YETI (NYSE:YETI – Get Free Report) and PLBY Group (NASDAQ:PLBY – Get Free Report) are both consumer discretionary companies, but which is the better stock? We will compare the two businesses based on the strength of their risk, valuation, earnings, profitability, dividends, analyst recommendations and institutional ownership.
Volatility & Risk
YETI has a beta of 1.78, indicating that its stock price is 78% more volatile than the S&P 500. Comparatively, PLBY Group has a beta of 2.61, indicating that its stock price is 161% more volatile than the S&P 500.
Insider & Institutional Ownership
32.5% of PLBY Group shares are held by institutional investors. 1.1% of YETI shares are held by company insiders. Comparatively, 38.3% of PLBY Group shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.
Profitability
| Net Margins | Return on Equity | Return on Assets | |
| YETI | 8.75% | 23.62% | 13.98% |
| PLBY Group | -24.10% | N/A | -8.22% |
Analyst Recommendations
This is a summary of current recommendations and price targets for YETI and PLBY Group, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| YETI | 0 | 9 | 6 | 0 | 2.40 |
| PLBY Group | 1 | 0 | 1 | 1 | 2.67 |
YETI currently has a consensus price target of $39.17, indicating a potential downside of 13.45%. PLBY Group has a consensus price target of $3.00, indicating a potential upside of 63.04%. Given PLBY Group’s stronger consensus rating and higher possible upside, analysts plainly believe PLBY Group is more favorable than YETI.
Valuation and Earnings
This table compares YETI and PLBY Group”s gross revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| YETI | $1.83 billion | 1.92 | $175.69 million | $1.92 | 23.57 |
| PLBY Group | $116.14 million | 1.71 | -$79.40 million | ($0.33) | -5.58 |
YETI has higher revenue and earnings than PLBY Group. PLBY Group is trading at a lower price-to-earnings ratio than YETI, indicating that it is currently the more affordable of the two stocks.
Summary
YETI beats PLBY Group on 9 of the 15 factors compared between the two stocks.
About YETI
YETI Holdings, Inc. designs, retails, and distributes products for the outdoor and recreation market under the YETI brand. It offers coolers and equipment, including hard and soft coolers, cargo, bags, outdoor living, and associated accessories, as well as backpacks, duffel bags, luggage, packing cubes, carryalls, camp chairs, blankets, dog beds, dog bowls, and gear cases under the LoadOut, Panga, Crossroads, Camino, Hondo Base, Trailhead, Lowlands, Boomer, and SideKick Dry brands. The company also provides drinkware products, such as colsters, lowballs, wine tumblers, stackable pints, mugs, tumblers, straw mugs and cups, bottles, jugs, and water bottles, as well as accessories comprising bottle straw and chug caps, lids, straw lids, color packs, tumbler handles, and jug mounts under the Rambler brand. In addition, it offers apparel and gear products, such as hats, shirts, bottle openers, and ice substitutes. The company sells its products through independent retailers, including outdoor specialty, hardware, sporting goods, and farm and ranch supply stores, as well as through its Website, YETI.com. It operates in the United States, Canada, Australia, New Zealand, Europe, Hong Kong, China, Singapore, and Japan. YETI Holdings, Inc. was founded in 2006 and is headquartered in Austin, Texas.
About PLBY Group
PLBY Group, Inc. operates as a pleasure and leisure company in the United States, Australia, China, the United Kingdom, and internationally. It operates through three segments: Licensing, Direct-to-Consumer, and Digital Subscriptions and Content. The company offers sexual wellness products, such as lingerie, bedroom accessories, intimacy products, and other adult products; style and apparel products for men and women; digital entertainment and lifestyle products; and beauty and grooming products for men and women, such as skincare, haircare, bath and body, grooming, cosmetics, and fragrance. It also owns and operates digital commerce retail platforms, such as playboy.com, honeybirdette.com, yandy.com, and loversstores.com; and Honey Birdette and Lovers retail stores. In addition, the company licenses Playboy name, Rabbit Head Design, and other trademarks and related properties; and programming content to cable television operators and direct-to-home satellite television operators. Further, the company business covers the subscription sale of playboyplus.com and playboy.tv, which are online content platforms. It offers its products under its flagship brand Playboy. PLBY Group, Inc. is headquartered in Los Angeles, California.
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