Alphabet (NASDAQ:GOOGL – Free Report) had its price objective increased by Jefferies Financial Group from $365.00 to $400.00 in a report issued on Monday morning,Benzinga reports. They currently have a buy rating on the information services provider’s stock.
GOOGL has been the subject of several other reports. Bank of America raised their price target on Alphabet from $335.00 to $370.00 and gave the company a “buy” rating in a report on Tuesday, January 13th. Evercore ISI increased their price objective on Alphabet from $300.00 to $325.00 and gave the stock an “outperform” rating in a research report on Thursday, October 30th. Cantor Fitzgerald lowered shares of Alphabet from a “strong-buy” rating to a “hold” rating in a research report on Tuesday, January 20th. Mizuho set a $365.00 price target on shares of Alphabet and gave the stock an “outperform” rating in a research note on Friday, January 9th. Finally, Weiss Ratings reiterated a “buy (b)” rating on shares of Alphabet in a report on Wednesday, January 21st. Four research analysts have rated the stock with a Strong Buy rating, forty-two have issued a Buy rating and five have issued a Hold rating to the company. According to MarketBeat, the company presently has a consensus rating of “Moderate Buy” and a consensus price target of $335.90.
View Our Latest Analysis on Alphabet
Alphabet Price Performance
Insider Buying and Selling
In related news, insider John Kent Walker sold 17,829 shares of Alphabet stock in a transaction that occurred on Tuesday, December 30th. The stock was sold at an average price of $314.89, for a total transaction of $5,614,173.81. Following the completion of the transaction, the insider directly owned 42,972 shares in the company, valued at $13,531,453.08. The trade was a 29.32% decrease in their position. The sale was disclosed in a document filed with the SEC, which is available at this hyperlink. Also, major shareholder 2017 Gp L.L.C. Gv sold 1,845,308 shares of the company’s stock in a transaction that occurred on Friday, January 30th. The shares were sold at an average price of $19.00, for a total value of $35,060,852.00. Additional details regarding this sale are available in the official SEC disclosure. Over the last ninety days, insiders have sold 2,066,753 shares of company stock valued at $103,358,040. 11.55% of the stock is owned by company insiders.
Institutional Trading of Alphabet
Several institutional investors and hedge funds have recently made changes to their positions in GOOGL. Nicholas Hoffman & Company LLC. increased its position in Alphabet by 5.1% during the 4th quarter. Nicholas Hoffman & Company LLC. now owns 25,462 shares of the information services provider’s stock worth $7,970,000 after purchasing an additional 1,246 shares in the last quarter. Highland Capital Management LLC grew its holdings in shares of Alphabet by 17.6% during the fourth quarter. Highland Capital Management LLC now owns 180,169 shares of the information services provider’s stock worth $56,393,000 after buying an additional 27,001 shares in the last quarter. PKS Advisory Services LLC raised its position in shares of Alphabet by 3.6% in the fourth quarter. PKS Advisory Services LLC now owns 13,784 shares of the information services provider’s stock valued at $4,314,000 after buying an additional 476 shares during the last quarter. Triune Financial Partners LLC lifted its stake in shares of Alphabet by 6.3% during the fourth quarter. Triune Financial Partners LLC now owns 1,139 shares of the information services provider’s stock valued at $385,000 after buying an additional 68 shares during the period. Finally, Welch Financial Planning LLC purchased a new position in shares of Alphabet during the fourth quarter valued at approximately $761,000. 40.03% of the stock is currently owned by hedge funds and other institutional investors.
Key Headlines Impacting Alphabet
Here are the key news stories impacting Alphabet this week:
- Positive Sentiment: Waymo raised $16 billion in a financing that values the Alphabet self‑driving unit at about $126 billion — a material de‑risk / value‑creation event for Alphabet that could crystallize value in a high‑growth AI/robotics segment. Waymo fundraising
- Positive Sentiment: Google Cloud signed a five‑year strategic deal with Liberty Global to deploy Gemini models and cloud tools across its European operations — a tangible commercial win for Google Cloud and proof of enterprise demand for Gemini that supports revenue growth for one of Alphabet’s fastest‑growing segments. Cloud partnership
- Positive Sentiment: Google is embedding more Gemini AI features into Chrome, broadening end‑user reach for Gemini and increasing monetization opportunities across search, ads and consumer products. This deepens the AI moat and supports assumptions of higher ad/engagement monetization. Gemini in Chrome
- Positive Sentiment: High‑profile bullish commentary (Jim Cramer) suggests Alphabet may be capturing more AI‑driven revenue than peers like Meta — a market‑narrative tailwind that can attract momentum flows into the stock. Cramer on AI revenue
- Positive Sentiment: Jefferies raised its price target to $400 and kept a Buy rating — a bullish analyst move that can support further upside and fund flows into GOOGL. Jefferies PT raise
- Neutral Sentiment: Alphabet reports Q4 after the close; traders expect a sizable move — this event creates short‑term volatility risk but could validate the AI/revenue narrative if results beat. Earnings move expectation
- Neutral Sentiment: Sanford Bernstein raised its price target to $335 but maintained a “market perform” rating — mixed signal (higher PT but conservative stance), so watch guidance and margins for conviction. Bernstein note
- Neutral Sentiment: Analyst and media pieces highlight strong AI/search/cloud momentum but caution on rising costs and competition — useful framing for investors ahead of earnings. Zacks analysis
- Negative Sentiment: Alphabet agreed to pay $135 million to resolve an Android data‑transfer lawsuit — a modest but tangible legal cost and reminder of regulatory/legal exposure. Android settlement
- Negative Sentiment: Insider selling of roughly $35M was reported — while not uncommon at large caps, insiders selling can weigh on sentiment if it accelerates. Insider sale
Alphabet Company Profile
Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google’s core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.
Beyond Google’s consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.
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