Brokerages Set Coupang, Inc. (NYSE:CPNG) Target Price at $29.89

Shares of Coupang, Inc. (NYSE:CPNG) have been assigned a consensus rating of “Hold” from the eleven ratings firms that are presently covering the firm, MarketBeat.com reports. One investment analyst has rated the stock with a sell rating, four have given a hold rating and six have given a buy rating to the company. The average 1 year price objective among analysts that have issued a report on the stock in the last year is $29.8889.

CPNG has been the topic of a number of analyst reports. Nomura lowered shares of Coupang from a “buy” rating to a “neutral” rating and set a $22.00 price target for the company. in a research report on Monday, January 12th. Zacks Research raised Coupang from a “strong sell” rating to a “hold” rating in a research report on Tuesday, November 4th. Mizuho lifted their price objective on Coupang from $30.00 to $32.00 and gave the company a “neutral” rating in a research note on Thursday, November 6th. Citigroup decreased their target price on shares of Coupang from $27.00 to $24.00 and set a “buy” rating for the company in a research note on Tuesday, February 10th. Finally, Sanford C. Bernstein began coverage on Coupang in a research report on Thursday, February 5th. They set an “underperform” rating and a $17.00 price target on the stock.

More Coupang News

Here are the key news stories impacting Coupang this week:

• Positive Sentiment: Some Wall Street analysts continue to argue Coupang is a buy, offering investor interest and potential upside if guidance or results beat expectations. Read More.
• Neutral Sentiment: Coupang set its Q4 2025 earnings release for Feb. 26, 2026 — a near-term event that could re‑focus the stock on fundamentals (revenue, margins, and guidance) after recent headlines. Read More.
• Negative Sentiment: Company disclosed an additional ~165,000 users’ records were leaked on top of a previously reported ~33 million, and media report says Coupang’s interim CEO is being investigated by South Korean authorities for potential perjury — intensifying regulatory, reputational, and operational risk. Read More.
• Negative Sentiment: Multiple law firms have filed or are soliciting plaintiffs in securities class actions alleging disclosure delays and investor harm related to the breach; several lead‑plaintiff deadlines fall on Feb. 17, increasing legal risk and potential financial exposure. Read More.
• Negative Sentiment: Citigroup trimmed its price target on Coupang to $24, signaling lower near‑term analyst expectations and adding downward pressure on the share narrative. Read More.

Coupang Stock Down 0.8%

Shares of NYSE:CPNG opened at $16.99 on Thursday. The firm has a fifty day moving average price of $21.76 and a two-hundred day moving average price of $27.13. Coupang has a one year low of $16.74 and a one year high of $34.08. The company has a market cap of $31.04 billion, a price-to-earnings ratio of 80.91 and a beta of 1.19. The company has a debt-to-equity ratio of 0.13, a current ratio of 1.06 and a quick ratio of 0.82.

Insider Transactions at Coupang

In other Coupang news, CAO Jonathan D. Lee sold 2,679 shares of the company’s stock in a transaction that occurred on Friday, January 2nd. The stock was sold at an average price of $23.62, for a total transaction of $63,277.98. Following the completion of the sale, the chief accounting officer directly owned 122,096 shares of the company’s stock, valued at $2,883,907.52. This represents a 2.15% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available at the SEC website. 12.78% of the stock is owned by company insiders.

Institutional Inflows and Outflows

Several institutional investors have recently bought and sold shares of the business. Sunbelt Securities Inc. acquired a new position in Coupang in the third quarter worth about $26,000. Orion Capital Management LLC purchased a new stake in shares of Coupang during the third quarter valued at $32,000. Hilltop National Bank purchased a new position in Coupang during the 3rd quarter worth approximately $34,000. Fifth Third Bancorp raised its position in Coupang by 1,250.0% during the third quarter. Fifth Third Bancorp now owns 1,080 shares of the company’s stock valued at $35,000 after buying an additional 1,000 shares during the period. Finally, Root Financial Partners LLC purchased a new position in Coupang during the third quarter valued at approximately $40,000. 83.72% of the stock is currently owned by institutional investors and hedge funds.

About Coupang

Coupang, listed on the New York Stock Exchange under the ticker CPNG, is a South Korean e-commerce company headquartered in Seoul. Founded in 2010 by Bom Kim, the company grew rapidly by combining an online marketplace with a large direct-retail business model. Coupang completed a primary listing in the United States in 2021, and it has become one of South Korea’s leading online retailers by focusing on convenience, speed and a wide product assortment across consumer categories.

The company operates a vertically integrated e-commerce platform that includes a customer-facing marketplace and an extensive logistics and fulfillment network.