Amazon.com (NASDAQ:AMZN) Price Target Raised to $270.00

Amazon.com (NASDAQ:AMZN) had its price target increased by Roth Capital from $250.00 to $270.00 in a research note issued to investors on Friday, MarketBeat Ratings reports. They currently have a buy rating on the e-commerce giant’s stock. Roth Capital also issued estimates for Amazon.com’s Q4 2025 earnings at $2.08 EPS, FY2025 earnings at $7.30 EPS, Q2 2026 earnings at $1.90 EPS, Q3 2026 earnings at $2.14 EPS, Q4 2026 earnings at $2.41 EPS and FY2026 earnings at $8.25 EPS.

Other research analysts also recently issued reports about the company. Barclays reissued an “overweight” rating and issued a $300.00 target price (up from $275.00) on shares of Amazon.com in a report on Friday. Zacks Research raised Amazon.com from a “hold” rating to a “strong-buy” rating in a research note on Wednesday, October 22nd. BMO Capital Markets reissued an “outperform” rating and issued a $300.00 price objective on shares of Amazon.com in a research note on Friday. Westpark Capital reissued a “buy” rating and issued a $280.00 price objective on shares of Amazon.com in a research note on Friday, August 1st. Finally, Scotiabank boosted their price objective on Amazon.com from $250.00 to $275.00 and gave the stock a “sector outperform” rating in a research note on Tuesday, July 22nd. Three research analysts have rated the stock with a Strong Buy rating, forty-nine have issued a Buy rating, one has issued a Hold rating and one has issued a Sell rating to the company. According to data from MarketBeat, Amazon.com presently has an average rating of “Buy” and a consensus price target of $289.88.

View Our Latest Report on AMZN

Amazon.com Trading Up 9.6%

Shares of AMZN stock opened at $244.22 on Friday. Amazon.com has a 12-month low of $161.38 and a 12-month high of $250.50. The company has a market capitalization of $2.60 trillion, a P/E ratio of 37.23, a P/E/G ratio of 1.52 and a beta of 1.28. The firm has a 50-day moving average price of $225.49 and a 200 day moving average price of $216.37. The company has a quick ratio of 0.81, a current ratio of 1.02 and a debt-to-equity ratio of 0.15.

Amazon.com (NASDAQ:AMZNGet Free Report) last issued its quarterly earnings data on Thursday, October 30th. The e-commerce giant reported $1.95 earnings per share for the quarter, topping the consensus estimate of $1.57 by $0.38. The firm had revenue of $180.17 billion for the quarter, compared to analysts’ expectations of $177.53 billion. Amazon.com had a net margin of 10.54% and a return on equity of 23.84%. The company’s quarterly revenue was up 13.4% compared to the same quarter last year. During the same period in the prior year, the firm earned $1.43 earnings per share. Amazon.com has set its Q4 2025 guidance at EPS. Research analysts forecast that Amazon.com will post 6.31 earnings per share for the current fiscal year.

Insider Activity at Amazon.com

In other news, CEO Douglas J. Herrington sold 2,500 shares of the business’s stock in a transaction on Wednesday, October 1st. The stock was sold at an average price of $217.10, for a total transaction of $542,750.00. Following the completion of the sale, the chief executive officer owned 515,507 shares in the company, valued at $111,916,569.70. The trade was a 0.48% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which is available through this link. Also, SVP David Zapolsky sold 13,570 shares of the business’s stock in a transaction on Friday, August 22nd. The stock was sold at an average price of $222.76, for a total value of $3,022,853.20. Following the sale, the senior vice president owned 44,110 shares of the company’s stock, valued at approximately $9,825,943.60. The trade was a 23.53% decrease in their position. The SEC filing for this sale provides additional information. Insiders have sold a total of 95,411 shares of company stock valued at $21,222,702 over the last quarter. 9.70% of the stock is currently owned by corporate insiders.

Institutional Investors Weigh In On Amazon.com

A number of institutional investors and hedge funds have recently added to or reduced their stakes in AMZN. Western Wealth Management LLC increased its holdings in shares of Amazon.com by 0.9% in the first quarter. Western Wealth Management LLC now owns 140,122 shares of the e-commerce giant’s stock worth $26,660,000 after acquiring an additional 1,297 shares in the last quarter. Flaharty Asset Management LLC increased its holdings in shares of Amazon.com by 87.7% in the first quarter. Flaharty Asset Management LLC now owns 5,088 shares of the e-commerce giant’s stock worth $968,000 after acquiring an additional 2,377 shares in the last quarter. Barnes Dennig Private Wealth Management LLC bought a new stake in shares of Amazon.com in the first quarter worth about $514,000. Border to Coast Pensions Partnership Ltd increased its holdings in shares of Amazon.com by 6.0% in the second quarter. Border to Coast Pensions Partnership Ltd now owns 1,136,311 shares of the e-commerce giant’s stock worth $249,295,000 after acquiring an additional 63,924 shares in the last quarter. Finally, Abel Hall LLC increased its holdings in shares of Amazon.com by 7.3% in the second quarter. Abel Hall LLC now owns 12,740 shares of the e-commerce giant’s stock worth $2,795,000 after acquiring an additional 863 shares in the last quarter. Institutional investors own 72.20% of the company’s stock.

About Amazon.com

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Amazon.com, Inc engages in the retail sale of consumer products, advertising, and subscriptions service through online and physical stores in North America and internationally. The company operates through three segments: North America, International, and Amazon Web Services (AWS). It also manufactures and sells electronic devices, including Kindle, Fire tablets, Fire TVs, Echo, Ring, Blink, and eero; and develops and produces media content.

Further Reading

Analyst Recommendations for Amazon.com (NASDAQ:AMZN)

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