Alliance Wealth Advisors LLC UT bought a new position in shares of Amazon.com, Inc. (NASDAQ:AMZN – Free Report) in the 3rd quarter, according to the company in its most recent filing with the Securities and Exchange Commission (SEC). The institutional investor bought 43,158 shares of the e-commerce giant’s stock, valued at approximately $9,476,000. Amazon.com accounts for about 2.2% of Alliance Wealth Advisors LLC UT’s holdings, making the stock its 5th largest holding.
A number of other hedge funds and other institutional investors have also recently made changes to their positions in the stock. Fairway Wealth LLC grew its stake in shares of Amazon.com by 113.2% in the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock valued at $25,000 after purchasing an additional 60 shares during the last quarter. Sellwood Investment Partners LLC purchased a new position in Amazon.com in the 3rd quarter valued at $27,000. Bridge Generations Wealth Management LLC increased its stake in Amazon.com by 2,330.0% in the 3rd quarter. Bridge Generations Wealth Management LLC now owns 243 shares of the e-commerce giant’s stock valued at $53,000 after buying an additional 233 shares during the period. Cooksen Wealth LLC raised its position in Amazon.com by 23.5% during the 2nd quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock worth $54,000 after buying an additional 47 shares during the last quarter. Finally, PayPay Securities Corp raised its position in Amazon.com by 62.3% during the 3rd quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant’s stock worth $55,000 after buying an additional 96 shares during the last quarter. Hedge funds and other institutional investors own 72.20% of the company’s stock.
Analyst Ratings Changes
AMZN has been the topic of several analyst reports. Desjardins lifted their target price on shares of Amazon.com to $218.00 in a report on Monday, December 8th. Citigroup reduced their price objective on shares of Amazon.com from $320.00 to $265.00 and set a “buy” rating for the company in a research report on Monday, February 9th. Raymond James Financial decreased their price target on Amazon.com from $260.00 to $225.00 and set an “outperform” rating on the stock in a research note on Friday, February 6th. Wells Fargo & Company set a $304.00 price objective on Amazon.com and gave the stock an “overweight” rating in a report on Monday, February 23rd. Finally, Piper Sandler reissued an “overweight” rating and issued a $260.00 target price (down from $300.00) on shares of Amazon.com in a report on Friday, February 6th. One equities research analyst has rated the stock with a Strong Buy rating, fifty-three have assigned a Buy rating and four have assigned a Hold rating to the stock. According to data from MarketBeat, Amazon.com has a consensus rating of “Moderate Buy” and a consensus price target of $287.29.
Amazon.com News Roundup
Here are the key news stories impacting Amazon.com this week:
- Positive Sentiment: Zoox expands robotaxi testing to Phoenix and Dallas and opens an Arizona command hub — reinforces Amazon’s push into autonomous mobility, logistics and edge AI capabilities that could create new service/revenue pathways over time. Amazon’s Zoox to launch command hub in Arizona, expand testing to Dallas and Phoenix
- Positive Sentiment: Bank of America reaffirms a Buy rating with a $275 price target, citing AI‑led growth and AWS momentum — supports upside expectations and investor confidence. BofA Maintains Buy on Amazon.com, Inc. (AMZN) Stock
- Positive Sentiment: High‑profile institutional buying: Bill Ackman increased exposure and lists AMZN among top picks — large investor endorsement can support multiple valuation re-ratings. Amazon.com, Inc. (AMZN) Among Bill Ackman’s Top Picks
- Positive Sentiment: Amazon Pharmacy expands access to Eli Lilly’s Zepbound KwikPen — incremental revenue and margins opportunity in the health/pharmacy vertical. Amazon Pharmacy Expands Access to Eli Lilly’s Zepbound KwikPen
- Neutral Sentiment: Massive capital investment plan (~$200B capex) to scale AI/data‑center capacity — positive for long‑term AWS leadership but increases near‑term cash burn and execution risk. Amazon Just Committed $200 Billion to Capital Expenditures
- Neutral Sentiment: Partner ecosystem momentum (e.g., custom‑silicon and vendor activity) signals sustained AWS demand but binds Amazon to supplier/capex cycles — supportive but timing‑sensitive. Marvell’s Big Earnings Win Could Be the Start of Something Bigger
- Negative Sentiment: Drone strikes damaged AWS data centers in the UAE and Bahrain, causing outages — highlights geopolitical and physical‑security risks to cloud availability and could increase insurance, redundancy and recovery costs. Iran’s attacks on Amazon data centers in UAE, Bahrain
- Negative Sentiment: Surging oil prices and higher energy costs could pressure data‑center margins and raise operating costs for AWS, while broader macro effects may weigh e‑commerce demand. For Amazon, Alphabet, Microsoft, $119 Oil Could Be A Ticking Time Bomb
- Negative Sentiment: Reports of robotics unit job cuts highlight restructuring and execution risk as Amazon pivots more heavily into AI and cloud — could signal near‑term cost reductions but also business uncertainty. As Amazon Slashes Robotics Jobs, Should You Buy, Sell, or Hold AMZN Stock?
Insider Activity
In other Amazon.com news, SVP David Zapolsky sold 10,649 shares of the firm’s stock in a transaction dated Tuesday, February 24th. The stock was sold at an average price of $205.43, for a total value of $2,187,624.07. Following the sale, the senior vice president directly owned 41,190 shares of the company’s stock, valued at approximately $8,461,661.70. This trade represents a 20.54% decrease in their position. The sale was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this hyperlink. Also, CEO Andrew R. Jassy sold 19,872 shares of Amazon.com stock in a transaction dated Monday, February 23rd. The shares were sold at an average price of $205.18, for a total value of $4,077,336.96. Following the completion of the sale, the chief executive officer owned 2,238,118 shares of the company’s stock, valued at $459,217,051.24. This trade represents a 0.88% decrease in their position. The SEC filing for this sale provides additional information. Insiders sold a total of 71,686 shares of company stock valued at $14,688,739 in the last three months. Company insiders own 10.80% of the company’s stock.
Amazon.com Trading Up 0.1%
Shares of AMZN opened at $213.49 on Tuesday. The company has a debt-to-equity ratio of 0.16, a current ratio of 1.05 and a quick ratio of 0.88. Amazon.com, Inc. has a 1-year low of $161.38 and a 1-year high of $258.60. The stock has a market cap of $2.29 trillion, a price-to-earnings ratio of 29.78, a price-to-earnings-growth ratio of 1.60 and a beta of 1.40. The firm has a 50 day simple moving average of $224.46 and a 200-day simple moving average of $227.16.
Amazon.com (NASDAQ:AMZN – Get Free Report) last issued its quarterly earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 EPS for the quarter, missing analysts’ consensus estimates of $1.97 by ($0.02). The firm had revenue of $213.39 billion for the quarter, compared to analysts’ expectations of $211.02 billion. Amazon.com had a return on equity of 21.87% and a net margin of 10.83%.The business’s quarterly revenue was up 13.6% compared to the same quarter last year. During the same quarter last year, the firm earned $1.86 earnings per share. Equities analysts forecast that Amazon.com, Inc. will post 6.31 EPS for the current fiscal year.
Amazon.com Company Profile
Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.
Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.
Recommended Stories
- Five stocks we like better than Amazon.com
- Buy this Gold Stock Before May 15th, 2026
- America’s 1776 happening again
- J.P. Morgan is betting on this coin
- Central banks just did something they haven’t done since 1967
- My Epstein Story
Receive News & Ratings for Amazon.com Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Amazon.com and related companies with MarketBeat.com's FREE daily email newsletter.
