ODDITY Tech (NASDAQ:ODD) vs. Workiva (NYSE:WK) Financial Analysis

ODDITY Tech (NASDAQ:ODD) and Workiva (NYSE:WK) are both computer and technology companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, valuation, profitability, risk, dividends, earnings and analyst recommendations.

Profitability

This table compares ODDITY Tech and Workiva’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
ODDITY Tech	6.97%	15.38%	4.99%
Workiva	1.53%	-68.43%	1.47%

Valuation and Earnings

This table compares ODDITY Tech and Workiva”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
ODDITY Tech	$809.84 million	1.16	$110.75 million	$0.79	20.67
Workiva	$884.57 million	3.63	-$26.17 million	$0.23	248.74

ODDITY Tech has higher earnings, but lower revenue than Workiva. ODDITY Tech is trading at a lower price-to-earnings ratio than Workiva, indicating that it is currently the more affordable of the two stocks.

Institutional & Insider Ownership

35.9% of ODDITY Tech shares are held by institutional investors. Comparatively, 92.2% of Workiva shares are held by institutional investors. 4.8% of Workiva shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Analyst Ratings

This is a summary of current ratings and price targets for ODDITY Tech and Workiva, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
ODDITY Tech	5	8	0	0	1.62
Workiva	1	1	10	0	2.75

ODDITY Tech presently has a consensus target price of $25.39, suggesting a potential upside of 55.46%. Workiva has a consensus target price of $88.50, suggesting a potential upside of 54.69%. Given ODDITY Tech’s higher possible upside, equities analysts plainly believe ODDITY Tech is more favorable than Workiva.

Volatility and Risk

ODDITY Tech has a beta of 2.37, suggesting that its share price is 137% more volatile than the S&P 500. Comparatively, Workiva has a beta of 0.5, suggesting that its share price is 50% less volatile than the S&P 500.

About ODDITY Tech

Oddity Tech Ltd. operates as a consumer tech company that builds digital-first brands for the beauty and wellness industries in the United States and internationally. It serves consumers worldwide through its AI-driven online platform, which uses data science, machine learning, and computer vision capabilities to identify consumer needs, and develop solutions in the form of beauty and wellness products. The company sells beauty, hair, and skin products under the IL MAKIAGE and SpoiledChild brands. In addition, it operates ODDITY LABS, a biotechnology center, which develops various ingredients, including novel molecules, probiotics, and peptides for beauty and wellness products. Oddity Tech Ltd. was incorporated in 2013 and is headquartered in Tel Aviv, Israel.

About Workiva

Workiva Inc., together with its subsidiaries, provides cloud-based reporting solutions in the United States and internationally. The company offers Workiva platform, a multi-tenant cloud software that provides data linking capabilities; audit trail services; administrators access management; and allows customers to connect data from multiple enterprise resource planning, human capital management, and customer relationship management systems, as well as other third-party cloud and on-premise applications. It serves public and private companies, government agencies, and higher-education institutions. Workiva Inc. was founded in 2008 and is headquartered in Ames, Iowa.