Head to Head Survey: Primo Brands (NYSE:PRMB) & Barfresh Food Group (NASDAQ:BRFH)

Barfresh Food Group (NASDAQ:BRFH) and Primo Brands (NYSE:PRMB) are both consumer staples companies, but which is the superior business? We will compare the two companies based on the strength of their analyst recommendations, risk, profitability, dividends, valuation, institutional ownership and earnings.

Analyst Recommendations

This is a summary of current ratings and price targets for Barfresh Food Group and Primo Brands, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Barfresh Food Group	1	0	1	0	2.00
Primo Brands	2	3	9	0	2.50

Barfresh Food Group currently has a consensus target price of $6.00, suggesting a potential upside of 95.44%. Primo Brands has a consensus target price of $30.75, suggesting a potential upside of 90.90%. Given Barfresh Food Group’s higher probable upside, analysts clearly believe Barfresh Food Group is more favorable than Primo Brands.

Profitability

This table compares Barfresh Food Group and Primo Brands’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Barfresh Food Group	-27.38%	-176.38%	-74.25%
Primo Brands	-1.20%	9.64%	2.91%

Institutional and Insider Ownership

22.7% of Barfresh Food Group shares are held by institutional investors. Comparatively, 87.7% of Primo Brands shares are held by institutional investors. 34.2% of Barfresh Food Group shares are held by company insiders. Comparatively, 58.4% of Primo Brands shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Volatility and Risk

Barfresh Food Group has a beta of 1, indicating that its stock price has a similar volatility profile to the S&P 500.Comparatively, Primo Brands has a beta of 0.72, indicating that its stock price is 28% less volatile than the S&P 500.

Earnings & Valuation

This table compares Barfresh Food Group and Primo Brands”s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Barfresh Food Group	$10.98 million	4.46	-$2.83 million	($0.19)	-16.16
Primo Brands	$6.51 billion	0.92	-$16.40 million	($0.31)	-51.96

Barfresh Food Group has higher earnings, but lower revenue than Primo Brands. Primo Brands is trading at a lower price-to-earnings ratio than Barfresh Food Group, indicating that it is currently the more affordable of the two stocks.

Summary

Primo Brands beats Barfresh Food Group on 8 of the 14 factors compared between the two stocks.

About Barfresh Food Group

Barfresh Food Group, Inc., together with its subsidiaries, manufactures and distributes ready-to-drink and ready-to-blend frozen beverages in the United States. It offers smoothies, shakes and frappes in various formats comprising ready-to-drink smoothie, easy pour, juice concentrates, and single serve. The company was founded in 2009 and is based in Los Angeles, California.

About Primo Brands

Primo Brands Corp. is a branded beverage company, which focuses on healthy hydration. It delivers sustainably and domestically sourced diversified offerings across products, formats, channels, price points and consumer occasions, distributed in the United States and Canada. The company provides water filtration units for home and business consumers across North America. It also offers reusable packaging, helping to reduce waste through its reusable, multi-serve bottles and innovative brand packaging portfolio, which includes recycled plastic, aluminum and glass. Primo Brands was founded in 2024 and is headquartered in Tampa, FL.