Head-To-Head Comparison: SharkNinja (SN) versus Its Competitors

SharkNinja (NYSE:SN) is one of 20 publicly-traded companies in the “RETAIL – MISC/DIV” industry, but how does it contrast to its peers? We will compare SharkNinja to similar businesses based on the strength of its analyst recommendations, valuation, earnings, institutional ownership, dividends, profitability and risk.

Profitability

This table compares SharkNinja and its peers’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
SharkNinja	7.86%	28.89%	12.86%
SharkNinja Competitors	7.48%	7.89%	13.41%

Risk and Volatility

SharkNinja has a beta of 1.66, meaning that its stock price is 66% more volatile than the S&P 500. Comparatively, SharkNinja’s peers have a beta of 1.26, meaning that their average stock price is 26% more volatile than the S&P 500.

Analyst Ratings

This is a summary of current ratings and recommmendations for SharkNinja and its peers, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
SharkNinja	0	1	7	0	2.88
SharkNinja Competitors	207	1722	2649	80	2.56

SharkNinja presently has a consensus target price of $121.50, suggesting a potential upside of 5.63%. As a group, “RETAIL – MISC/DIV” companies have a potential downside of 0.45%. Given SharkNinja’s stronger consensus rating and higher possible upside, equities analysts clearly believe SharkNinja is more favorable than its peers.

Insider and Institutional Ownership

34.8% of SharkNinja shares are owned by institutional investors. Comparatively, 74.9% of shares of all “RETAIL – MISC/DIV” companies are owned by institutional investors. 11.1% of SharkNinja shares are owned by company insiders. Comparatively, 6.9% of shares of all “RETAIL – MISC/DIV” companies are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Valuation and Earnings

This table compares SharkNinja and its peers top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Net Income	Price/Earnings Ratio
SharkNinja	$5.53 billion	$438.70 million	36.40
SharkNinja Competitors	$13.94 billion	$608.19 million	13.71

SharkNinja’s peers have higher revenue and earnings than SharkNinja. SharkNinja is trading at a higher price-to-earnings ratio than its peers, indicating that it is currently more expensive than other companies in its industry.

Summary

SharkNinja beats its peers on 8 of the 13 factors compared.

SharkNinja Company Profile

SharkNinja, Inc., a product design and technology company, engages in the provision of various solutions for consumers worldwide. It offers cleaning appliances, including corded and cordless vacuums, including handheld and robotic vacuums, as well as other floorcare products comprising steam mops, wet/dry cleaning floor products, and carpet extraction; cooking and beverage appliances, such as air fryers, multi-cookers, outdoor and countertop grills and ovens, coffee systems, carbonation, cookware, cutlery, kettles, toasters and bakeware; food preparation appliances comprising blenders, food processors, ice cream makers, and juicers; and beauty appliances, such as hair dryers and stylers, as well as home environment products comprising air purifiers and humidifiers. The company sells its products through traditional brick-and-mortar retail channels and e-commerce channels, distributors, and direct-to-consumer channels under the Shark and Ninja brands. SharkNinja, Inc. was incorporated in 2017 and is headquartered in Needham, Massachusetts.