Contrasting Banzai International (BNZI) and Its Competitors

Banzai International (NASDAQ:BNZI) is one of 45 public companies in the “ADVERTISING/MKTG SVCS” industry, but how does it compare to its peers? We will compare Banzai International to related businesses based on the strength of its analyst recommendations, risk, institutional ownership, profitability, earnings, valuation and dividends.

Risk & Volatility

Banzai International has a beta of -0.6, suggesting that its share price is 160% less volatile than the S&P 500. Comparatively, Banzai International’s peers have a beta of 2.38, suggesting that their average share price is 138% more volatile than the S&P 500.

Analyst Ratings

This is a breakdown of recent ratings and recommmendations for Banzai International and its peers, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Banzai International	1	0	1	0	2.00
Banzai International Competitors	419	1096	977	21	2.24

Banzai International currently has a consensus target price of $260.00, indicating a potential upside of 12,049.53%. As a group, “ADVERTISING/MKTG SVCS” companies have a potential upside of 46.14%. Given Banzai International’s higher possible upside, research analysts clearly believe Banzai International is more favorable than its peers.

Earnings & Valuation

This table compares Banzai International and its peers revenue, earnings per share and valuation.

	Gross Revenue	Net Income	Price/Earnings Ratio
Banzai International	$4.53 million	-$31.51 million	-0.22
Banzai International Competitors	$2.22 billion	$125.38 million	4.28

Banzai International’s peers have higher revenue and earnings than Banzai International. Banzai International is trading at a lower price-to-earnings ratio than its peers, indicating that it is currently more affordable than other companies in its industry.

Insider and Institutional Ownership

96.8% of Banzai International shares are held by institutional investors. Comparatively, 43.2% of shares of all “ADVERTISING/MKTG SVCS” companies are held by institutional investors. 11.1% of Banzai International shares are held by insiders. Comparatively, 11.8% of shares of all “ADVERTISING/MKTG SVCS” companies are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Profitability

This table compares Banzai International and its peers’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Banzai International	-307.55%	N/A	-77.59%
Banzai International Competitors	-79.84%	-30.58%	-15.77%

Summary

Banzai International peers beat Banzai International on 9 of the 13 factors compared.

Banzai International Company Profile

Banzai International, Inc., a marketing technology company, provides data-driven marketing and sales solutions for various businesses in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. Its products include Demio, a browser-based webinar platform with data and marketing features designed to help businesses engage with their audience through live events and on-demand, interactive video content; Boost, a software-as-a-service (SaaS) solution for social sharing by event registrants; and Reach, a SaaS and managed service to increase registration and attendance of marketing events. The company serves healthcare, financial services, e-commerce, technology, media, and other industries. Banzai International, Inc. was founded in 2015 and is based in Bainbridge Island, Washington.