Clarus (NASDAQ:CLAR) and Lazydays (NASDAQ:GORV) Head-To-Head Contrast

Clarus (NASDAQ:CLAR) and Lazydays (NASDAQ:GORV) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, valuation, dividends, risk, profitability, analyst recommendations and institutional ownership.

Institutional and Insider Ownership

90.3% of Clarus shares are held by institutional investors. Comparatively, 89.7% of Lazydays shares are held by institutional investors. 22.3% of Clarus shares are held by insiders. Comparatively, 0.5% of Lazydays shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Earnings & Valuation

This table compares Clarus and Lazydays”s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Clarus	$264.32 million	0.53	-$52.29 million	($2.15)	-1.69
Lazydays	$662.95 million	0.02	-$163.71 million	($122.29)	-0.02

Clarus has higher earnings, but lower revenue than Lazydays. Clarus is trading at a lower price-to-earnings ratio than Lazydays, indicating that it is currently the more affordable of the two stocks.

Analyst Ratings

This is a summary of recent recommendations and price targets for Clarus and Lazydays, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Clarus	0	2	2	0	2.50
Lazydays	0	0	0	0	0.00

Clarus currently has a consensus price target of $4.75, indicating a potential upside of 30.85%. Given Clarus’ stronger consensus rating and higher possible upside, equities analysts clearly believe Clarus is more favorable than Lazydays.

Volatility & Risk

Clarus has a beta of 0.86, indicating that its stock price is 14% less volatile than the S&P 500. Comparatively, Lazydays has a beta of 1.48, indicating that its stock price is 48% more volatile than the S&P 500.

Profitability

This table compares Clarus and Lazydays’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Clarus	-32.40%	-3.70%	-2.95%
Lazydays	-22.06%	-139.43%	-17.47%

Summary

Clarus beats Lazydays on 10 of the 14 factors compared between the two stocks.

About Clarus

Clarus Corporation designs, develops, manufactures, and distributes outdoor equipment and lifestyle products in the United States and internationally. The company operates through two segments, Outdoor and Adventure. The Outdoor segment offers apparels, such as shells, insulation, midlayers, pants, and logowear; rock-climbing footwear and equipment, including carabiners, protection devices, harnesses, belay devices, helmets, and ice-climbing gears; technical backpacks and day packs; trekking poles; headlamps and lanterns; gloves and mittens; and skis, ski poles, ski skins, avalanche airbag systems, avalanche transceivers, shovels, and probes. This segment offers its products for climbing, mountaineering, trail running, backpacking, skiing, and other outdoor recreation activities under the Black Diamond Equipment and PIEPS brands. The Adventure segment offers engineered automotive roof racks, trays, mounting systems, luggage boxes, carriers, recovery boards, and accessories under the Rhino-Rack brand; and overlanding and off-road vehicle recovery and extraction tracks for the overland and the off-road market under the MAXTRAX brand, as well as sells and retails overlanding and off-road vehicle under the TRED brand. It markets and distributes its products through independent specialty stores and specialty chains, sporting goods and outdoor recreation stores, distributors, and original equipment manufacturers; and independent distributors, as well as through its websites. The company was formerly known as Black Diamond, Inc. and changed its name to Clarus Corporation in August 2017. The company was founded in 1957 and is headquartered in Salt Lake City, Utah.

About Lazydays

Lazydays Holdings, Inc. operates recreational vehicle (RV) dealerships under the Lazydays name in the United States. The company offers RV sales, RV-repair and services, financing and insurance products, third-party protection plans, and after-market parts and accessories. It also operates the Lazydays RV resort at Tampa, Florida. The company was founded in 1976 and is based in Tampa, Florida.