Forbes J M & Co. LLP Acquires 1,717 Shares of Alphabet Inc. $GOOGL

Forbes J M & Co. LLP increased its holdings in shares of Alphabet Inc. (NASDAQ:GOOGL) by 0.8% during the third quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund owned 228,156 shares of the information services provider’s stock after acquiring an additional 1,717 shares during the period. Alphabet comprises approximately 4.6% of Forbes J M & Co. LLP’s holdings, making the stock its 5th largest holding. Forbes J M & Co. LLP’s holdings in Alphabet were worth $55,465,000 at the end of the most recent quarter.

Several other institutional investors have also recently bought and sold shares of GOOGL. Truist Financial Corp increased its stake in shares of Alphabet by 2.3% during the second quarter. Truist Financial Corp now owns 2,546,012 shares of the information services provider’s stock worth $448,684,000 after purchasing an additional 56,295 shares during the period. Moment Partners LLC grew its holdings in Alphabet by 9.3% in the 2nd quarter. Moment Partners LLC now owns 5,896 shares of the information services provider’s stock valued at $1,039,000 after buying an additional 504 shares in the last quarter. Welch Group LLC increased its position in Alphabet by 4.0% during the 2nd quarter. Welch Group LLC now owns 64,262 shares of the information services provider’s stock worth $11,325,000 after buying an additional 2,467 shares during the period. Brooktree Capital Management acquired a new stake in shares of Alphabet during the second quarter worth $352,000. Finally, Griffin Asset Management Inc. boosted its position in shares of Alphabet by 13.9% in the third quarter. Griffin Asset Management Inc. now owns 58,731 shares of the information services provider’s stock valued at $14,277,000 after acquiring an additional 7,180 shares during the period. Institutional investors own 40.03% of the company’s stock.

More Alphabet News

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Jim Cramer praised Alphabet as “extraordinary,” reinforcing investor enthusiasm around the company’s AI leadership and growth narrative. Alphabet (GOOGL)’s extraordinary, says Jim Cramer
• Positive Sentiment: Google is pushing product-level AI gains — adding image-generation to Chrome and a virtual assistant side panel — which supports ad/search monetization and user engagement upside. Google adds AI image generation to Chrome browser, side panel option for virtual assistant
• Positive Sentiment: Alphabet is accelerating strategic AI acquisitions and deals to bolster Gemini across media, voice and international markets — a sign management is doubling down on defensible AI distribution. Google Accelerates AI Deals to Strengthen Gemini in Media and Voice
• Positive Sentiment: Several firms reiterated buy ratings and upgrades for GOOGL this week, supporting near-term demand from momentum-driven investors. Alphabet (NASDAQ:GOOGL) Earns Buy Rating from Needham & Company LLC
• Neutral Sentiment: Short-interest entries show effectively zero reported short positions in the latest filings, but the data appears to contain anomalies (NaN/0) and is not a clear market signal. (internal short-interest data)
• Neutral Sentiment: Analyst previews expect earnings growth for the upcoming report, which could set the stage for another beat if AI ad/cloud momentum continues. Alphabet (GOOGL) Reports Next Week: Wall Street Expects Earnings Growth
• Positive Sentiment: Google says it disrupted a major residential proxy network (IPIDEA), removing domains and protecting “millions” of devices — a reputational win demonstrating security capabilities and reducing operational risk. Google disrupts large residential proxy network, reducing devices used by operators by ‘millions’
• Negative Sentiment: The U.K. Competition & Markets Authority proposed rules forcing Google to give publishers opt-outs for AI summaries and greater transparency — this raises content licensing and product constraints in a major market. UK regulator proposes changes to Google search for publishers
• Negative Sentiment: Regulatory pressure in the EU and U.K. (DMA guidance, proposed conduct rules) could force data/access sharing and limit some search/AI advantages — a structural risk to margins and competitive moat. U.K. Competition Watchdog Plans New Rules for Google’s AI Overviews Under Tech Law
• Negative Sentiment: Alphabet agreed to a $135 million settlement over handling of cellular data, which includes changes to Play Store and Android setup screens — a modest direct hit but adds regulatory/legal costs and operational change. Google to Pay $135 Million to Settle Lawsuit Over Handling of Cellular Data

Alphabet Trading Up 0.4%

GOOGL opened at $336.01 on Thursday. The company has a market cap of $4.05 trillion, a P/E ratio of 33.14, a PEG ratio of 1.84 and a beta of 1.08. The company has a current ratio of 1.75, a quick ratio of 1.75 and a debt-to-equity ratio of 0.06. The company’s 50 day moving average is $318.48 and its 200-day moving average is $263.38. Alphabet Inc. has a 1-year low of $140.53 and a 1-year high of $340.49.

Alphabet (NASDAQ:GOOGL) last released its quarterly earnings data on Wednesday, October 29th. The information services provider reported $2.87 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $2.29 by $0.58. The business had revenue of $102.35 billion during the quarter, compared to analysts’ expectations of $99.90 billion. Alphabet had a net margin of 32.23% and a return on equity of 35.00%. Equities research analysts predict that Alphabet Inc. will post 8.9 earnings per share for the current fiscal year.

Insider Activity

In related news, CAO Amie Thuener O’toole sold 2,778 shares of the business’s stock in a transaction on Monday, December 15th. The stock was sold at an average price of $312.30, for a total transaction of $867,569.40. Following the sale, the chief accounting officer owned 8,962 shares in the company, valued at $2,798,832.60. The trade was a 23.66% decrease in their position. The sale was disclosed in a legal filing with the SEC, which is available at this hyperlink. Also, Director Frances Arnold sold 102 shares of the stock in a transaction dated Wednesday, December 31st. The shares were sold at an average price of $313.45, for a total value of $31,971.90. Following the completion of the transaction, the director owned 18,205 shares of the company’s stock, valued at $5,706,357.25. This represents a 0.56% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. In the last quarter, insiders have sold 222,297 shares of company stock valued at $68,531,851. 11.55% of the stock is currently owned by insiders.

Analyst Upgrades and Downgrades

Several analysts have weighed in on GOOGL shares. DA Davidson reiterated a “neutral” rating and issued a $300.00 price objective on shares of Alphabet in a research note on Tuesday, November 25th. Susquehanna lifted their price target on shares of Alphabet from $225.00 to $350.00 and gave the company a “positive” rating in a research report on Thursday, October 30th. Phillip Securities upgraded Alphabet from a “moderate buy” rating to a “strong-buy” rating in a research note on Friday, November 7th. KeyCorp restated an “overweight” rating and set a $360.00 price objective (up previously from $330.00) on shares of Alphabet in a research note on Monday. Finally, Canaccord Genuity Group set a $390.00 target price on Alphabet and gave the company a “buy” rating in a research report on Wednesday, January 7th. Four analysts have rated the stock with a Strong Buy rating, forty-two have given a Buy rating and five have issued a Hold rating to the company’s stock. According to MarketBeat.com, the stock presently has a consensus rating of “Moderate Buy” and a consensus price target of $334.60.

Alphabet Profile

Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google’s core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.

Beyond Google’s consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.