Kingswood Wealth Advisors LLC Has $27.70 Million Position in Amazon.com, Inc. $AMZN

Kingswood Wealth Advisors LLC raised its position in Amazon.com, Inc. (NASDAQ:AMZN) by 22.0% during the third quarter, according to its most recent filing with the SEC. The firm owned 126,161 shares of the e-commerce giant’s stock after purchasing an additional 22,724 shares during the period. Amazon.com accounts for approximately 1.7% of Kingswood Wealth Advisors LLC’s portfolio, making the stock its 7th largest position. Kingswood Wealth Advisors LLC’s holdings in Amazon.com were worth $27,701,000 at the end of the most recent reporting period.

Other large investors also recently modified their holdings of the company. Carderock Capital Management Inc. acquired a new stake in Amazon.com during the 2nd quarter worth about $27,000. Maryland Capital Advisors Inc. boosted its position in shares of Amazon.com by 81.9% during the 2nd quarter. Maryland Capital Advisors Inc. now owns 211 shares of the e-commerce giant’s stock valued at $46,000 after purchasing an additional 95 shares in the last quarter. Ryan Investment Management Inc. acquired a new stake in Amazon.com during the second quarter worth approximately $48,000. Cooksen Wealth LLC increased its holdings in Amazon.com by 23.5% in the second quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock worth $54,000 after purchasing an additional 47 shares in the last quarter. Finally, PayPay Securities Corp lifted its stake in Amazon.com by 62.3% in the third quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant’s stock valued at $55,000 after buying an additional 96 shares during the period. 72.20% of the stock is currently owned by institutional investors and hedge funds.

Insider Activity at Amazon.com

In related news, Director Jonathan Rubinstein sold 8,173 shares of the company’s stock in a transaction on Friday, October 31st. The stock was sold at an average price of $250.03, for a total transaction of $2,043,495.19. Following the completion of the sale, the director owned 80,030 shares in the company, valued at approximately $20,009,900.90. This represents a 9.27% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which can be accessed through this link. Also, CEO Andrew R. Jassy sold 19,872 shares of the stock in a transaction on Friday, November 21st. The shares were sold at an average price of $216.94, for a total value of $4,311,031.68. Following the completion of the sale, the chief executive officer directly owned 2,208,310 shares of the company’s stock, valued at $479,070,771.40. The trade was a 0.89% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold 79,734 shares of company stock valued at $18,534,017 over the last 90 days. Corporate insiders own 9.70% of the company’s stock.

Amazon.com Trading Up 2.1%

NASDAQ:AMZN opened at $239.16 on Friday. The company has a debt-to-equity ratio of 0.14, a current ratio of 1.01 and a quick ratio of 0.80. Amazon.com, Inc. has a one year low of $161.38 and a one year high of $258.60. The company has a market cap of $2.56 trillion, a PE ratio of 33.78, a PEG ratio of 1.47 and a beta of 1.37. The firm has a 50-day moving average of $231.68 and a 200-day moving average of $229.00.

Amazon.com (NASDAQ:AMZN) last released its quarterly earnings results on Thursday, October 30th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $1.57 by $0.38. The business had revenue of $180.17 billion during the quarter, compared to the consensus estimate of $177.53 billion. Amazon.com had a return on equity of 23.62% and a net margin of 11.06%.The company’s quarterly revenue was up 13.4% on a year-over-year basis. During the same quarter in the previous year, the business earned $1.43 EPS. As a group, equities research analysts expect that Amazon.com, Inc. will post 6.31 EPS for the current fiscal year.

Amazon.com News Roundup

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Multiple analyst upgrades and bullish commentary lift sentiment — TD Cowen raised its price target (reportedly to $315) and Scotiabank raised its target to $300, while coverage noting substantial upside from consensus targets has pushed expectations higher. Analyst Remains Bullish on Amazon
• Positive Sentiment: Evercore ISI and other strategists highlight accelerating revenue growth from AWS and advertising/retail expansions — a reminder of durable growth drivers that support higher long-term valuations. Expert eyes ‘accelerating’ revenue growth for Amazon
• Positive Sentiment: Amazon is investing in physical retail at scale — plans for its largest-ever “mega” store outside Chicago combine retail and fulfillment, signaling a strategic push to capture grocery and big‑box market share. Amazon Bets Big On Brick-And-Mortar
• Neutral Sentiment: Reminder: Amazon will webcast Q4 2025 results and host its earnings call on Feb. 5 — this will be the immediate fundamental catalyst for guidance and near-term stock direction. Amazon.com to Webcast Fourth-Quarter Results
• Neutral Sentiment: Amazon experiments with new offerings and partnerships (including crypto/NFT retail tie‑ins) that are strategically interesting but unlikely to move near‑term earnings materially. HV-MTL, Amazon & Otherside Join To Bring NFTs To The Retail Audience
• Negative Sentiment: Major layoffs weigh on sentiment — multiple outlets report Amazon will cut ~14,000 additional corporate jobs next week (part of a ~30,000 corporate reduction). That reduces costs but also signals caution and could pressure near‑term revenue/growth expectations and morale. Exclusive: Amazon plans thousands more corporate job cuts
• Negative Sentiment: Some sell‑side notes and bearish commentary (including pessimistic forecasts from boutique research houses) highlight valuation and near‑term technical risks, keeping volatility possible into earnings. Rothschild & Co Redburn Issues Pessimistic Forecast

Analyst Upgrades and Downgrades

AMZN has been the subject of several recent analyst reports. The Goldman Sachs Group raised their price objective on shares of Amazon.com from $290.00 to $300.00 and gave the stock a “buy” rating in a research report on Wednesday, January 14th. Roth Mkm raised their price target on shares of Amazon.com from $250.00 to $270.00 and gave the stock a “buy” rating in a report on Friday, October 31st. Redburn Partners set a $230.00 price target on shares of Amazon.com in a research note on Wednesday. Maxim Group upped their price objective on shares of Amazon.com from $272.00 to $280.00 and gave the company a “buy” rating in a report on Friday, October 31st. Finally, Loop Capital increased their price objective on shares of Amazon.com from $300.00 to $360.00 and gave the stock a “buy” rating in a research report on Tuesday, November 18th. One equities research analyst has rated the stock with a Strong Buy rating, fifty-four have assigned a Buy rating and four have assigned a Hold rating to the stock. According to MarketBeat, the company presently has an average rating of “Moderate Buy” and a consensus target price of $295.42.

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.