Canvas Wealth Advisors LLC Has $1.99 Million Holdings in ServiceNow, Inc. $NOW

Canvas Wealth Advisors LLC boosted its holdings in shares of ServiceNow, Inc. (NYSE:NOW) by 1,995.0% during the 4th quarter, according to its most recent disclosure with the Securities and Exchange Commission (SEC). The fund owned 12,989 shares of the information technology services provider’s stock after buying an additional 12,369 shares during the quarter. Canvas Wealth Advisors LLC’s holdings in ServiceNow were worth $1,990,000 at the end of the most recent quarter.

Other institutional investors also recently bought and sold shares of the company. Vanguard Group Inc. boosted its stake in shares of ServiceNow by 1.6% during the 3rd quarter. Vanguard Group Inc. now owns 20,210,924 shares of the information technology services provider’s stock worth $18,599,709,000 after acquiring an additional 315,861 shares in the last quarter. State Street Corp raised its stake in shares of ServiceNow by 1.4% in the 3rd quarter. State Street Corp now owns 9,454,699 shares of the information technology services provider’s stock valued at $8,700,970,000 after acquiring an additional 131,080 shares in the last quarter. Nordea Investment Management AB raised its stake in shares of ServiceNow by 388.7% in the 4th quarter. Nordea Investment Management AB now owns 4,706,164 shares of the information technology services provider’s stock valued at $720,325,000 after acquiring an additional 3,743,087 shares in the last quarter. Norges Bank acquired a new stake in ServiceNow in the 2nd quarter worth approximately $2,589,235,000. Finally, Wellington Management Group LLP lifted its holdings in ServiceNow by 5.4% in the 3rd quarter. Wellington Management Group LLP now owns 2,287,300 shares of the information technology services provider’s stock worth $2,104,956,000 after purchasing an additional 118,060 shares during the last quarter. 87.18% of the stock is currently owned by institutional investors.

Insider Activity

In related news, insider Kevin Thomas Mcbride sold 1,400 shares of the company’s stock in a transaction on Friday, February 13th. The stock was sold at an average price of $105.71, for a total value of $147,994.00. Following the completion of the transaction, the insider directly owned 26,314 shares in the company, valued at approximately $2,781,652.94. This represents a 5.05% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which is available through this hyperlink. Also, insider Paul Fipps sold 3,696 shares of the firm’s stock in a transaction on Monday, February 23rd. The stock was sold at an average price of $101.77, for a total value of $376,141.92. Following the completion of the transaction, the insider directly owned 8,061 shares of the company’s stock, valued at approximately $820,367.97. This trade represents a 31.44% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last ninety days, insiders have sold 16,237 shares of company stock worth $1,697,162. Company insiders own 0.34% of the company’s stock.

ServiceNow Stock Down 1.6%

NOW stock opened at $102.99 on Thursday. ServiceNow, Inc. has a twelve month low of $98.00 and a twelve month high of $211.48. The company has a quick ratio of 1.00, a current ratio of 1.00 and a debt-to-equity ratio of 0.12. The company has a market cap of $107.73 billion, a PE ratio of 61.74, a price-to-earnings-growth ratio of 1.77 and a beta of 0.99. The business’s 50-day simple moving average is $113.99 and its 200 day simple moving average is $151.23.

ServiceNow (NYSE:NOW) last posted its quarterly earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 EPS for the quarter, beating the consensus estimate of $0.89 by $0.03. ServiceNow had a return on equity of 18.54% and a net margin of 13.16%.The firm had revenue of $3.57 billion during the quarter, compared to analysts’ expectations of $3.53 billion. During the same quarter in the prior year, the firm posted $0.73 EPS. The company’s revenue for the quarter was up 20.7% on a year-over-year basis. On average, research analysts anticipate that ServiceNow, Inc. will post 8.93 earnings per share for the current year.

Analyst Upgrades and Downgrades

Several equities analysts have commented on NOW shares. Sanford C. Bernstein reiterated an “outperform” rating on shares of ServiceNow in a report on Thursday, January 29th. Deutsche Bank Aktiengesellschaft set a $180.00 price objective on shares of ServiceNow in a research note on Thursday, January 29th. Citigroup upped their price objective on shares of ServiceNow from $235.00 to $237.00 and gave the stock a “buy” rating in a report on Friday, January 30th. The Goldman Sachs Group set a $216.00 target price on shares of ServiceNow in a research note on Monday, February 2nd. Finally, HSBC dropped their target price on shares of ServiceNow from $266.40 to $226.00 and set a “buy” rating on the stock in a report on Friday, January 30th. Three investment analysts have rated the stock with a Strong Buy rating, thirty-two have assigned a Buy rating, five have assigned a Hold rating and two have given a Sell rating to the stock. According to data from MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and an average price target of $192.61.

Trending Headlines about ServiceNow

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: Analysts note continued subscription revenue growth (about 21%) and rising AI adoption, supporting durable backlog and high retention — a fundamental reason to view NOW as long‑term momentum. NOW’s Subscription Growth Continues
• Positive Sentiment: Vonage launched a native integration with ServiceNow Voice, embedding enterprise voice + real‑time AI into CSM/ITSM workflows — expands the ServiceNow ecosystem and strengthens its AI platform use cases. Vonage and ServiceNow Expand their Partnership
• Positive Sentiment: Zenity announced a partnership with ServiceNow to operationalize AI agent risk reduction in SecOps, highlighting demand for agent‑safety tooling on the ServiceNow platform. Zenity Announces Partnership With ServiceNow
• Positive Sentiment: Case deployments (e.g., Coforge adopting ServiceNow’s AI‑led HR platform) and manager commentary (Montaka) argue ServiceNow retains a long‑term competitive edge despite short‑term AI‑related noise. Coforge deploys ServiceNow’s AI‑led HR platform
• Positive Sentiment: Company actions and capital allocation (board‑authorized buybacks, cited in recent coverage) signal management confidence and provide a floor for valuation over time. ServiceNow slides 4.5% as investors reprice SaaS
• Neutral Sentiment: Institutional activity and analyst target dispersion remain high (many buy ratings but a wide range of price targets), which increases volatility but is not a clear directional catalyst. Institutional Activity Rises in Russell 1000
• Negative Sentiment: Market reaction to new AI products (notably Anthropic’s agent capabilities) triggered a sectorwide sell‑off that hit ServiceNow as investors reassess whether AI agents could disrupt workflow‑software defensibility. Why ServiceNow Stock Was Drifting Lower Today
• Negative Sentiment: Prominent market voices (Jim Cramer) warned of more near‑term turbulence for NOW, amplifying short‑term selling pressure. Jim Cramer on ServiceNow
• Negative Sentiment: Coverage and headlines noting post‑earnings skepticism and valuation repricing (multiple outlets) have driven price‑target resets and momentum selling. Here’s Why ServiceNow Fell

ServiceNow Profile

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.