DA Davidson Issues Pessimistic Forecast for AppFolio (NASDAQ:APPF) Stock Price

AppFolio (NASDAQ:APPF) had its price objective lowered by analysts at DA Davidson from $325.00 to $275.00 in a research report issued on Friday,Benzinga reports. The firm presently has a “buy” rating on the software maker’s stock. DA Davidson’s price target points to a potential upside of 44.83% from the stock’s previous close.

A number of other equities analysts have also weighed in on APPF. William Blair reaffirmed an “outperform” rating on shares of AppFolio in a research note on Friday. Keefe, Bruyette & Woods cut their price target on AppFolio from $311.00 to $290.00 and set an “outperform” rating on the stock in a report on Friday. KeyCorp set a $255.00 price objective on AppFolio in a report on Friday. UBS Group set a $260.00 target price on AppFolio and gave the company a “buy” rating in a research report on Friday. Finally, Piper Sandler cut their target price on AppFolio from $350.00 to $245.00 and set an “overweight” rating on the stock in a research note on Friday. Eight analysts have rated the stock with a Buy rating and one has given a Hold rating to the company. According to MarketBeat.com, AppFolio presently has a consensus rating of “Moderate Buy” and a consensus price target of $270.83.

AppFolio Stock Down 8.3%

Shares of AppFolio stock opened at $189.88 on Friday. The business has a fifty day simple moving average of $227.08 and a 200 day simple moving average of $249.57. The stock has a market cap of $6.82 billion, a PE ratio of 48.94 and a beta of 0.78. AppFolio has a 12 month low of $186.45 and a 12 month high of $326.04.

AppFolio (NASDAQ:APPF) last issued its earnings results on Thursday, January 29th. The software maker reported $1.39 EPS for the quarter, beating the consensus estimate of $1.22 by $0.17. AppFolio had a net margin of 14.82% and a return on equity of 30.90%. The firm had revenue of $248.19 million during the quarter, compared to the consensus estimate of $246.56 million. During the same quarter in the prior year, the firm earned $0.92 earnings per share. The business’s quarterly revenue was up 21.7% on a year-over-year basis. Analysts expect that AppFolio will post 3.96 EPS for the current fiscal year.

Insider Activity at AppFolio

In other AppFolio news, General Counsel Evan Pickering sold 334 shares of AppFolio stock in a transaction dated Friday, November 14th. The shares were sold at an average price of $243.67, for a total value of $81,385.78. Following the completion of the sale, the general counsel owned 2,969 shares in the company, valued at $723,456.23. The trade was a 10.11% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through the SEC website. Also, CEO William Shane Trigg sold 3,947 shares of AppFolio stock in a transaction that occurred on Monday, November 17th. The shares were sold at an average price of $240.45, for a total transaction of $949,056.15. Following the completion of the sale, the chief executive officer owned 51,530 shares of the company’s stock, valued at approximately $12,390,388.50. The trade was a 7.11% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. In the last 90 days, insiders have sold 8,745 shares of company stock worth $2,097,550. Insiders own 4.68% of the company’s stock.

Institutional Investors Weigh In On AppFolio

Institutional investors and hedge funds have recently added to or reduced their stakes in the business. Root Financial Partners LLC acquired a new stake in shares of AppFolio in the 3rd quarter valued at approximately $31,000. TD Private Client Wealth LLC lifted its stake in AppFolio by 2,116.7% in the 3rd quarter. TD Private Client Wealth LLC now owns 133 shares of the software maker’s stock valued at $37,000 after purchasing an additional 127 shares during the last quarter. First Horizon Corp acquired a new stake in AppFolio in the third quarter valued at approximately $39,000. Hantz Financial Services Inc. boosted its position in AppFolio by 373.3% in the third quarter. Hantz Financial Services Inc. now owns 142 shares of the software maker’s stock valued at $39,000 after buying an additional 112 shares in the last quarter. Finally, Huntington National Bank grew its stake in shares of AppFolio by 58.7% during the second quarter. Huntington National Bank now owns 200 shares of the software maker’s stock worth $46,000 after buying an additional 74 shares during the last quarter. 85.19% of the stock is currently owned by institutional investors.

AppFolio News Roundup

Here are the key news stories impacting AppFolio this week:

• Positive Sentiment: Q4 results topped expectations — EPS $1.39 vs. $1.22 est., revenue $248.2M vs. $246.6M, and revenue +21.7% YoY. Solid margins and ROE were highlighted in the release. AppFolio Q4 results
• Positive Sentiment: Some investors / analysts view the post‑earnings dip as a buying opportunity: a recent write‑up upgrades APPF to “Buy,” pointing to FY26 guidance implying ~17% revenue growth, margin expansion, and a compressed multiple vs. history. Seeking Alpha upgrade
• Positive Sentiment: Management set FY2026 revenue targets (~$1.10B–$1.12B) and emphasized AI‑driven growth and premium‑tier adoption as drivers — a growth narrative that could support upside if execution accelerates. MSN: FY2026 revenue target
• Neutral Sentiment: Company issued FY2026 guidance (revenue target provided; EPS guidance was unclear in some summaries). Guidance will be the main driver to watch as investors parse growth vs. margin trajectory. AppFolio press release / prepared remarks
• Negative Sentiment: Multiple firms lowered price targets the same day (JPMorgan $330→$300; DA Davidson $325→$275; Piper Sandler $350→$245; Keefe Bruyette & Woods $311→$290). Those cuts (even with continued “buy/overweight” stances) likely pressured the stock by tempering near‑term upside expectations. Analyst price target cuts (Benzinga)
• Negative Sentiment: Market reaction: shares initially slipped after guidance despite the beat, with coverage noting the revenue outlook disappointed some investors — adding selling pressure and higher volume. Investing.com: shares slip after guidance

About AppFolio

AppFolio, Inc is a Santa Barbara–based provider of cloud-based software solutions for the property management and legal industries. Founded in 2006 by former software executives, the company went public on the NASDAQ under the symbol APPF in 2015. Its original offering, AppFolio Property Manager, automates accounting, marketing, leasing, and maintenance functions for residential, commercial, student housing, and community association managers.

In 2019, AppFolio expanded its portfolio with the acquisition of MyCase, a web-based legal practice management platform for small to mid-size law firms.