Analyzing MGO Global (MGOL) and Its Peers

MGO Global (NASDAQ:MGOL) is one of 91 publicly-traded companies in the “Advertising Agencies” industry, but how does it contrast to its rivals? We will compare MGO Global to similar businesses based on the strength of its dividends, analyst recommendations, valuation, profitability, risk, earnings and institutional ownership.

Institutional and Insider Ownership

1.1% of MGO Global shares are held by institutional investors. Comparatively, 45.7% of shares of all “Advertising Agencies” companies are held by institutional investors. 58.9% of MGO Global shares are held by insiders. Comparatively, 24.9% of shares of all “Advertising Agencies” companies are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Analyst Ratings

This is a summary of current recommendations and price targets for MGO Global and its rivals, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
MGO Global	0	0	0	0	N/A
MGO Global Competitors	354	1701	2709	38	2.51

As a group, “Advertising Agencies” companies have a potential upside of 27.29%. Given MGO Global’s rivals higher probable upside, analysts plainly believe MGO Global has less favorable growth aspects than its rivals.

Profitability

This table compares MGO Global and its rivals’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
MGO Global	-133.23%	-226.43%	-170.71%
MGO Global Competitors	-6.25%	-912.57%	-6.58%

Risk & Volatility

MGO Global has a beta of 5.44, suggesting that its stock price is 444% more volatile than the S&P 500. Comparatively, MGO Global’s rivals have a beta of 1.13, suggesting that their average stock price is 13% more volatile than the S&P 500.

Earnings & Valuation

This table compares MGO Global and its rivals top-line revenue, earnings per share and valuation.

	Gross Revenue	Net Income	Price/Earnings Ratio
MGO Global	$5.36 million	-$7.14 million	-0.56
MGO Global Competitors	$1.75 billion	$85.79 million	1,297.36

MGO Global’s rivals have higher revenue and earnings than MGO Global. MGO Global is trading at a lower price-to-earnings ratio than its rivals, indicating that it is currently more affordable than other companies in its industry.

Summary

MGO Global rivals beat MGO Global on 7 of the 10 factors compared.

About MGO Global

MGO Global, Inc. operates as a lifestyle brand portfolio company. The company is involved in the fashion design, brand development and management, sourcing and manufacturing, licensing, IP protection, corporate finance, consumer engagement and experience, ecommerce, and retail sales and marketing activities related to the Messi brand. MGO Global, Inc. was founded in 2018 and is headquartered in Fort Lauderdale, Florida.