Critical Review: Creatd (NASDAQ:VOCL) & Creatd (NASDAQ:CRTD)

Creatd (NASDAQ:VOCL) and Creatd (NASDAQ:CRTD) are both small-cap business services companies, but which is the better business? We will contrast the two businesses based on the strength of their analyst recommendations, profitability, institutional ownership, risk, dividends, valuation and earnings.

Risk and Volatility

Creatd has a beta of 4.16, suggesting that its share price is 316% more volatile than the S&P 500. Comparatively, Creatd has a beta of 4.1, suggesting that its share price is 310% more volatile than the S&P 500.

Analyst Ratings

This is a summary of recent ratings and recommmendations for Creatd and Creatd, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Creatd	0	0	0	0	N/A
Creatd	0	0	0	0	N/A

Profitability

This table compares Creatd and Creatd’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Creatd	-1,086.31%	N/A	-720.10%
Creatd	-673.97%	N/A	-387.51%

Insider and Institutional Ownership

0.0% of Creatd shares are held by institutional investors. 11.8% of Creatd shares are held by company insiders. Comparatively, 11.8% of Creatd shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Valuation and Earnings

This table compares Creatd and Creatd’s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Creatd	$4.80 million	0.44	-$32.29 million	($0.99)	-0.01
Creatd	$5.56 million	0.08	-$37.29 million	($2.00)	-0.01

Creatd has higher earnings, but lower revenue than Creatd. Creatd is trading at a lower price-to-earnings ratio than Creatd, indicating that it is currently the more affordable of the two stocks.

Summary

Creatd beats Creatd on 5 of the 9 factors compared between the two stocks.

About Creatd

Creatd, Inc., a technology company, provides economic opportunities for creators. The company operated in three segments: Creatd Labs, Creatd Partners, and Creatd Ventures. Its flagship product is Vocal, a content distribution platform that delivers a digital publishing platform organized into niche-communities capable of hosting various rich media content. The company's Vocal platform enhances the visibility of content and maximizes viewership, and provides advertisers access to target markets that closely match its interests. It also offers Vocal for Brands, a content marketing that fosters relationships between brands and creators through its suite of agency services; Seller's Choice, performance marketing initiatives; and WHE Agency, an influencer marketing. In addition, the company builds, develops, and scales e-commerce brands, such as Camp and Dune Glow Remedy. Further, its Creatd studios elevates creators to develop their content for television, film, books, prints, podcasts, Web. The company was formerly known as Jerrick Media Holdings, Inc. and changed its name to Creatd Inc. in September 2020. Creatd, Inc. is headquartered in New York, New York.

About Creatd

Creatd, Inc. empowers creators, brands, and entrepreneurs through its technology and partnership. The company’s proprietary technology platforms and complementary digital businesses include Vocal for Brands, Seller’s Choice, and the intellectual property inherent in Vocal’s owned and operated digital communities and future acquisitions. The company was founded by Jeremy Phillip Frommer and Rick Schwartz on December 30, 1999 and is headquartered in New York, NY.