Royal Bank Of Canada Cuts ServiceNow (NYSE:NOW) Price Target to $185.00

ServiceNow (NYSE:NOW) had its target price cut by Royal Bank Of Canada from $195.00 to $185.00 in a research report released on Thursday, MarketBeat.com reports. They currently have an outperform rating on the information technology services provider’s stock.

A number of other analysts have also issued reports on NOW. Citigroup cut their price target on shares of ServiceNow from $250.60 to $235.00 and set a “buy” rating on the stock in a research note on Thursday, January 22nd. BTIG Research reaffirmed a “buy” rating and set a $200.00 target price on shares of ServiceNow in a research note on Thursday. Mizuho decreased their price target on shares of ServiceNow from $210.00 to $190.00 and set an “outperform” rating for the company in a research report on Wednesday, January 21st. Stifel Nicolaus set a $180.00 price target on shares of ServiceNow and gave the stock a “buy” rating in a research note on Thursday. Finally, Guggenheim upgraded ServiceNow from a “sell” rating to a “neutral” rating in a report on Tuesday, December 16th. Two equities research analysts have rated the stock with a Strong Buy rating, thirty-three have issued a Buy rating, six have issued a Hold rating and two have given a Sell rating to the stock. According to data from MarketBeat, ServiceNow presently has a consensus rating of “Moderate Buy” and a consensus target price of $194.47.

ServiceNow Trading Down 0.0%

Shares of NOW stock opened at $116.73 on Thursday. ServiceNow has a 1-year low of $113.13 and a 1-year high of $211.48. The firm has a market cap of $121.21 billion, a PE ratio of 69.98, a price-to-earnings-growth ratio of 2.01 and a beta of 0.98. The company has a 50-day moving average of $149.79 and a two-hundred day moving average of $170.74. The company has a debt-to-equity ratio of 0.12, a current ratio of 1.00 and a quick ratio of 1.06.

ServiceNow (NYSE:NOW) last issued its quarterly earnings data on Wednesday, January 28th. The information technology services provider reported $0.92 EPS for the quarter, topping the consensus estimate of $0.89 by $0.03. ServiceNow had a net margin of 13.16% and a return on equity of 18.54%. The firm had revenue of $3.57 billion for the quarter, compared to analyst estimates of $3.53 billion. During the same period in the prior year, the business posted $0.73 EPS. The business’s revenue for the quarter was up 20.7% compared to the same quarter last year. On average, analysts predict that ServiceNow will post 8.93 EPS for the current year.

Insider Buying and Selling at ServiceNow

In other news, Director Paul Edward Chamberlain sold 1,500 shares of the firm’s stock in a transaction dated Friday, November 28th. The stock was sold at an average price of $161.60, for a total transaction of $242,400.00. Following the sale, the director owned 47,930 shares of the company’s stock, valued at approximately $7,745,488. This trade represents a 3.03% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. Also, insider Paul Fipps sold 1,525 shares of the company’s stock in a transaction that occurred on Tuesday, November 18th. The shares were sold at an average price of $163.51, for a total value of $249,352.75. Following the completion of the transaction, the insider directly owned 2,705 shares of the company’s stock, valued at $442,294.55. This trade represents a 36.05% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. In the last quarter, insiders sold 15,310 shares of company stock worth $2,533,585. Corporate insiders own 0.34% of the company’s stock.

Institutional Investors Weigh In On ServiceNow

Several hedge funds and other institutional investors have recently bought and sold shares of NOW. Klingman & Associates LLC grew its holdings in ServiceNow by 22.2% during the second quarter. Klingman & Associates LLC now owns 533 shares of the information technology services provider’s stock worth $548,000 after acquiring an additional 97 shares during the period. Ethic Inc. boosted its position in shares of ServiceNow by 1.6% during the 2nd quarter. Ethic Inc. now owns 25,496 shares of the information technology services provider’s stock worth $26,067,000 after purchasing an additional 397 shares in the last quarter. Howard Capital Management Inc. boosted its position in shares of ServiceNow by 32.0% during the 2nd quarter. Howard Capital Management Inc. now owns 1,465 shares of the information technology services provider’s stock worth $1,506,000 after purchasing an additional 355 shares in the last quarter. ASR Vermogensbeheer N.V. grew its stake in shares of ServiceNow by 128.8% during the 2nd quarter. ASR Vermogensbeheer N.V. now owns 55,394 shares of the information technology services provider’s stock worth $56,944,000 after purchasing an additional 31,181 shares during the period. Finally, DekaBank Deutsche Girozentrale increased its holdings in shares of ServiceNow by 1.6% in the 2nd quarter. DekaBank Deutsche Girozentrale now owns 416,444 shares of the information technology services provider’s stock valued at $428,783,000 after purchasing an additional 6,431 shares in the last quarter. 87.18% of the stock is currently owned by institutional investors and hedge funds.

Trending Headlines about ServiceNow

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: Q4 results beat expectations — EPS and revenue topped street estimates and subscription revenue grew >20%, showing continued demand and AI adoption. Earnings Beat
• Positive Sentiment: Board authorized a $5B buyback (including $2B accelerated), which is supportive for EPS and signals management confidence. Buyback
• Positive Sentiment: Strong AI product traction and partnerships (Anthropic, OpenAI integrations) underpin longer-term growth potential and enterprise adoption. AI Partnerships
• Neutral Sentiment: Analyst reactions are mixed: several firms (DA Davidson, Cantor, BTIG, Needham) reiterated/maintained buy or overweight ratings and raised/kept targets, while others cut targets or downgraded — leaving a wide range of price targets and sentiment dispersion. Analyst Notes
• Neutral Sentiment: Unusually large options volume was reported, indicating speculative/moderately aggressive trading that can amplify intraday moves (uncertain directional implication). Options Activity
• Negative Sentiment: Guidance signaled a slowdown: management forecast subscription growth for FY26 that implies deceleration from 2025 levels — investors viewed this as a notable deceleration risk. Guidance/Slowdown
• Negative Sentiment: Broader sector and AI disruption fears triggered a sell-off in software names; commentary highlighted multiple compression and concerns competition from new AI entrants could hurt growth/valuation. Sector/AI Fears
• Negative Sentiment: Some firms cut price targets sharply (KeyCorp to $115, Macquarie to $140), reflecting concern over valuation and near‑term execution — that contributed to downward pressure. Price Target Cuts

About ServiceNow

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.