Recent Research Analysts’ Ratings Changes for Viant Technology (DSP)

Viant Technology (NASDAQ: DSP) recently received a number of ratings updates from brokerages and research firms:

• 10/25/2025 – Viant Technology was downgraded by analysts at Wall Street Zen from a “buy” rating to a “hold” rating.
• 10/24/2025 – Viant Technology had its “hold (c-)” rating reaffirmed by analysts at Weiss Ratings.
• 10/21/2025 – Viant Technology is now covered by analysts at B. Riley. They set a “buy” rating and a $14.50 price target on the stock.
• 10/20/2025 – Viant Technology was upgraded by analysts at B. Riley to a “strong-buy” rating.
• 10/8/2025 – Viant Technology had its “hold (c-)” rating reaffirmed by analysts at Weiss Ratings.
• 9/27/2025 – Viant Technology had its “hold (c-)” rating reaffirmed by analysts at Weiss Ratings.
• 8/30/2025 – Viant Technology was upgraded by analysts at Wall Street Zen from a “hold” rating to a “buy” rating.
• 8/29/2025 – Viant Technology is now covered by analysts at DA Davidson. They set a “buy” rating and a $15.00 price target on the stock.

Insider Buying and Selling at Viant Technology

In related news, COO Christopher Vanderhook sold 8,782 shares of the company’s stock in a transaction on Monday, September 15th. The stock was sold at an average price of $9.73, for a total value of $85,448.86. Following the completion of the transaction, the chief operating officer directly owned 356,284 shares in the company, valued at approximately $3,466,643.32. This represents a 2.41% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which can be accessed through the SEC website. Also, CFO Larry Madden sold 13,006 shares of the company’s stock in a transaction on Monday, September 15th. The shares were sold at an average price of $9.73, for a total value of $126,548.38. Following the completion of the transaction, the chief financial officer owned 423,255 shares of the company’s stock, valued at $4,118,271.15. The trade was a 2.98% decrease in their ownership of the stock. The disclosure for this sale can be found here. Corporate insiders own 28.80% of the company’s stock.

Viant Technology Inc operates as an advertising technology company. It provides Household ID, a people-based innovation that combines digital and personal identifiers into a normalized household profile; AI Bid Optimizer, solution that uses AI to analyze historical bid opportunities to predict the lowest media cost for desired advertisement; and Viant Data Platform, which offers marketers control over their own data with actionable insights into their marketing initiatives within a single platform.