Head to Head Survey: Semrush (NASDAQ:SEMR) versus Cloudward (OTCMKTS:CDWD)

Semrush (NASDAQ:SEMR) and Cloudward (OTCMKTS:CDWD) are both computer and technology companies, but which is the better investment? We will compare the two companies based on the strength of their profitability, valuation, earnings, dividends, institutional ownership, risk and analyst recommendations.

Insider & Institutional Ownership

32.9% of Semrush shares are owned by institutional investors. 55.6% of Semrush shares are owned by insiders. Comparatively, 27.8% of Cloudward shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Analyst Recommendations

This is a summary of recent ratings and recommmendations for Semrush and Cloudward, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Semrush	0	1	6	1	3.00
Cloudward	0	0	0	0	0.00

Semrush currently has a consensus target price of $16.43, suggesting a potential upside of 88.27%. Given Semrush’s stronger consensus rating and higher possible upside, research analysts clearly believe Semrush is more favorable than Cloudward.

Profitability

This table compares Semrush and Cloudward’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Semrush	3.29%	4.93%	3.29%
Cloudward	N/A	N/A	N/A

Earnings & Valuation

This table compares Semrush and Cloudward”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Semrush	$396.02 million	3.27	$950,000.00	$0.05	174.52
Cloudward	N/A	N/A	N/A	N/A	N/A

Semrush has higher revenue and earnings than Cloudward.

Summary

Semrush beats Cloudward on 10 of the 10 factors compared between the two stocks.

About Semrush

Semrush Holdings, Inc. develops an online visibility management software-as-a-service platform in the United States, the United Kingdom, and internationally. The company enables companies to identify and reach the right audience for their content through the right channels. Its platform enables the company's customers to understand trends and act upon insights to enhance the online visibility, and drive traffic to their websites and social media pages, as well as online listings, distribute targeted content to their customers, and measure the digital marketing campaigns. The company serves small and midsize businesses, enterprises, and marketing agencies, including consumer internet, digital media, education, financial services, healthcare, retail, software, telecommunications, and others. Semrush Holdings, Inc. was founded in 2008 and is headquartered in Boston, Massachusetts.

About Cloudward

Cloudward, Inc. operates a Web application distribution platform that delivers Web applications for businesses. The company provides a software-as-a-service (SaaS) ecosystem for building, distributing, and using Web Applications, including a marketplace to deploy and support them. It enables software manufacturers to migrate existing applications or create new applications, as well as package, distribute, host, bill, market, and support the SaaS enabled applications through private label applications marketplaces. The company also develops products for Web applications, which include open standards-based tools, such as the Etelos Application Server and the Etelos Development Environment that support various common programming languages; the English Application Scripting Engine, an open standards-based scripting language for Web developers, businesses, and individual users; and Etelos App Sync, which integrates Web Applications built on its platform with other Web applications. In addition, the company offers Etelos Platform Suite, which allows third parties to use its software platforms and services to develop and operate a private label application and marketplace; and Etelos Web Application Hosting. Further, it provides professional services, including consulting and implementation services; and customer support and management. Cloudward, Inc. serves independent software vendors and marketplace partners, including non-technology businesses in North America, South America, Europe, and the Asia-Pacific region. The company was formerly known as Etelos, Inc. and changed its name to Cloudward, Inc. in August 2012. Cloudward, Inc. was founded in 1999 and is headquartered in Larkspur, California.