Adobe (NASDAQ:ADBE) Now Covered by William Blair

William Blair assumed coverage on shares of Adobe (NASDAQ:ADBE) in a report released on Thursday morning, Marketbeat Ratings reports. The brokerage issued a market perform rating on the software company’s stock.

Other equities research analysts have also issued reports about the stock. Oppenheimer reiterated a “market perform” rating on shares of Adobe in a report on Friday, March 13th. JPMorgan Chase & Co. cut their price objective on Adobe from $520.00 to $420.00 and set an “overweight” rating on the stock in a research report on Friday, March 13th. KeyCorp reduced their price objective on Adobe from $310.00 to $235.00 and set an “underweight” rating on the stock in a research note on Friday, March 13th. Wall Street Zen upgraded Adobe from a “hold” rating to a “buy” rating in a report on Saturday, March 7th. Finally, TD Cowen lowered their target price on Adobe from $400.00 to $325.00 and set a “hold” rating for the company in a research note on Tuesday, March 10th. One equities research analyst has rated the stock with a Strong Buy rating, ten have assigned a Buy rating, fourteen have assigned a Hold rating and five have given a Sell rating to the company. According to data from MarketBeat.com, the company presently has an average rating of “Hold” and a consensus price target of $343.88.

Adobe Stock Performance

NASDAQ ADBE opened at $240.88 on Thursday. The company has a market cap of $98.88 billion, a P/E ratio of 14.03, a P/E/G ratio of 0.93 and a beta of 1.53. The company has a debt-to-equity ratio of 0.47, a current ratio of 0.91 and a quick ratio of 1.00. The stock has a 50-day moving average of $269.60 and a two-hundred day moving average of $316.59. Adobe has a 1-year low of $233.79 and a 1-year high of $422.95.

Adobe (NASDAQ:ADBE) last issued its quarterly earnings results on Thursday, March 12th. The software company reported $6.06 earnings per share (EPS) for the quarter, topping the consensus estimate of $5.87 by $0.19. Adobe had a net margin of 29.48% and a return on equity of 64.48%. The business had revenue of $6.40 billion for the quarter, compared to analysts’ expectations of $6.28 billion. During the same quarter in the prior year, the company earned $5.08 earnings per share. The business’s quarterly revenue was up 12.0% on a year-over-year basis. Adobe has set its FY 2026 guidance at 23.300-23.500 EPS and its Q2 2026 guidance at 5.800-5.850 EPS. As a group, analysts anticipate that Adobe will post 16.65 EPS for the current year.

Insiders Place Their Bets

In other Adobe news, CFO Daniel Durn sold 1,646 shares of the firm’s stock in a transaction on Tuesday, January 27th. The stock was sold at an average price of $294.85, for a total value of $485,323.10. Following the sale, the chief financial officer directly owned 41,995 shares in the company, valued at $12,382,225.75. This trade represents a 3.77% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. 0.20% of the stock is currently owned by corporate insiders.

Institutional Inflows and Outflows

Several institutional investors and hedge funds have recently made changes to their positions in ADBE. CX Institutional lifted its holdings in Adobe by 72.9% in the third quarter. CX Institutional now owns 27,922 shares of the software company’s stock valued at $9,849,000 after acquiring an additional 11,769 shares during the period. Wright Investors Service Inc. boosted its position in shares of Adobe by 114.4% during the 3rd quarter. Wright Investors Service Inc. now owns 9,919 shares of the software company’s stock worth $3,499,000 after purchasing an additional 5,293 shares in the last quarter. Federated Hermes Inc. grew its stake in shares of Adobe by 185.1% during the 3rd quarter. Federated Hermes Inc. now owns 898,408 shares of the software company’s stock worth $316,913,000 after purchasing an additional 583,275 shares during the period. Jones Financial Companies Lllp increased its holdings in shares of Adobe by 43.8% in the 3rd quarter. Jones Financial Companies Lllp now owns 106,598 shares of the software company’s stock valued at $38,309,000 after purchasing an additional 32,448 shares in the last quarter. Finally, Victory Capital Management Inc. increased its holdings in shares of Adobe by 112.6% in the 3rd quarter. Victory Capital Management Inc. now owns 1,341,410 shares of the software company’s stock valued at $469,467,000 after purchasing an additional 710,357 shares in the last quarter. 81.79% of the stock is owned by institutional investors and hedge funds.

Trending Headlines about Adobe

Here are the key news stories impacting Adobe this week:

• Positive Sentiment: Adobe’s expanded AI push — the company announced a deeper partnership with NVIDIA and said it will acquire Semrush to bolster AI-driven marketing and search capabilities, strengthening its long-term content and marketing positioning. Adobe Links Semrush Deal And NVIDIA Alliance To AI Marketing Future
• Positive Sentiment: Erste Group raised its FY2026 EPS estimate slightly, signaling some analyst confidence in Adobe’s earnings power relative to consensus. (Research note summarized in MarketBeat.)
• Neutral Sentiment: Direxion launched 2x leveraged ETFs that include Adobe, which may increase short-term trading volume and volatility but doesn’t change fundamentals. Adobe, PayPal, UnitedHealth Just Got 2X ETFs — Direxion Builds Out The Leverage Trade
• Neutral Sentiment: Product/partner updates continue (Telestream integration, Firefly promotions) that support ecosystem adoption but are unlikely to move fundamentals near-term. Telestream Unlocks Adobe-Centric Media Pipeline and Streamlined Workflow Automation
• Negative Sentiment: William Blair initiated coverage with a downgrade to Market Perform (from Outperform), citing intense AI competition from Canva, Figma and AI-native tools that could pressure Creative Cloud growth — a key driver of the stock’s weakness today. Adobe downgraded by William Blair on ‘intense competition’
• Negative Sentiment: Analyst write-ups (MarketWatch/TipRanks) echo concerns that AI raises unresolved questions about Adobe’s competitive moat and margin trajectory, reinforcing downside risk for investors. Adobe’s stock may not be an ‘AI loser,’ but this analyst sees a number of reasons to steer clear
• Negative Sentiment: Legal risk: an investor class-action/investigative alert (Scott+Scott) was filed alleging potential fiduciary breaches, adding regulatory/legal overhang. ADOBE, INC. INVESTOR ALERT: Scott+Scott Attorneys at Law LLP Investigates Adobe, Inc.’s Directors and Officers for Breach of Fiduciary Duties – ADBE
• Negative Sentiment: Macro/valuation headlines: multiple pieces asking whether to reconsider Adobe after a steep one‑year slide and noting a new 52-week low keep sentiment and headline risk tilted negative. Is It Time To Reconsider Adobe (ADBE) After A 40% One Year Share Price Slide?

About Adobe

Adobe Inc, founded in 1982 by John Warnock and Charles Geschke and headquartered in San Jose, California, is a global software company that develops tools and services for creative professionals, marketers and enterprises. Under the leadership of CEO Shantanu Narayen, who has led the company since 2007, Adobe has evolved from a provider of desktop publishing tools into a cloud-centric provider of digital media and digital experience solutions.

The company’s core offerings are organized around digital media and digital experience.