TruGolf (NASDAQ:TRUG – Get Free Report) and Silicon Motion Technology (NASDAQ:SIMO – Get Free Report) are both computer and technology companies, but which is the superior business? We will contrast the two businesses based on the strength of their valuation, profitability, institutional ownership, earnings, dividends, risk and analyst recommendations.
Institutional & Insider Ownership
3.2% of TruGolf shares are held by institutional investors. Comparatively, 78.0% of Silicon Motion Technology shares are held by institutional investors. 36.9% of TruGolf shares are held by company insiders. Comparatively, 5.3% of Silicon Motion Technology shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.
Profitability
This table compares TruGolf and Silicon Motion Technology’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| TruGolf | -93.14% | -3,808.94% | -61.02% |
| Silicon Motion Technology | 12.27% | 12.37% | 9.34% |
Valuation and Earnings
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| TruGolf | $21.86 million | 0.11 | -$8.80 million | ($53.06) | -0.02 |
| Silicon Motion Technology | $803.55 million | 3.66 | $89.25 million | $2.91 | 29.75 |
Silicon Motion Technology has higher revenue and earnings than TruGolf. TruGolf is trading at a lower price-to-earnings ratio than Silicon Motion Technology, indicating that it is currently the more affordable of the two stocks.
Analyst Recommendations
This is a breakdown of recent recommendations and price targets for TruGolf and Silicon Motion Technology, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| TruGolf | 1 | 1 | 1 | 0 | 2.00 |
| Silicon Motion Technology | 0 | 1 | 10 | 0 | 2.91 |
Silicon Motion Technology has a consensus price target of $111.25, indicating a potential upside of 28.52%. Given Silicon Motion Technology’s stronger consensus rating and higher probable upside, analysts plainly believe Silicon Motion Technology is more favorable than TruGolf.
Risk & Volatility
TruGolf has a beta of -0.99, suggesting that its stock price is 199% less volatile than the S&P 500. Comparatively, Silicon Motion Technology has a beta of 1.1, suggesting that its stock price is 10% more volatile than the S&P 500.
Summary
Silicon Motion Technology beats TruGolf on 13 of the 14 factors compared between the two stocks.
About TruGolf
TruGolf Holdings, Inc., through its subsidiary, engages in the development and sale of indoor golf simulator hardware under the TruGolf Nevada brand for residential and commercial markets in the United States. It also provides E6 Connect software for use on other companies' hardware. The company was founded in 1982 and is headquartered in Centerville, Utah.
About Silicon Motion Technology
Silicon Motion Technology Corporation, together with its subsidiaries, designs, develops, and markets NAND flash controllers for solid-state storage devices. The company offers controllers for computing-grade solid state drives (SSDs), which are used in PCs and other client devices; enterprise-grade SSDs used in data centers; eMMC and UFS mobile embedded storage for use in smartphones and IoT devices; flash memory cards and flash drives for use in expandable storage; and specialized SSDs that are used in industrial, commercial, and automotive applications. It markets its controllers under the SMI brand; enterprise-grade SSDs under the Shannon Systems brand; and single-chip industrial-grade SSDs under the FerriSSD, Ferri-eMMC, and Ferri-UFS brands. The company markets and sells its products through direct sales personnel and independent electronics distributors to NAND flash makers, module makers, hyperscalers, and OEMs. It operates in Taiwan, the United States, Korea, China, Malaysia, Singapore, and internationally. The company was founded in 1995 and is based in Hong Kong, Hong Kong.
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