General Motors (NYSE:GM) versus Lion Electric (NYSE:LEV) Head-To-Head Survey

Lion Electric (NYSE:LEVGet Rating) and General Motors (NYSE:GMGet Rating) are both auto/tires/trucks companies, but which is the superior business? We will contrast the two businesses based on the strength of their dividends, earnings, profitability, institutional ownership, analyst recommendations, valuation and risk.


This table compares Lion Electric and General Motors’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Lion Electric 219.51% -10.16% -6.59%
General Motors 6.66% 13.82% 3.65%

Analyst Ratings

This is a breakdown of current recommendations and price targets for Lion Electric and General Motors, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Lion Electric 1 4 6 0 2.45
General Motors 1 5 14 0 2.65

Lion Electric presently has a consensus target price of $9.95, indicating a potential upside of 206.29%. General Motors has a consensus target price of $55.78, indicating a potential upside of 48.03%. Given Lion Electric’s higher possible upside, analysts clearly believe Lion Electric is more favorable than General Motors.

Volatility & Risk

Lion Electric has a beta of 2.24, indicating that its stock price is 124% more volatile than the S&P 500. Comparatively, General Motors has a beta of 1.23, indicating that its stock price is 23% more volatile than the S&P 500.

Insider and Institutional Ownership

43.8% of Lion Electric shares are held by institutional investors. Comparatively, 79.6% of General Motors shares are held by institutional investors. 0.1% of General Motors shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Earnings and Valuation

This table compares Lion Electric and General Motors’ top-line revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Lion Electric $57.71 million 10.70 -$43.33 million $0.94 3.46
General Motors $127.00 billion 0.43 $10.02 billion $5.27 7.15

General Motors has higher revenue and earnings than Lion Electric. Lion Electric is trading at a lower price-to-earnings ratio than General Motors, indicating that it is currently the more affordable of the two stocks.


General Motors beats Lion Electric on 10 of the 14 factors compared between the two stocks.

About Lion Electric

(Get Rating)

The Lion Electric Company designs, develops, manufactures, and distributes purpose-built all-electric medium and heavy-duty urban vehicles in North America. Its products include battery systems, chassis, bus bodies, and truck cabins. The company also distributes truck and bus parts, as well as accessories. The Lion Electric Company was incorporated in 2008 and is based in Saint-Jérôme, Canada.

About General Motors

(Get Rating)

General Motors Company designs, builds, and sells trucks, crossovers, cars, and automobile parts and accessories in North America, the Asia Pacific, the Middle East, Africa, South America, the United States, and China. The company operates through GM North America, GM International, Cruise, and GM Financial segments. It markets its vehicles primarily under the Buick, Cadillac, Chevrolet, GMC, Holden, Baojun, and Wuling brand names. The company also sells trucks, crossovers, cars, and purpose-built vehicles to dealers for consumer retail sales, as well as to fleet customers, including daily rental car companies, commercial fleet customers, leasing companies, and governments. In addition, it offers safety and security services for retail and fleet customers, including automatic crash response, emergency services, roadside assistance, crisis assist, stolen vehicle assistance, and turn-by-turn navigation; and connected services comprising mobile applications for owners to remotely control their vehicles and electric vehicle owners to locate charging stations, on-demand vehicle diagnostics, smart driver, marketplace in-vehicle commerce, in-vehicle voice, voice assistant, navigation and app ecosystem, connected navigation, SiriusXM with 360L, and 4G LTE wireless connectivity, as well as develops and commercializes autonomous vehicle technology. Further, the company provides automotive financing and insurance services; and software-enabled services and subscriptions. General Motors Company was founded in 1908 and is headquartered in Detroit, Michigan.

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