Houlihan Financial Resource Group Ltd. Trims Holdings in Alphabet Inc. $GOOG

Houlihan Financial Resource Group Ltd. lowered its stake in shares of Alphabet Inc. (NASDAQ:GOOG) by 73.8% during the third quarter, according to its most recent Form 13F filing with the SEC. The fund owned 951 shares of the information services provider’s stock after selling 2,680 shares during the period. Houlihan Financial Resource Group Ltd.’s holdings in Alphabet were worth $232,000 at the end of the most recent quarter.

A number of other hedge funds and other institutional investors have also modified their holdings of GOOG. Manning & Napier Advisors LLC purchased a new stake in shares of Alphabet in the third quarter valued at about $32,000. IFS Advisors LLC raised its stake in Alphabet by 400.0% during the second quarter. IFS Advisors LLC now owns 150 shares of the information services provider’s stock worth $27,000 after purchasing an additional 120 shares during the period. Robbins Farley raised its stake in Alphabet by 60.0% during the second quarter. Robbins Farley now owns 160 shares of the information services provider’s stock worth $28,000 after purchasing an additional 60 shares during the period. Tripletail Wealth Management LLC acquired a new position in Alphabet in the 3rd quarter valued at about $40,000. Finally, WestEnd Advisors LLC grew its stake in shares of Alphabet by 58.7% in the 2nd quarter. WestEnd Advisors LLC now owns 165 shares of the information services provider’s stock valued at $29,000 after buying an additional 61 shares during the period. 27.26% of the stock is owned by institutional investors and hedge funds.

Wall Street Analysts Forecast Growth

A number of analysts have recently issued reports on the stock. Loop Capital upgraded shares of Alphabet from a “hold” rating to a “strong-buy” rating in a report on Tuesday, November 18th. Morgan Stanley increased their price objective on Alphabet from $210.00 to $270.00 and gave the stock an “overweight” rating in a research report on Thursday, October 2nd. Sanford C. Bernstein lifted their target price on Alphabet from $260.00 to $305.00 and gave the company an “outperform” rating in a research report on Thursday, October 30th. Royal Bank Of Canada reaffirmed an “outperform” rating and issued a $375.00 price target on shares of Alphabet in a research note on Thursday, January 15th. Finally, DA Davidson set a $300.00 price objective on Alphabet in a research report on Tuesday, November 25th. Eight equities research analysts have rated the stock with a Strong Buy rating, twenty-nine have issued a Buy rating, three have given a Hold rating and two have issued a Sell rating to the company. Based on data from MarketBeat.com, the stock presently has a consensus rating of “Buy” and a consensus price target of $326.13.

Alphabet News Summary

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Raymond James upgraded GOOG to a “Strong Buy” and raised its price target to $400, citing acceleration across Alphabet’s AI stack — a direct catalyst for buying interest. Raymond James upgrades Alphabet to Strong Buy as “AI stack shifts to high gear”
• Positive Sentiment: Analysts across the street are lifting targets and reiterating buy ratings (RBC, Wedbush, others), creating upward pressure ahead of Q4 earnings as expectations for AI‑driven ad and cloud growth rise. Alphabet Stock (GOOGL) Wins a New Street-High Price Target Ahead of Q4 Earnings
• Positive Sentiment: Apple plans to use Google’s Gemini models to power the next Siri — a major distribution win that strengthens Gemini’s reach across billions of devices and supports longer‑term monetization and platform lock‑in. Apple to Turn Siri Into AI Chatbot Powered by Google’s Gemini
• Positive Sentiment: Waymo expanded its robotaxi service to Miami — incremental commercial rollout that supports Waymo’s path to revenue scale and diversification beyond advertising and cloud. Waymo launches robotaxi service in Miami, extending U.S. lead
• Positive Sentiment: Analysts are flagging strong momentum in Google Cloud, supporting upside to revenue growth and margins as enterprise AI adoption accelerates. Alphabet Stock Rises As Analyst Highlights Momentum In Google Cloud
• Neutral Sentiment: MarketBeat notes a modest pullback from record highs and technical consolidation near $320; fundamentals remain strong but valuation is elevated, so some investors may wait for a deeper retracement ahead of the Feb. 4 Q4 earnings print. Alphabet Cools After the Run: Buy Now or Wait for a Better Entry?
• Neutral Sentiment: Jim Cramer said he’s not abandoning the Magnificent Seven but acknowledged rotational flows into other sectors — a reminder that short‑term fund flows can temporarily divert gains away from market leaders like Alphabet. Jim Cramer says he’s not abandoning the Mag 7 stocks despite recent struggles. Here’s why
• Negative Sentiment: YouTube’s CEO flagged “managing AI slop” as a 2026 priority — content moderation and safety work could raise costs or slow monetization improvements on the platform if AI‑generated content proliferates. YouTube chief says ‘managing AI slop’ is a priority for 2026

Insider Activity

In related news, CAO Amie Thuener O’toole sold 2,778 shares of Alphabet stock in a transaction that occurred on Monday, November 17th. The shares were sold at an average price of $288.26, for a total value of $800,786.28. Following the completion of the transaction, the chief accounting officer owned 11,739 shares in the company, valued at approximately $3,383,884.14. The trade was a 19.14% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which is accessible through this hyperlink. Also, insider John Kent Walker sold 17,829 shares of the company’s stock in a transaction that occurred on Tuesday, December 30th. The stock was sold at an average price of $314.89, for a total transaction of $5,614,173.81. Following the sale, the insider directly owned 42,972 shares in the company, valued at approximately $13,531,453.08. The trade was a 29.32% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last quarter, insiders sold 192,687 shares of company stock valued at $58,728,068. 12.99% of the stock is currently owned by company insiders.

Alphabet Trading Up 0.7%

GOOG opened at $330.84 on Friday. Alphabet Inc. has a 52 week low of $142.66 and a 52 week high of $341.20. The company has a quick ratio of 1.75, a current ratio of 1.75 and a debt-to-equity ratio of 0.06. The business has a fifty day simple moving average of $315.30 and a 200-day simple moving average of $259.15. The firm has a market cap of $3.99 trillion, a P/E ratio of 32.63, a P/E/G ratio of 1.81 and a beta of 1.09.

Alphabet (NASDAQ:GOOG) last posted its quarterly earnings data on Thursday, October 30th. The information services provider reported $2.87 earnings per share (EPS) for the quarter, beating the consensus estimate of $2.29 by $0.58. Alphabet had a return on equity of 35.00% and a net margin of 32.23%.The firm had revenue of $102.35 billion for the quarter, compared to the consensus estimate of $99.90 billion. During the same quarter in the previous year, the business earned $2.12 EPS. The company’s quarterly revenue was up 15.9% compared to the same quarter last year. On average, equities analysts expect that Alphabet Inc. will post 8.89 earnings per share for the current year.

Alphabet Dividend Announcement

The firm also recently declared a quarterly dividend, which was paid on Monday, December 15th. Stockholders of record on Monday, December 8th were given a dividend of $0.21 per share. This represents a $0.84 annualized dividend and a dividend yield of 0.3%. The ex-dividend date of this dividend was Monday, December 8th. Alphabet’s dividend payout ratio is currently 8.28%.

Alphabet Company Profile

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.