Nintendo (OTCMKTS:NTDOY – Get Free Report) and Sharplink Gaming (NASDAQ:SBET – Get Free Report) are both consumer discretionary companies, but which is the superior investment? We will contrast the two businesses based on the strength of their institutional ownership, risk, analyst recommendations, profitability, earnings, dividends and valuation.
Volatility and Risk
Nintendo has a beta of 0.56, indicating that its stock price is 44% less volatile than the S&P 500. Comparatively, Sharplink Gaming has a beta of 10.1, indicating that its stock price is 910% more volatile than the S&P 500.
Analyst Ratings
This is a breakdown of recent ratings and price targets for Nintendo and Sharplink Gaming, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Nintendo | 0 | 1 | 3 | 1 | 3.00 |
| Sharplink Gaming | 0 | 0 | 1 | 0 | 3.00 |
Insider and Institutional Ownership
0.0% of Nintendo shares are owned by institutional investors. Comparatively, 13.8% of Sharplink Gaming shares are owned by institutional investors. 3.4% of Sharplink Gaming shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.
Profitability
This table compares Nintendo and Sharplink Gaming’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Nintendo | 19.61% | 9.77% | 7.81% |
| Sharplink Gaming | -3,377.39% | -15.93% | -15.81% |
Earnings and Valuation
This table compares Nintendo and Sharplink Gaming”s top-line revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Nintendo | $7.65 billion | 14.47 | $1.84 billion | $0.42 | 50.74 |
| Sharplink Gaming | $3.66 million | 752.53 | $10.10 million | N/A | N/A |
Nintendo has higher revenue and earnings than Sharplink Gaming.
Summary
Nintendo beats Sharplink Gaming on 7 of the 12 factors compared between the two stocks.
About Nintendo
Nintendo Co., Ltd., together with its subsidiaries, develops, manufactures, and sells home entertainment products in Japan, the Americas, Europe, and internationally. It also offers video game platforms, playing cards, Karuta, and other products; and handheld and home console hardware systems and related software. The company was formerly known as Nintendo Playing Card Co., Ltd. and changed its name to Nintendo Co., Ltd. in 1963. Nintendo Co., Ltd. was founded in 1889 and is headquartered in Kyoto, Japan.
About Sharplink Gaming
SharpLink Gaming, Inc. operates as an online technology company that connects sports fans, leagues, and sports websites to sports betting and iGaming content. The company operates through four segments: Affiliate Marketing Services United States, Affiliate Marketing Services International, Sports Gaming Client Services, and SportsHub Games Network. It operates a performance marketing platform, which owns and operates state-specific web domains to attract, acquire, and drive local sports betting and casino traffic directly to the company's sportsbook and casino partners, which are licensed to operate in each respective state; and offers sports betting data to sports media publishers. It also provides iGaming and affiliate marketing network, which focuses on delivering quality traffic and player acquisitions, and retention and conversions to global iGaming operator partners worldwide; and development, hosting, operations, maintenance, and service of free-to-play games and contests. In addition, the company owns and operates various real-money fantasy sports and sports simulation games and mobile apps on its platform; and is licensed or authorized to operate in every state in the United States, where fantasy sports play is legal and in which SportsHub has elected to operate based on the financial viability. SharpLink Gaming, Inc. was founded in 2019 and is headquartered in Minneapolis, Minnesota.
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