iRobot (NASDAQ:IRBT) & SharkNinja (NYSE:SN) Head to Head Review

iRobot (NASDAQ:IRBT) and SharkNinja (NYSE:SN) are both consumer cyclical companies, but which is the superior investment? We will contrast the two businesses based on the strength of their institutional ownership, dividends, analyst recommendations, risk, profitability, valuation and earnings.

Institutional and Insider Ownership

86.4% of iRobot shares are held by institutional investors. 1.9% of iRobot shares are held by insiders. Comparatively, 11.1% of SharkNinja shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Earnings & Valuation

This table compares iRobot and SharkNinja’s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
iRobot	$1.18 billion	0.76	-$286.30 million	($13.66)	-2.37
SharkNinja	$3.84 billion	1.65	$232.35 million	N/A	N/A

SharkNinja has higher revenue and earnings than iRobot.

Profitability

This table compares iRobot and SharkNinja’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
iRobot	-36.24%	-47.45%	-26.30%
SharkNinja	N/A	N/A	N/A

Analyst Ratings

This is a summary of recent recommendations and price targets for iRobot and SharkNinja, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
iRobot	0	1	0	0	2.00
SharkNinja	0	0	2	0	3.00

iRobot presently has a consensus target price of $51.00, suggesting a potential upside of 57.55%. Given iRobot’s higher probable upside, equities analysts clearly believe iRobot is more favorable than SharkNinja.

Summary

SharkNinja beats iRobot on 9 of the 11 factors compared between the two stocks.

About iRobot

iRobot Corporation designs, builds, and sells robots and home innovation products in the United States, Europe, the Middle East, Africa, Japan, and internationally. The company offers floor care products, including Roomba floor vacuuming robots; Roomba accessories and consumables, such as the Clean Base Automatic Dirt Disposal, replacement dirt disposal bags for the Clean Base, filters, brushes, and batteries; Braava family of automatic floor mopping robots; and Braava accessories and consumables, which include cleaning solution, washable and disposable mopping pads, replacement tanks, and batteries, as well as subscription services. It also provides H1 Handheld Vacuum, a portable vacuum; H1 Handheld Vacuum accessories comprising filters, chargers, batteries, and an extension kit that converts the H1 Handheld Vacuum into a stick vacuum; air purifiers under the Aeris brand; Root robots to help children learn how to code; and Create 3, a mobile robot platform that offers an opportunity for educators, developers, and high-school and college students to program behaviors, sounds, movements, and add additional electronics, as well as sells filters and fabric covers. The company sells its products through chain stores and other national retailers, distributors, and resellers, as well as through its website and app, and e-commerce websites. iRobot Corporation was incorporated in 1990 and is headquartered in Bedford, Massachusetts.

About SharkNinja

SharkNinja, Inc., a product design and technology company, engages in the provision of various solutions for consumers worldwide. It offers cleaning appliances, including corded and cordless vacuums, as well as other floorcare products; cooking and beverage appliances, such as air fryers, multi-cookers, outdoor and countertop grills and ovens, coffee systems, cookware, cutlery, kettles, toasters, and bakeware products; food preparation appliances comprising blenders, food processors, ice cream makers, and juicers; and beauty appliances, home environment products, and garment care products. The company sells its products through retailers, online and offline, and distributors. SharkNinja, Inc. was incorporated in 2017 and is headquartered in Needham, Massachusetts.