Head to Head Survey: MASTERCRAFT BOAT (NASDAQ:MCFT) & Shimano (OTCMKTS:SMNNY)

MASTERCRAFT BOAT (NASDAQ:MCFT) and Shimano (OTCMKTS:SMNNY) are both consumer discretionary companies, but which is the better investment? We will contrast the two businesses based on the strength of their profitability, earnings, valuation, risk, institutional ownership, dividends and analyst recommendations.

Profitability

This table compares MASTERCRAFT BOAT and Shimano’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
MASTERCRAFT BOAT	2.48%	7.01%	4.67%
Shimano	7.53%	4.23%	3.89%

Analyst Recommendations

This is a summary of recent ratings for MASTERCRAFT BOAT and Shimano, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
MASTERCRAFT BOAT	0	6	1	0	2.14
Shimano	0	0	0	0	0.00

MASTERCRAFT BOAT presently has a consensus target price of $22.20, suggesting a potential upside of 9.20%. Given MASTERCRAFT BOAT’s stronger consensus rating and higher probable upside, equities analysts clearly believe MASTERCRAFT BOAT is more favorable than Shimano.

Insider and Institutional Ownership

97.6% of MASTERCRAFT BOAT shares are held by institutional investors. Comparatively, 0.0% of Shimano shares are held by institutional investors. 2.5% of MASTERCRAFT BOAT shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Valuation & Earnings

This table compares MASTERCRAFT BOAT and Shimano”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
MASTERCRAFT BOAT	$284.20 million	1.17	$7.04 million	$0.44	46.20
Shimano	$2.98 billion	3.41	$503.78 million	$0.26	44.65

Shimano has higher revenue and earnings than MASTERCRAFT BOAT. Shimano is trading at a lower price-to-earnings ratio than MASTERCRAFT BOAT, indicating that it is currently the more affordable of the two stocks.

Volatility and Risk

MASTERCRAFT BOAT has a beta of 0.97, meaning that its stock price is 3% less volatile than the S&P 500. Comparatively, Shimano has a beta of 0.57, meaning that its stock price is 43% less volatile than the S&P 500.

Summary

MASTERCRAFT BOAT beats Shimano on 10 of the 14 factors compared between the two stocks.

About MASTERCRAFT BOAT

MasterCraft Boat Holdings, Inc., through its subsidiaries, designs, manufactures, and markets recreational powerboats. It operates through MasterCraft, Crest, and Aviara segments. The MasterCraft segment produces premium recreational performance sport boats primarily used for water skiing, wakeboarding, wake surfing, and general recreational boating. Crest segment provides pontoon boats for use in general recreational boating. The Aviara segment produces luxury day boats for use in general recreational boating. The company also offers ski/wake, outboard, and sterndrive boats, as well as various accessories, including trailers and aftermarket parts. It sells its boats under the MasterCraft, Crest, and Aviara brands through a network of independent dealers in North America and internationally. The company was formerly known as MCBC Holdings, Inc. and changed its name to MasterCraft Boat Holdings, Inc. in November 2018. MasterCraft Boat Holdings, Inc. was incorporated in 2000 and is headquartered in Vonore, Tennessee.

About Shimano

Shimano Inc. develops, produces, and distributes bicycle components, fishing tackles, and rowing equipment. It has operations in Japan, Asia, Europe, North America, Latin America, and Oceania. Shimano Inc. was founded in 1921 and is headquartered in Sakai, Japan.