CTRL Group (NASDAQ:MCTR) vs. National CineMedia (NASDAQ:NCMI) Financial Comparison

CTRL Group (NASDAQ:MCTR) and National CineMedia (NASDAQ:NCMI) are both small-cap business services companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, risk, profitability, institutional ownership, analyst recommendations, dividends and earnings.

Analyst Recommendations

This is a breakdown of recent ratings and target prices for CTRL Group and National CineMedia, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
CTRL Group	1	0	0	0	1.00
National CineMedia	1	3	3	0	2.29

National CineMedia has a consensus target price of $6.90, indicating a potential upside of 55.76%. Given National CineMedia’s stronger consensus rating and higher probable upside, analysts plainly believe National CineMedia is more favorable than CTRL Group.

Profitability

This table compares CTRL Group and National CineMedia’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
CTRL Group	N/A	N/A	N/A
National CineMedia	-8.62%	-3.51%	-2.58%

Insider & Institutional Ownership

69.5% of National CineMedia shares are owned by institutional investors. 0.3% of National CineMedia shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Earnings and Valuation

This table compares CTRL Group and National CineMedia”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
CTRL Group	N/A	N/A	N/A	N/A	N/A
National CineMedia	$240.80 million	1.72	-$22.30 million	($0.21)	-21.10

CTRL Group has higher earnings, but lower revenue than National CineMedia.

Summary

National CineMedia beats CTRL Group on 6 of the 9 factors compared between the two stocks.

About CTRL Group

Ctrl Group Ltd. is a holding company, which engages in the provision of marketing and advertising services. It offers one-stop advertising services to clients throughout the entire advertising process, which comprises the planning, creating, launching, managing, and performance monitoring of the advertisements. The company was founded by Kai Kwan Lam, Chi Fung Lau, and Chun Pong Siu on May 13, 2022 and is headquartered in Hong Kong.

About National CineMedia

National CineMedia, Inc., through its subsidiary, National CineMedia, LLC, operates cinema advertising network in North America. It engages in the sale of advertising to national, regional, and local businesses in Noovie, a cinema advertising and entertainment show seen on movie screens; and sells advertising on its Lobby Entertainment Network, a series of strategically-placed screens located in movie theater lobbies, as well as other forms of advertising and promotions in theatre lobbies. The company also sells online and mobile advertising through its Noovie Audience Accelerator product across a suite of Noovie digital properties, such as Name That Movie and Noovie Trivia app to reach entertainment audiences beyond the theater. It offers its services to third-party theater circuits under long-term network affiliate agreements. The company was incorporated in 2006 and is headquartered in Centennial, Colorado.