Price/Earnings Ratio
Verano $740,000.00 -$14.68 million -15.50
Verano Competitors $1.63 billion $92.76 million 1.31

Verano’s rivals have higher revenue and earnings than Verano. Verano is trading at a lower price-to-earnings ratio than its rivals, indicating that it is currently more affordable than other companies in its industry.

Institutional and Insider Ownership

26.9% of shares of all “Agricultural production – crops” companies are held by institutional investors. 20.6% of shares of all “Agricultural production – crops” companies are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Analyst Ratings

This is a breakdown of current ratings for Verano and its rivals, as reported by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Verano 0 1 5 0 2.83
Verano Competitors 36 127 419 23 2.71

Verano currently has a consensus target price of $26.25, suggesting a potential upside of 323.39%. As a group, “Agricultural production – crops” companies have a potential upside of 69.23%. Given Verano’s stronger consensus rating and higher probable upside, equities research analysts plainly believe Verano is more favorable than its rivals.

About Verano

(Get Rating)

Verano Holdings Corp. operates as a vertically integrated multi-state cannabis operator in the United States. It engages in the cultivation, processing, wholesale, and retail distribution of cannabis in Arizona, Arkansas, California, Connecticut, Florida, Illinois, Maryland, Massachusetts, Michigan, Missouri, Nevada, New Jersey, Ohio, Pennsylvania, and West Virginia. The company offers artisanal cannabis products under the Encore, Avexia, MUV, and Verano brands for medical and adult-use markets. As of May 10, 2022, it operated 96 retail dispensaries, and 13 cultivation and processing facilities. The company is headquartered in Chicago, Illinois.

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