Head to Head Comparison: Jones Lang LaSalle (NYSE:JLL) & Sunrise Realty Trust (NASDAQ:SUNS)

Jones Lang LaSalle (NYSE:JLL) and Sunrise Realty Trust (NASDAQ:SUNS) are both finance companies, but which is the better investment? We will compare the two businesses based on the strength of their profitability, risk, analyst recommendations, earnings, valuation, dividends and institutional ownership.

Institutional & Insider Ownership

94.8% of Jones Lang LaSalle shares are held by institutional investors. 0.9% of Jones Lang LaSalle shares are held by company insiders. Comparatively, 24.8% of Sunrise Realty Trust shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Profitability

This table compares Jones Lang LaSalle and Sunrise Realty Trust’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Jones Lang LaSalle	2.49%	11.10%	4.63%
Sunrise Realty Trust	62.48%	7.76%	4.85%

Earnings & Valuation

This table compares Jones Lang LaSalle and Sunrise Realty Trust”s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Jones Lang LaSalle	$23.43 billion	0.70	$546.80 million	$13.04	26.83
Sunrise Realty Trust	$10.63 million	11.83	$6.87 million	$1.09	8.60

Jones Lang LaSalle has higher revenue and earnings than Sunrise Realty Trust. Sunrise Realty Trust is trading at a lower price-to-earnings ratio than Jones Lang LaSalle, indicating that it is currently the more affordable of the two stocks.

Analyst Recommendations

This is a summary of current ratings and target prices for Jones Lang LaSalle and Sunrise Realty Trust, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Jones Lang LaSalle	0	5	4	1	2.60
Sunrise Realty Trust	1	1	2	1	2.60

Jones Lang LaSalle currently has a consensus target price of $350.71, suggesting a potential upside of 0.24%. Sunrise Realty Trust has a consensus target price of $12.75, suggesting a potential upside of 36.07%. Given Sunrise Realty Trust’s higher possible upside, analysts plainly believe Sunrise Realty Trust is more favorable than Jones Lang LaSalle.

Volatility and Risk

Jones Lang LaSalle has a beta of 1.42, suggesting that its share price is 42% more volatile than the S&P 500. Comparatively, Sunrise Realty Trust has a beta of 0.92, suggesting that its share price is 8% less volatile than the S&P 500.

Summary

Jones Lang LaSalle beats Sunrise Realty Trust on 8 of the 13 factors compared between the two stocks.

About Jones Lang LaSalle

Jones Lang LaSalle Incorporated operates as a commercial real estate and investment management company. It engages in the buying, building, occupying, managing, and investing in a commercial, industrial, hotel, residential, and retail properties in Americas, Europe, the Middle East, Africa, and the Asia Pacific. The company offers a range of real estate services, including agency leasing, tenant representation, property management, advisory, and consulting services; and capital market services, such as equity and debt advisory, loan sales, equity advisory, loan servicing, merger and acquisition, corporate advisory, and investment sales and advisory services. It also provides on-site management services for office, industrial, retail, multifamily residential, and various other properties; integrated facilities management services; designing, building, management, and consulting services to tenants of leased space, owners in self-occupied buildings, and owners of real estate investments; and advisory, consulting, valuation, and energy and sustainability services. In addition, the company offers investment management services to institutional and retail investors, including high-net-worth individuals. It provides its services to real estate owners, occupiers, investors, and developers for various property types, including critical environments and data centers, offices, industrial and warehouses, residential properties, infrastructure projects, retail and shopping malls, logistics, and military housing and transportation centers; and hotels and hospitality, cultural, educational, government, healthcare and laboratory, and sports facilities. The company was formerly known as LaSalle Partners Incorporated and changed its name to Jones Lang LaSalle Incorporated in March 1999. Jones Lang LaSalle Incorporated was incorporated in 1997 and is headquartered in Chicago, Illinois.

About Sunrise Realty Trust

Sunrise Realty Trust, Inc. engages in commercial real estate (CRE) lending business. It focuses on originating CRE debt investments and providing capital to borrowers and sponsors with transitional business plans collateralized by CRE assets. The company intends to create a diversified investment portfolio, targeting investments in senior mortgage loans, mezzanine loans, whole loans, B-notes, CMBS, and debt-like preferred equity securities across CRE asset classes. Sunrise Realty Trust, Inc. was incorporated in 2023 and is based in West Palm Beach, Florida.