Coupang, Inc. (NYSE:CPNG) Receives Average Recommendation of “Moderate Buy” from Analysts

Shares of Coupang, Inc. (NYSE:CPNG) have been given a consensus recommendation of “Moderate Buy” by the ten brokerages that are currently covering the company, MarketBeat.com reports. Five analysts have rated the stock with a hold rating and five have issued a buy rating on the company. The average 1 year price objective among analysts that have covered the stock in the last year is $32.5714.

A number of analysts have recently commented on the stock. Zacks Research raised shares of Coupang from a “strong sell” rating to a “hold” rating in a research note on Tuesday, November 4th. Nomura Securities lowered Coupang from a “strong-buy” rating to a “hold” rating in a research note on Monday, January 12th. Deutsche Bank Aktiengesellschaft raised Coupang from a “hold” rating to a “buy” rating and set a $25.00 price objective for the company in a research note on Friday. Weiss Ratings reaffirmed a “hold (c)” rating on shares of Coupang in a research note on Wednesday, October 8th. Finally, Morgan Stanley reaffirmed an “overweight” rating on shares of Coupang in a research note on Monday, January 5th.

Coupang News Roundup

Here are the key news stories impacting Coupang this week:

• Positive Sentiment: Analyst/market note: Zacks highlighted Coupang’s recent outperformance versus the market on Jan. 15, noting the stock’s intraday gain and providing context on recent trading. Read More.
• Positive Sentiment: Analyst conviction: Coverage notes (reported on Jan. 15) say at least one analyst kept an overweight rating on Coupang despite the data-breach headlines — a sign some sell-side views remain constructive. Read More.
• Neutral Sentiment: Procedural deadline: Multiple firms remind investors the lead-plaintiff deadline in pending securities actions is Feb. 17, 2026 — a procedural item that can accelerate filings and media attention but does not itself change underlying facts. (Representative reminder: Rosen Law Firm). Read More.
• Negative Sentiment: Investigation alleges serious disclosure failures: Kuehn Law says it is investigating claims that Coupang had inadequate cybersecurity controls that allowed a former employee to access sensitive customer information for nearly six months and that insiders failed to timely disclose the breach — allegations that, if proven, could increase legal and regulatory exposure and weigh on investor sentiment. Read More.
• Negative Sentiment: Class-action filings: Berger Montague and several other firms have filed or announced class actions on behalf of investors for overlapping class periods (many filings cite May–Dec 2025), increasing the likelihood of multi‑firm litigation and possible consolidated suits. Read More.
• Negative Sentiment: Multiple plaintiff firms pursuing claims: Numerous shareholder-rights firms (Hagens Berman, Rosen, Levi & Korsinsky, Gross, Pomerantz, Bronstein, ClaimsFiler and others) are investigating or soliciting plaintiffs — a sign the litigation docket may become crowded and that media/legal attention will persist. Representative notices: Hagens Berman, Levi & Korsinsky, The Gross Firm. Read More. Read More. Read More.

Insider Buying and Selling at Coupang

In related news, VP Pranam Kolari sold 11,653 shares of the company’s stock in a transaction dated Monday, November 3rd. The shares were sold at an average price of $31.98, for a total value of $372,662.94. Following the completion of the sale, the vice president owned 147,023 shares of the company’s stock, valued at approximately $4,701,795.54. This represents a 7.34% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which can be accessed through this link. Also, CAO Jonathan D. Lee sold 2,679 shares of the stock in a transaction on Friday, January 2nd. The stock was sold at an average price of $23.62, for a total value of $63,277.98. Following the transaction, the chief accounting officer owned 122,096 shares of the company’s stock, valued at approximately $2,883,907.52. This represents a 2.15% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. 12.78% of the stock is owned by insiders.

Hedge Funds Weigh In On Coupang

A number of institutional investors have recently modified their holdings of the business. Frank Rimerman Advisors LLC boosted its holdings in shares of Coupang by 28.5% in the fourth quarter. Frank Rimerman Advisors LLC now owns 42,016 shares of the company’s stock valued at $991,000 after acquiring an additional 9,313 shares in the last quarter. Polianta Ltd acquired a new stake in Coupang in the fourth quarter valued at about $1,549,000. Exchange Traded Concepts LLC boosted its holdings in Coupang by 4.5% in the 4th quarter. Exchange Traded Concepts LLC now owns 572,629 shares of the company’s stock valued at $13,508,000 after purchasing an additional 24,450 shares in the last quarter. SG Americas Securities LLC increased its position in Coupang by 10,004.5% during the 4th quarter. SG Americas Securities LLC now owns 988,722 shares of the company’s stock worth $23,324,000 after purchasing an additional 978,937 shares during the period. Finally, 180 Wealth Advisors LLC raised its stake in shares of Coupang by 5.1% during the 4th quarter. 180 Wealth Advisors LLC now owns 29,478 shares of the company’s stock worth $695,000 after buying an additional 1,429 shares in the last quarter. 83.72% of the stock is owned by institutional investors and hedge funds.

Coupang Price Performance

Shares of CPNG opened at $21.12 on Friday. The company has a debt-to-equity ratio of 0.13, a current ratio of 1.06 and a quick ratio of 0.82. The company’s fifty day moving average price is $25.13 and its 200-day moving average price is $28.71. Coupang has a 1-year low of $19.02 and a 1-year high of $34.08. The firm has a market capitalization of $38.58 billion, a PE ratio of 100.58 and a beta of 1.20.

Coupang (NYSE:CPNG) last released its quarterly earnings data on Tuesday, November 4th. The company reported $0.05 earnings per share for the quarter, beating analysts’ consensus estimates of $0.04 by $0.01. The business had revenue of $9.27 billion during the quarter, compared to analyst estimates of $9.13 billion. Coupang had a return on equity of 6.95% and a net margin of 1.16%.The company’s revenue was up 17.8% on a year-over-year basis. During the same quarter last year, the business posted $0.06 EPS. On average, equities research analysts predict that Coupang will post 0.17 EPS for the current year.

About Coupang

Coupang, listed on the New York Stock Exchange under the ticker CPNG, is a South Korean e-commerce company headquartered in Seoul. Founded in 2010 by Bom Kim, the company grew rapidly by combining an online marketplace with a large direct-retail business model. Coupang completed a primary listing in the United States in 2021, and it has become one of South Korea’s leading online retailers by focusing on convenience, speed and a wide product assortment across consumer categories.

The company operates a vertically integrated e-commerce platform that includes a customer-facing marketplace and an extensive logistics and fulfillment network.