Atria Wealth Solutions Inc. Purchases 4,236 Shares of Affirm Holdings, Inc. (NASDAQ:AFRM)

Atria Wealth Solutions Inc. increased its position in Affirm Holdings, Inc. (NASDAQ:AFRM) by 115.3% during the first quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The institutional investor owned 7,910 shares of the company’s stock after purchasing an additional 4,236 shares during the period. Atria Wealth Solutions Inc.’s holdings in Affirm were worth $357,000 at the end of the most recent quarter.

A number of other large investors also recently modified their holdings of AFRM. Allworth Financial LP lifted its holdings in shares of Affirm by 63.7% in the 1st quarter. Allworth Financial LP now owns 563 shares of the company’s stock worth $27,000 after purchasing an additional 219 shares in the last quarter. Itau Unibanco Holding S.A. bought a new position in shares of Affirm in the 4th quarter worth $28,000. Coppell Advisory Solutions LLC bought a new position in shares of Affirm in the 4th quarter worth $40,000. Strategic Investment Solutions Inc. IL bought a new position in shares of Affirm in the 4th quarter worth $43,000. Finally, Thurston Springer Miller Herd & Titak Inc. lifted its holdings in shares of Affirm by 3,637.8% in the 1st quarter. Thurston Springer Miller Herd & Titak Inc. now owns 1,383 shares of the company’s stock worth $62,000 after purchasing an additional 1,346 shares in the last quarter. 69.29% of the stock is currently owned by institutional investors.

Insider Buying and Selling

In related news, CFO Robert O’hare sold 19,802 shares of Affirm stock in a transaction dated Monday, July 7th. The stock was sold at an average price of $70.03, for a total value of $1,386,734.06. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. Also, Director Noel Bertram Watson sold 2,500 shares of Affirm stock in a transaction dated Monday, June 16th. The stock was sold at an average price of $60.86, for a total value of $152,150.00. Following the completion of the sale, the director directly owned 36,497 shares of the company’s stock, valued at approximately $2,221,207.42. This trade represents a 6.41% decrease in their position. The disclosure for this sale can be found here. Insiders have sold a total of 163,114 shares of company stock worth $11,825,169 in the last quarter. 11.82% of the stock is currently owned by company insiders.

Analyst Upgrades and Downgrades

Several brokerages have weighed in on AFRM. The Goldman Sachs Group raised their price objective on Affirm from $45.00 to $58.00 and gave the company a “buy” rating in a research note on Monday, May 12th. Bank of America raised their price objective on Affirm from $76.00 to $80.00 and gave the company a “buy” rating in a research note on Friday, May 9th. Needham & Company LLC restated a “hold” rating on shares of Affirm in a research note on Wednesday, July 2nd. Rothschild & Co Redburn began coverage on Affirm in a research note on Friday, August 1st. They set a “neutral” rating and a $74.00 price objective on the stock. Finally, JPMorgan Chase & Co. dropped their price objective on Affirm from $74.00 to $69.00 and set an “overweight” rating on the stock in a research note on Friday, May 9th. Ten research analysts have rated the stock with a hold rating, nineteen have given a buy rating and one has given a strong buy rating to the company’s stock. According to MarketBeat, Affirm presently has a consensus rating of “Moderate Buy” and a consensus target price of $68.09.

Affirm Trading Down 0.9%

Shares of AFRM opened at $77.02 on Friday. The business has a 50-day moving average of $67.43 and a 200 day moving average of $58.29. Affirm Holdings, Inc. has a fifty-two week low of $27.20 and a fifty-two week high of $82.53. The firm has a market cap of $24.85 billion, a P/E ratio of -366.76, a price-to-earnings-growth ratio of 2.88 and a beta of 3.63. The company has a debt-to-equity ratio of 2.55, a quick ratio of 11.47 and a current ratio of 11.47.

About Affirm

Affirm Holdings, Inc operates a platform for digital and mobile-first commerce in the United States, Canada, and internationally. The company's platform includes point-of-sale payment solution for consumers, merchant commerce solutions, and a consumer-focused app. Its commerce platform, agreements with originating banks, and capital markets partners enables consumers to pay for a purchase over time with terms ranging up to 60 months.