Russian arms manufacturer, Kalashnikov concern has opened its first merchandise store at Sheremetyevo airport in Moscow.
Airline passengers will now be able to purchase a wide assortment of souvenirs, clothes, bags and other accessories, including full-size replica guns, all branded with the Kalashnikov logo, Sputnik reported Tuesday.
Vladimir Dmitriev, head of the concern’s marketing department, pointed out that Kalashnikov is one of the most popular Russian brands in the world.
"Opening our store at one of the busiest airports in the country is a natural step on the way to become closer to our clients and to attract new consumers for our products," Dmitriev was quoted as saying by the news daily.
"Military style, military trends in clothing are currently popular all over the world," the fashion designer Vyacheslav Zaitsev had said in May this year. "And if we create a clothing line in a professional way, I think this will be a very good business. And in case of Kalashnikov it is even better because its own name will contribute to success — the brand the whole world links with one of the main symbols of Russia."
Kalashnikov has begun serial deliveries of its high-speed transport and amphibious assault boats to the Russian Special Forces. Kalashnikov began it first deliveries of the BK-10 assault landing boat and the BK-16 multipurpose amphibious boat to Russia's Special Purpose Military Units (Spetsnaz), according to the official statement published Wednesday
Russian Zala Aero will exhibit its new small-scale real-time control system RCS-7 that can be used to control drones as well as any other robotic vehicles, including terrestrial and submerged ones during KADEX-2016 exhibition. The new control system works without an operating system
Kalashnikov plans to open 60 new shops offering traditional weaponry along with its own brand of clothes and accessories by year end. As Vladimir Dmitriev, the Marketing Director of the company, told
Kalashnikov will launch production of Lebedev pistol (PL-14) early next year. The new weapon testing, commissioned by the RF Ministry of Defense, will be completed this year, announced Aleksey Krivoruchko, CEO of Kalashnikov Concern
Russia's Kalashnikov Group has launched serial production of Russias advanced ZALA 421-16E2 unmanned reconnaissance and surveillance aircraft that features noiseless flight mode. “The companys order book for ZALA 421-16E2 complexes has been formed for this year,” the company announced Tuesday on its website
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