Analyzing J-Long Group (NASDAQ:JL) and Savers Value Village (NYSE:SVV)

J-Long Group (NASDAQ:JL) and Savers Value Village (NYSE:SVV) are both small-cap consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their analyst recommendations, earnings, risk, profitability, institutional ownership, dividends and valuation.

Risk & Volatility

J-Long Group has a beta of -0.58, suggesting that its share price is 158% less volatile than the S&P 500. Comparatively, Savers Value Village has a beta of 1, suggesting that its share price has a similar volatility profile to the S&P 500.

Earnings and Valuation

This table compares J-Long Group and Savers Value Village”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
J-Long Group	$39.08 million	0.44	$2.59 million	N/A	N/A
Savers Value Village	$1.54 billion	1.17	$29.03 million	$0.21	55.00

Savers Value Village has higher revenue and earnings than J-Long Group.

Insider and Institutional Ownership

98.8% of Savers Value Village shares are held by institutional investors. 3.1% of Savers Value Village shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Profitability

This table compares J-Long Group and Savers Value Village’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
J-Long Group	N/A	N/A	N/A
Savers Value Village	2.14%	8.85%	1.98%

Analyst Ratings

This is a summary of current recommendations and price targets for J-Long Group and Savers Value Village, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
J-Long Group	0	0	0	0	0.00
Savers Value Village	0	3	3	1	2.71

Savers Value Village has a consensus target price of $12.20, indicating a potential upside of 5.63%. Given Savers Value Village’s stronger consensus rating and higher possible upside, analysts plainly believe Savers Value Village is more favorable than J-Long Group.

Summary

Savers Value Village beats J-Long Group on 13 of the 13 factors compared between the two stocks.

About J-Long Group

J-Long Group Limited distributes reflective and non-reflective garment trims in Asia, Hong Kong, the People's Republic of China, and internationally. The company offers heat transfers, fabrics, woven labels and tapes, sewing badges, piping, zipper pullers, and drawcords. It also sells through online. The company was founded in 1985 and is based in Tsuen Wan, Hong Kong.

About Savers Value Village

Savers Value Village, Inc. sells second-hand merchandise in retail stores in the United States, Canada, and Australia. It operates stores under the Savers, Value Village, Value Village Boutique, Village des Valeurs, Unique, and 2nd Avenue brands. The company purchases secondhand textiles, including clothing, bedding, and bath items; shoes; accessories; housewares; books; and other goods from non-profit partners and then processes, selects, prices, merchandises, and sells them in its stores. It serves retail and wholesale customers. The company was formerly known as S-Evergreen Holding LLC and changed its name to Savers Value Village, Inc. in January 2022. Savers Value Village, Inc. was founded in 1954 and is based in Bellevue, Washington.