Reviewing Ooma (NYSE:OOMA) & Directview (OTCMKTS:DIRV)

Directview (OTCMKTS:DIRV) and Ooma (NYSE:OOMA) are both computer and technology companies, but which is the better business? We will contrast the two companies based on the strength of their institutional ownership, earnings, valuation, profitability, dividends, risk and analyst recommendations.

Analyst Ratings

This is a breakdown of recent recommendations and price targets for Directview and Ooma, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Directview	0	0	0	0	0.00
Ooma	0	1	2	0	2.67

Ooma has a consensus price target of $19.00, indicating a potential upside of 35.76%. Given Ooma’s stronger consensus rating and higher possible upside, analysts clearly believe Ooma is more favorable than Directview.

Institutional & Insider Ownership

80.4% of Ooma shares are held by institutional investors. 0.7% of Directview shares are held by insiders. Comparatively, 9.9% of Ooma shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Valuation and Earnings

This table compares Directview and Ooma”s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Directview	N/A	N/A	N/A	N/A	N/A
Ooma	$273.60 million	1.41	$6.46 million	$0.22	63.61

Ooma has higher revenue and earnings than Directview.

Profitability

This table compares Directview and Ooma’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Directview	N/A	N/A	N/A
Ooma	2.36%	15.79%	9.29%

Summary

Ooma beats Directview on 9 of the 9 factors compared between the two stocks.

About Directview

DirectView Holdings, Inc. engages in the provision of security systems and related services through its subsidiaries. It operates in the Security and Surveillance, and Video Conferencing Services divisions. The Security and Surveillance division offers surveillance systems, digital video recording, access control, services to businesses, organizations, and law enforcement. The Video Conferencing Services division teleconferencing products and services. The company was founded in 2006 and is headquartered in Boca Raton, FL.

About Ooma

Ooma, Inc. provides communications services and related technologies for businesses and consumers in the United States and Canada. The company's products and services include Ooma Office, a cloud-based multi-user communications system for small and medium-sized businesses; Ooma Connect, which delivers fixed wireless internet connectivity; and Ooma Enterprise, a unified-communications-as-a-service (UCaaS) solution. It also provides Ooma AirDial, a plain old telephone service; PureVoice HD, a residential phone services; Ooma basic that provides unlimited personal calling within the United States; and Ooma Premier, a suite of advanced calling features on a monthly or annual subscription basis. In addition, the company offers Ooma Telo, a home communications solution designed to serve as the primary phone line in the home; Ooma Telo Air, a wireless Ooma Telo with built-in Wi-Fi and Bluetooth; and Ooma Telo LTE, which combines the Ooma Telo base station with the Ooma LTE Adapter and battery back-up. Further, it provides Ooma Mobile HD app that allows users to make and receive phone calls and access Ooma features and settings; 2600Hz provides business communication applications; Talkatone mobile app; and OnSIP, an UCaaS solutions. The company offers its products through direct sales, distributors, retailers, and resellers, as well as online and sale representatives. Ooma, Inc. was incorporated in 2003 and is headquartered in Sunnyvale, California.