Bristlecone Advisors LLC reduced its position in NIKE, Inc. (NYSE:NKE – Free Report) by 12.5% in the third quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The firm owned 70,520 shares of the footwear maker’s stock after selling 10,095 shares during the quarter. Bristlecone Advisors LLC’s holdings in NIKE were worth $4,917,000 as of its most recent filing with the Securities and Exchange Commission (SEC).
A number of other hedge funds and other institutional investors have also recently modified their holdings of the company. Mascoma Wealth Management LLC purchased a new stake in NIKE in the 2nd quarter worth $26,000. Halbert Hargrove Global Advisors LLC boosted its stake in shares of NIKE by 952.6% in the second quarter. Halbert Hargrove Global Advisors LLC now owns 400 shares of the footwear maker’s stock worth $28,000 after acquiring an additional 362 shares during the period. Twin Peaks Wealth Advisors LLC purchased a new stake in shares of NIKE during the second quarter worth about $31,000. Matrix Trust Co lifted its holdings in NIKE by 53.1% in the 2nd quarter. Matrix Trust Co now owns 441 shares of the footwear maker’s stock worth $31,000 after purchasing an additional 153 shares in the last quarter. Finally, Opal Wealth Advisors LLC purchased a new position in NIKE in the 2nd quarter worth approximately $35,000. 64.25% of the stock is owned by hedge funds and other institutional investors.
Wall Street Analyst Weigh In
Several equities research analysts have recently issued reports on NKE shares. BNP Paribas Exane reduced their price objective on shares of NIKE from $38.00 to $35.00 and set an “underperform” rating on the stock in a research report on Friday, December 19th. Citigroup reiterated a “neutral” rating and issued a $65.00 price target (down from $70.00) on shares of NIKE in a report on Friday, December 19th. Weiss Ratings downgraded shares of NIKE from a “hold (c-)” rating to a “sell (d+)” rating in a report on Monday, December 29th. Truist Financial set a $70.00 target price on NIKE and gave the stock a “buy” rating in a report on Friday, December 19th. Finally, The Goldman Sachs Group set a $77.00 target price on NIKE in a research report on Friday, December 19th. Two analysts have rated the stock with a Strong Buy rating, twenty-three have assigned a Buy rating, eleven have issued a Hold rating and two have given a Sell rating to the stock. Based on data from MarketBeat, NIKE presently has an average rating of “Moderate Buy” and an average price target of $75.32.
Insider Activity at NIKE
In other news, Chairman Mark G. Parker sold 86,078 shares of the stock in a transaction that occurred on Friday, November 14th. The stock was sold at an average price of $64.80, for a total value of $5,577,854.40. Following the sale, the chairman directly owned 647,615 shares in the company, valued at approximately $41,965,452. This represents a 11.73% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which can be accessed through the SEC website. Also, Director Robert Holmes Swan acquired 8,691 shares of the company’s stock in a transaction that occurred on Monday, December 22nd. The shares were acquired at an average price of $57.54 per share, with a total value of $500,080.14. Following the acquisition, the director owned 43,293 shares in the company, valued at $2,491,079.22. This trade represents a 25.12% increase in their ownership of the stock. The disclosure for this purchase is available in the SEC filing. Insiders purchased a total of 91,229 shares of company stock worth $5,452,640 in the last three months. 0.80% of the stock is owned by insiders.
Key NIKE News
Here are the key news stories impacting NIKE this week:
- Positive Sentiment: Insider buying and high-profile bullish commentary — Directors and the CEO have recently bought shares, and Jim Cramer highlighted that insider purchases as a signal the turnaround may be gaining traction; insider purchases often boost investor confidence in near-term upside. Jim Cramer Says Insider Buying in Nike Signals “That the Business Is Indeed Turning”
- Positive Sentiment: Sanford C. Bernstein reaffirmed a Buy rating — A retained Buy from a major firm supports the turnaround narrative and can help underpin valuation expectations ahead of upcoming quarters. Sanford C. Bernstein Reaffirms “Buy” Rating for NIKE (NYSE:NKE)
- Neutral Sentiment: Relative-value pieces and “buy the dip” coverage — Several outlets (Zacks, MarketBeat) compare NKE vs. Adidas and discuss whether Nike is a dip-buy; useful for positioning but not immediate catalysts. ADDYY or NKE: Which Is the Better Value Stock Right Now?
- Neutral Sentiment: New coverage and model chatter — Deutsche Bank initiated coverage with a Hold and various media pieces (including a ChatGPT price projection) add noise but little fundamental clarity; these items can influence short-term flows.
- Negative Sentiment: Analyst skepticism on turnaround timing — Needham flagged that early “brand heat” may not translate quickly into sustainable growth, emphasizing uncertainty around the timeline for recovery. That raises risk around near-term execution. Nike ‘Brand Heat’ Not Enough, Analyst Says: ‘Timeline Is Uncertain At Best’
- Negative Sentiment: Downgrades and China concerns — TipRanks reported a downgrade citing slow turnaround progress and China weakness remains a recurring headwind; RBC cut its price target while saying profitable growth is possible, and another bank issued pessimistic forecasts — these weigh on medium-term upside and multiple expansion. Nike Stock (NKE) Is Downgraded on Slow Turnaround Progress RBC lowers Nike (NKE) target but sees path to profitable growth intact Royal Bank Of Canada Issues Pessimistic Forecast for NIKE (NYSE:NKE) Stock Price
NIKE Price Performance
Shares of NIKE stock opened at $65.87 on Friday. The stock has a market cap of $97.51 billion, a price-to-earnings ratio of 38.74, a price-to-earnings-growth ratio of 2.84 and a beta of 1.28. The company has a debt-to-equity ratio of 0.50, a quick ratio of 1.40 and a current ratio of 2.06. The stock has a 50 day moving average price of $63.46 and a 200-day moving average price of $69.51. NIKE, Inc. has a one year low of $52.28 and a one year high of $82.44.
NIKE (NYSE:NKE – Get Free Report) last issued its quarterly earnings results on Thursday, December 18th. The footwear maker reported $0.53 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $0.37 by $0.16. The company had revenue of $12.43 billion during the quarter, compared to the consensus estimate of $12.19 billion. NIKE had a return on equity of 18.43% and a net margin of 5.43%.NIKE’s revenue was up .6% on a year-over-year basis. During the same period last year, the company earned $0.78 earnings per share. Equities analysts expect that NIKE, Inc. will post 2.05 EPS for the current year.
NIKE Increases Dividend
The company also recently declared a quarterly dividend, which was paid on Friday, January 2nd. Investors of record on Monday, December 1st were issued a dividend of $0.41 per share. This represents a $1.64 annualized dividend and a yield of 2.5%. The ex-dividend date was Monday, December 1st. This is a positive change from NIKE’s previous quarterly dividend of $0.40. NIKE’s payout ratio is currently 96.47%.
NIKE Profile
Nike, Inc (NYSE: NKE) is a global designer, marketer and distributor of athletic footwear, apparel, equipment and accessories. Founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman and renamed Nike in 1971, the company is headquartered near Beaverton, Oregon. Nike develops and commercializes products across performance and lifestyle categories for sports including running, basketball, soccer and training, and is known for signature technologies and design-driven product lines.
The company markets products under several primary brands, including Nike, Jordan and Converse, and sells through a combination of wholesale relationships, branded retail stores and direct-to-consumer channels such as company-operated stores and digital platforms (e.g., Nike.com and mobile apps).
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