Super Group (SGHC) (NYSE:SGHC – Get Free Report) and GameStop (NYSE:GME – Get Free Report) are both consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their risk, earnings, analyst recommendations, institutional ownership, profitability, valuation and dividends.
Insider & Institutional Ownership
5.1% of Super Group (SGHC) shares are held by institutional investors. Comparatively, 29.2% of GameStop shares are held by institutional investors. 10.4% of Super Group (SGHC) shares are held by insiders. Comparatively, 8.6% of GameStop shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.
Valuation & Earnings
This table compares Super Group (SGHC) and GameStop”s gross revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Super Group (SGHC) | $1.84 billion | 3.08 | $122.38 million | $0.43 | 26.09 |
| GameStop | $3.82 billion | 2.80 | $131.30 million | $0.82 | 29.10 |
GameStop has higher revenue and earnings than Super Group (SGHC). Super Group (SGHC) is trading at a lower price-to-earnings ratio than GameStop, indicating that it is currently the more affordable of the two stocks.
Volatility and Risk
Super Group (SGHC) has a beta of 1.05, suggesting that its stock price is 5% more volatile than the S&P 500. Comparatively, GameStop has a beta of 2.12, suggesting that its stock price is 112% more volatile than the S&P 500.
Profitability
This table compares Super Group (SGHC) and GameStop’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Super Group (SGHC) | 10.05% | 43.14% | 25.20% |
| GameStop | 11.08% | 9.75% | 5.80% |
Analyst Ratings
This is a summary of current ratings and target prices for Super Group (SGHC) and GameStop, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Super Group (SGHC) | 0 | 1 | 7 | 2 | 3.10 |
| GameStop | 1 | 1 | 0 | 0 | 1.50 |
Super Group (SGHC) presently has a consensus target price of $16.75, suggesting a potential upside of 49.29%. GameStop has a consensus target price of $13.50, suggesting a potential downside of 43.42%. Given Super Group (SGHC)’s stronger consensus rating and higher probable upside, equities research analysts plainly believe Super Group (SGHC) is more favorable than GameStop.
Summary
Super Group (SGHC) beats GameStop on 8 of the 15 factors compared between the two stocks.
About Super Group (SGHC)
Super Group (SGHC) Limited operates as an online sports betting and gaming operator. It offers Betway, an online sports betting brand; and Spin, a multi-brand online casino offering. Super Group (SGHC) Limited is based in Saint Peter Port, Guernsey.
About GameStop
GameStop Corp., a specialty retailer, provides games and entertainment products through its stores and ecommerce platforms in the United States, Canada, Australia, and Europe. The company sells new and pre-owned gaming platforms; accessories, such as controllers, gaming headsets, and virtual reality products; new and pre-owned gaming software; and in-game digital currency, digital downloadable content, and full-game downloads. It sells collectibles comprising apparel, toys, trading cards, gadgets, and other retail products for pop culture and technology enthusiasts, as well as engages in the digital asset wallet and NFT marketplace activities. The company operates stores and ecommerce sites under the GameStop, EB Games, and Micromania brands; and pop culture themed stores that sell collectibles, apparel, gadgets, electronics, toys, and other retail products under the Zing Pop Culture brand, as well as offers Game Informer magazine, a print and digital gaming publication. The company was formerly known as GSC Holdings Corp. GameStop Corp. was founded in 1996 and is headquartered in Grapevine, Texas.
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