Amazon.com, Inc. $AMZN Shares Sold by Houlihan Financial Resource Group Ltd.

Houlihan Financial Resource Group Ltd. decreased its position in Amazon.com, Inc. (NASDAQ:AMZN) by 51.0% during the third quarter, according to the company in its most recent disclosure with the Securities & Exchange Commission. The firm owned 14,055 shares of the e-commerce giant’s stock after selling 14,638 shares during the quarter. Amazon.com accounts for approximately 2.7% of Houlihan Financial Resource Group Ltd.’s portfolio, making the stock its 10th largest position. Houlihan Financial Resource Group Ltd.’s holdings in Amazon.com were worth $3,086,000 at the end of the most recent reporting period.

Several other hedge funds and other institutional investors have also modified their holdings of AMZN. Vanguard Group Inc. grew its stake in shares of Amazon.com by 2.1% in the second quarter. Vanguard Group Inc. now owns 849,721,601 shares of the e-commerce giant’s stock worth $186,420,422,000 after acquiring an additional 17,447,045 shares in the last quarter. State Street Corp boosted its holdings in Amazon.com by 1.4% in the second quarter. State Street Corp now owns 374,097,285 shares of the e-commerce giant’s stock valued at $82,073,203,000 after purchasing an additional 5,163,208 shares during the period. Geode Capital Management LLC grew its stake in Amazon.com by 1.7% during the 2nd quarter. Geode Capital Management LLC now owns 216,717,657 shares of the e-commerce giant’s stock worth $47,332,625,000 after purchasing an additional 3,721,658 shares in the last quarter. Norges Bank purchased a new stake in Amazon.com during the 2nd quarter worth about $27,438,011,000. Finally, Northern Trust Corp raised its position in Amazon.com by 0.3% in the 1st quarter. Northern Trust Corp now owns 97,379,134 shares of the e-commerce giant’s stock valued at $18,527,354,000 after purchasing an additional 302,858 shares in the last quarter. 72.20% of the stock is currently owned by hedge funds and other institutional investors.

Insider Buying and Selling

In other news, CEO Matthew S. Garman sold 17,768 shares of the stock in a transaction that occurred on Friday, November 21st. The stock was sold at an average price of $216.90, for a total value of $3,853,879.20. Following the completion of the sale, the chief executive officer directly owned 6,273 shares of the company’s stock, valued at approximately $1,360,613.70. This represents a 73.91% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through this hyperlink. Also, Director Keith Brian Alexander sold 900 shares of Amazon.com stock in a transaction on Monday, November 17th. The shares were sold at an average price of $233.00, for a total transaction of $209,700.00. Following the completion of the transaction, the director directly owned 7,170 shares in the company, valued at $1,670,610. The trade was a 11.15% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have sold 47,061 shares of company stock valued at $10,351,262 in the last 90 days. Company insiders own 9.70% of the company’s stock.

Wall Street Analysts Forecast Growth

A number of equities analysts have recently commented on AMZN shares. DA Davidson upped their target price on shares of Amazon.com from $265.00 to $300.00 and gave the stock a “buy” rating in a research note on Friday, October 31st. Evercore ISI reiterated an “outperform” rating on shares of Amazon.com in a report on Monday. Mizuho downgraded shares of Amazon.com from a “strong-buy” rating to a “hold” rating in a research report on Tuesday, November 18th. China Renaissance lifted their price objective on shares of Amazon.com from $278.00 to $300.00 and gave the stock a “buy” rating in a research report on Monday, November 3rd. Finally, Bank of America lowered their target price on shares of Amazon.com from $303.00 to $286.00 and set a “buy” rating for the company in a research note on Tuesday, January 27th. One equities research analyst has rated the stock with a Strong Buy rating, fifty-four have given a Buy rating and four have issued a Hold rating to the company. Based on data from MarketBeat.com, Amazon.com has a consensus rating of “Moderate Buy” and an average price target of $296.18.

More Amazon.com News

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Reports that Amazon is in talks to invest up to $50 billion in OpenAI — a potential transformational AI bet that would strengthen AWS/AI credibility and could justify higher valuation multiples. Amazon in talks to invest up to $50 billion in OpenAI
• Positive Sentiment: Analyst bullishness and price-target raises (e.g., Citizens to $315, median analyst target ~ $300) are giving technical and fundamental buyers cover ahead of earnings. Upgrades help lift sentiment and trading flows. Citizens raises AMZN price target to $315
• Positive Sentiment: Large, visible purchases by institutional/quant investors (Cathie Wood’s ARK added roughly $1.9M of AMZN) signal conviction into the upcoming report and AI/Cloud narratives. Cathie Wood buys nearly $2M of Amazon stock
• Positive Sentiment: Market chatter ahead of Q4 highlights AWS acceleration, recent large contracts and AI deployments (cited wins and backlog), which are key upside drivers for revenue and margin beat expectations. QuiverQuant: Opinions on Q4 earnings preview
• Neutral Sentiment: Amazon will discontinue its Amazon One palm-scanning product but will continue licensing Just Walk Out tech to third parties — operational change with limited near-term revenue impact but relevant for regulatory/PR risk. GeekWire: Just Walk Out tech to survive retail pullback
• Neutral Sentiment: Earnings on Feb. 5 are the immediate catalyst — consensus expects solid top-line and AWS strength, so results (and guidance) will likely determine the next big directional move. Barchart: Mark your calendars for Feb 5 earnings
• Negative Sentiment: Saks and Saks Global are winding down e‑commerce/luxury partnerships with Amazon — a setback for Amazon’s push into higher-margin luxury sales and a signal of partner churn in retail initiatives. WSJ: Saks shutting down luxury partnership with Amazon
• Negative Sentiment: Amazon MGM’s documentary “Melania” had a stronger-than-expected opening (~$7M) but the project’s large acquisition/marketing outlay (~$75M) highlights content ROI risk for Prime Video’s studio investments. MarketWatch: Melania box office vs Amazon spend
• Negative Sentiment: Concentrated insider selling over recent months (many disclosed sales, few buys) is a cautionary signal for some investors about near-term liquidity/positioning. QuiverQuant: Insider trading summary

Amazon.com Stock Up 1.5%

Amazon.com stock opened at $243.00 on Tuesday. The company has a market capitalization of $2.60 trillion, a P/E ratio of 34.32, a PEG ratio of 1.49 and a beta of 1.37. The company has a debt-to-equity ratio of 0.14, a quick ratio of 0.80 and a current ratio of 1.01. Amazon.com, Inc. has a fifty-two week low of $161.38 and a fifty-two week high of $258.60. The stock has a 50-day simple moving average of $233.84 and a 200-day simple moving average of $229.85.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.