Family Capital Management Inc. Has $15.46 Million Stock Holdings in Amazon.com, Inc. $AMZN

Family Capital Management Inc. lifted its holdings in Amazon.com, Inc. (NASDAQ:AMZN) by 13.5% in the third quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The institutional investor owned 70,402 shares of the e-commerce giant’s stock after purchasing an additional 8,391 shares during the quarter. Amazon.com comprises about 7.4% of Family Capital Management Inc.’s portfolio, making the stock its 4th biggest position. Family Capital Management Inc.’s holdings in Amazon.com were worth $15,458,000 at the end of the most recent quarter.

Several other hedge funds also recently added to or reduced their stakes in AMZN. Financial Synergies Wealth Advisors Inc. raised its stake in Amazon.com by 2.9% in the third quarter. Financial Synergies Wealth Advisors Inc. now owns 4,156 shares of the e-commerce giant’s stock valued at $912,000 after buying an additional 117 shares during the last quarter. O Connor Financial Group LLC increased its holdings in shares of Amazon.com by 3.7% during the third quarter. O Connor Financial Group LLC now owns 3,195 shares of the e-commerce giant’s stock valued at $702,000 after acquiring an additional 114 shares in the last quarter. Smith Shellnut Wilson LLC ADV increased its holdings in shares of Amazon.com by 26.1% during the third quarter. Smith Shellnut Wilson LLC ADV now owns 9,733 shares of the e-commerce giant’s stock valued at $2,137,000 after acquiring an additional 2,016 shares in the last quarter. Liberty One Investment Management LLC raised its position in shares of Amazon.com by 28.3% in the 3rd quarter. Liberty One Investment Management LLC now owns 37,227 shares of the e-commerce giant’s stock valued at $8,174,000 after purchasing an additional 8,205 shares during the last quarter. Finally, CPC Advisors LLC boosted its stake in Amazon.com by 3.2% in the 3rd quarter. CPC Advisors LLC now owns 45,401 shares of the e-commerce giant’s stock worth $9,969,000 after purchasing an additional 1,414 shares in the last quarter. 72.20% of the stock is owned by institutional investors and hedge funds.

Analyst Upgrades and Downgrades

AMZN has been the subject of a number of research analyst reports. President Capital raised their price target on shares of Amazon.com from $280.00 to $320.00 and gave the stock a “buy” rating in a report on Tuesday, November 4th. Truist Financial set a $290.00 target price on Amazon.com in a research note on Friday, October 31st. Jefferies Financial Group reiterated a “buy” rating and set a $300.00 price target (up previously from $275.00) on shares of Amazon.com in a research note on Monday, January 5th. Rothschild Redb lowered Amazon.com from a “strong-buy” rating to a “hold” rating in a report on Tuesday, November 18th. Finally, Redburn Partners set a $230.00 target price on Amazon.com in a report on Wednesday, January 21st. One analyst has rated the stock with a Strong Buy rating, fifty-four have assigned a Buy rating and four have given a Hold rating to the stock. According to data from MarketBeat.com, Amazon.com has a consensus rating of “Moderate Buy” and a consensus target price of $295.91.

More Amazon.com News

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Amazon is reportedly in talks to invest up to $50 billion in OpenAI — a game‑changing strategic stake that would deepen AMZN’s position in the AI infrastructure and services stack and could secure preferential access to advanced models for AWS and enterprise customers. Amazon in talks to invest up to $50 billion in OpenAI (Reuters)
• Positive Sentiment: Amazon confirmed another large round of corporate layoffs (roughly 16,000 roles; ~30,000 total across recent rounds) as it reallocates spending toward AI/data centers — a move investors typically view as margin‑accretive and discipline that improves near‑term earnings leverage. Amazon cuts 16,000 jobs (Reuters)
• Neutral Sentiment: Amazon is closing most Amazon Go and Fresh stores and refocusing grocery around Whole Foods and online — lowers ongoing retail losses but also signals scaling limits for physical experiments. Amazon Fresh, Amazon Go stores to close (LA Times)
• Neutral Sentiment: Logistics partner UPS is trimming roles tied to its Amazon relationship (report: UPS to cut ~30,000 jobs related to the partnership) — could reflect shifting third‑party logistics dynamics as Amazon expands its own supply chain capabilities. UPS cuts tied to Amazon partnership (Barchart)
• Negative Sentiment: Reports that Amazon discovered a “high volume” of illegal child‑abuse content in AI training data raise reputational and regulatory risk for its AI initiatives and could trigger scrutiny or compliance costs. AI training data content concerns (TipRanks)
• Negative Sentiment: Amazon agreed to settle a class action over refund denials for ~$309 million — a non‑material but visible legal expense and reminder of consumer‑facing operational risks. Amazon agrees to $309M settlement (PYMNTS)

Amazon.com Stock Performance

Shares of NASDAQ AMZN opened at $241.73 on Friday. Amazon.com, Inc. has a 1 year low of $161.38 and a 1 year high of $258.60. The company has a debt-to-equity ratio of 0.14, a quick ratio of 0.80 and a current ratio of 1.01. The company’s fifty day moving average price is $233.13 and its 200 day moving average price is $229.55. The company has a market capitalization of $2.58 trillion, a PE ratio of 34.14, a price-to-earnings-growth ratio of 1.52 and a beta of 1.37.

Amazon.com (NASDAQ:AMZN) last issued its quarterly earnings data on Thursday, October 30th. The e-commerce giant reported $1.95 earnings per share for the quarter, topping analysts’ consensus estimates of $1.57 by $0.38. Amazon.com had a net margin of 11.06% and a return on equity of 23.62%. The business had revenue of $180.17 billion during the quarter, compared to the consensus estimate of $177.53 billion. During the same quarter in the prior year, the firm posted $1.43 earnings per share. The company’s revenue was up 13.4% compared to the same quarter last year. On average, research analysts predict that Amazon.com, Inc. will post 6.31 earnings per share for the current year.

Insider Buying and Selling

In other news, Director Daniel P. Huttenlocher sold 1,237 shares of the company’s stock in a transaction that occurred on Thursday, November 20th. The stock was sold at an average price of $226.61, for a total transaction of $280,316.57. Following the completion of the transaction, the director directly owned 26,148 shares of the company’s stock, valued at $5,925,398.28. This represents a 4.52% decrease in their position. The sale was disclosed in a filing with the SEC, which is available through this link. Also, CEO Andrew R. Jassy sold 19,872 shares of Amazon.com stock in a transaction on Friday, November 21st. The shares were sold at an average price of $216.94, for a total transaction of $4,311,031.68. Following the completion of the sale, the chief executive officer directly owned 2,208,310 shares in the company, valued at $479,070,771.40. This represents a 0.89% decrease in their position. The SEC filing for this sale provides additional information. Insiders have sold a total of 49,561 shares of company stock worth $10,989,862 in the last ninety days. 9.70% of the stock is owned by corporate insiders.

About Amazon.com

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.