Jefferies Financial Group Increases Sun Life Financial (TSE:SLF) Price Target to C$103.00

Sun Life Financial (TSE:SLF) (NYSE:SLF) had its price target boosted by equities research analysts at Jefferies Financial Group from C$97.00 to C$103.00 in a report released on Friday,BayStreet.CA reports. Jefferies Financial Group’s price target suggests a potential upside of 9.64% from the company’s previous close.

Other analysts have also issued research reports about the stock. TD Securities lowered their target price on shares of Sun Life Financial from C$104.00 to C$102.00 and set a “buy” rating for the company in a research note on Thursday. Desjardins set a C$94.00 price target on shares of Sun Life Financial and gave the company a “buy” rating in a report on Thursday, December 18th. BMO Capital Markets lowered their price objective on shares of Sun Life Financial from C$99.00 to C$95.00 in a research report on Monday, November 10th. National Bank Financial cut their target price on shares of Sun Life Financial from C$94.00 to C$93.00 in a report on Thursday, November 6th. Finally, UBS Group upgraded Sun Life Financial to a “hold” rating in a research note on Thursday, October 16th. One research analyst has rated the stock with a Strong Buy rating, three have issued a Buy rating, five have issued a Hold rating and one has given a Sell rating to the company. Based on data from MarketBeat, Sun Life Financial currently has an average rating of “Hold” and a consensus price target of C$96.44.

Sun Life Financial Stock Performance

Shares of SLF stock opened at C$93.94 on Friday. The stock has a market capitalization of C$52.03 billion, a price-to-earnings ratio of 17.79, a PEG ratio of 1.33 and a beta of 0.73. Sun Life Financial has a one year low of C$74.56 and a one year high of C$94.76. The company’s 50-day simple moving average is C$86.29 and its 200-day simple moving average is C$84.08. The company has a debt-to-equity ratio of 26.00, a quick ratio of 84,866.00 and a current ratio of 92.19.

Sun Life Financial (TSE:SLF) (NYSE:SLF) last announced its quarterly earnings data on Wednesday, February 11th. The financial services provider reported C$1.96 earnings per share (EPS) for the quarter. Sun Life Financial had a return on equity of 15.69% and a net margin of 7.58%. Equities analysts anticipate that Sun Life Financial will post 6.9230769 earnings per share for the current fiscal year.

Key Stories Impacting Sun Life Financial

Here are the key news stories impacting Sun Life Financial this week:

• Positive Sentiment: Q4 earnings beat and strong results — Sun Life reported C$1.96 EPS, a sizable year-over-year profit increase (~$722M) and strong Asia unit performance, which supports the upbeat investor reaction. Article Title Article Title
• Positive Sentiment: Jefferies raised its target from C$97 to C$103 (≈10.1% upside), signaling stronger analyst conviction on SLF’s outlook. Article Title
• Positive Sentiment: BMO Capital Markets lifted its target to C$100 and moved to “outperform,” another bullish vote that likely supported buying interest. Article Title
• Positive Sentiment: Desjardins increased its target to C$101 and set a “buy” rating — adds momentum to the bullish analyst narrative. Article Title Article Title
• Positive Sentiment: Scotiabank and RBC both raised targets (Scotia to C$96, RBC to C$95), keeping coverage upbeat across major Canadian dealers. Article Title
• Positive Sentiment: Dividend activity — Sun Life declared common and preferred-share dividends (preferred payable Q1 2026), which appeals to income-focused investors. Article Title Article Title
• Neutral Sentiment: Earnings call transcript and highlights are available for deeper read-through; watch management commentary for margin drivers and Asia growth details. Article Title Article Title
• Negative Sentiment: TD Securities trimmed its target from C$104 to C$102 (still a “buy”), a modest negative signal that some firms are tempering near-term upside. Article Title

Sun Life Financial Company Profile

Sun Life Financial is one of Canada’s Big Three life insurance companies along with Great-West Lifeco and Manulife. Sun Life provides insurance, retirement, and wealth-management services to individual and corporate customers in Canada, the United States, and Asia. It also owns MFS Investment Management, a Boston-based asset-management firm. Sun Life generates about a third of its profit from asset-management operations.