Morgan Stanley Lowers Tractor Supply (NASDAQ:TSCO) Price Target to $57.00

Tractor Supply (NASDAQ:TSCO) had its price target dropped by Morgan Stanley from $60.00 to $57.00 in a research note issued to investors on Friday,Benzinga reports. The firm presently has an “equal weight” rating on the specialty retailer’s stock. Morgan Stanley’s target price would suggest a potential upside of 12.03% from the stock’s previous close.

Several other equities analysts also recently issued reports on the company. Stephens set a $53.00 target price on Tractor Supply and gave the company an “equal weight” rating in a research report on Thursday, January 22nd. Jefferies Financial Group upgraded Tractor Supply from a “hold” rating to a “buy” rating in a research note on Monday, November 24th. Wolfe Research restated an “outperform” rating and issued a $57.00 price objective on shares of Tractor Supply in a research note on Friday. TD Cowen decreased their target price on Tractor Supply from $62.00 to $55.00 and set a “hold” rating for the company in a report on Tuesday, January 20th. Finally, Gordon Haskett lowered Tractor Supply from an “accumulate” rating to a “hold” rating and dropped their target price for the company from $57.00 to $50.00 in a research report on Thursday, January 8th. Fourteen analysts have rated the stock with a Buy rating and nine have given a Hold rating to the company. According to data from MarketBeat, the company currently has an average rating of “Moderate Buy” and an average price target of $59.59.

Tractor Supply Stock Performance

Shares of Tractor Supply stock opened at $50.88 on Friday. The company has a 50 day moving average price of $52.30 and a 200 day moving average price of $55.68. The firm has a market capitalization of $26.88 billion, a P/E ratio of 24.58, a PEG ratio of 2.39 and a beta of 0.74. The company has a quick ratio of 0.14, a current ratio of 1.34 and a debt-to-equity ratio of 0.70. Tractor Supply has a 52 week low of $46.85 and a 52 week high of $63.99.

Tractor Supply (NASDAQ:TSCO) last issued its quarterly earnings results on Thursday, January 29th. The specialty retailer reported $0.43 earnings per share (EPS) for the quarter, missing analysts’ consensus estimates of $0.46 by ($0.03). The company had revenue of $3.90 billion for the quarter, compared to analyst estimates of $4.03 billion. Tractor Supply had a net margin of 7.06% and a return on equity of 44.36%. The company’s revenue for the quarter was up 3.3% compared to the same quarter last year. During the same quarter in the previous year, the company posted $0.44 EPS. Sell-side analysts expect that Tractor Supply will post 2.17 EPS for the current year.

Institutional Investors Weigh In On Tractor Supply

Hedge funds and other institutional investors have recently made changes to their positions in the company. Delos Wealth Advisors LLC acquired a new position in shares of Tractor Supply in the 2nd quarter valued at $26,000. Aventura Private Wealth LLC acquired a new position in shares of Tractor Supply in the fourth quarter worth about $27,000. JPL Wealth Management LLC purchased a new stake in shares of Tractor Supply during the 3rd quarter worth about $28,000. Flagship Harbor Advisors LLC acquired a new stake in shares of Tractor Supply during the 4th quarter valued at about $35,000. Finally, Financial Gravity Companies Inc. acquired a new stake in shares of Tractor Supply during the 2nd quarter valued at about $38,000. Institutional investors and hedge funds own 98.72% of the company’s stock.

Key Tractor Supply News

Here are the key news stories impacting Tractor Supply this week:

• Positive Sentiment: Company signals ongoing capital returns and store expansion: Tractor Supply highlighted continued dividend growth (15 consecutive years of increases), raised buyback plans (guidance ~ $400M for 2026) and added stores (32 in the quarter, +100 Y/Y), supporting long‑term cash return and growth thesis. MarketBeat: Tractor Supply Company Can Plow New Highs in 2026
• Positive Sentiment: Some analysts reaffirm buys or keep above‑market targets, arguing weakness is transitory: DA Davidson reiterated a Buy with a $60 PT and Citi reaffirmed Buy at $61, citing normalization of sales and margin recovery potential. Street Insider: DA Davidson reiterates Buy
• Neutral Sentiment: Corporate and community actions: Tractor Supply Foundation donated $250,000 to Middle Tennessee winter storm recovery — modest reputational/PR positive but unlikely to move the stock materially. BusinessWire: Foundation donation
• Neutral Sentiment: Earnings call/transcript available: Management described headwinds (discretionary pullback, tariffs, delivery costs) and plans to drive traffic via store modernizations — useful for modeling but not an immediate catalyst. InsiderMonkey: Q4 earnings call transcript
• Negative Sentiment: Q4 results missed on EPS and revenue: TSCO reported $0.43 EPS vs. $0.46 expected and $3.90B revenue vs. $4.03B expected; comps rose only 0.3% and margin pressure was cited (tariffs, freight). This is the primary near‑term driver of today’s weakness. MarketBeat: Q4 results and press release
• Negative Sentiment: FY‑2026 guidance came in below consensus: management guided EPS $2.13–$2.23 (consensus ~ $2.31) and revenue around $16.1–$16.5B (vs. ~$16.6B consensus), prompting analyst reassessments. BusinessWire: Q4 results & FY2026 outlook
• Negative Sentiment: Multiple analyst price‑target cuts and some rating trims: JPMorgan cut its PT to $59 and set Neutral, Morgan Stanley trimmed to $57 (Equal Weight), TD Cowen cut to $53 (Hold), and other shops lowered PTs — adding selling pressure and dampening near‑term sentiment. TickerReport / Benzinga coverage of analyst action
• Negative Sentiment: Industry headwinds cited: management and coverage note discretionary spending pullback and tariff/delivery cost pressure that compressed margins — a risk to near‑term profitability until sales mix or margins improve. Benzinga: Discretionary spending & tariffs

About Tractor Supply

Tractor Supply Company (NASDAQ: TSCO) is a specialty retailer focused on products for the home, farm, ranch and outdoors. The company operates a network of physical retail locations complemented by an e-commerce platform, offering a one-stop source of supplies and equipment for customers with rural and suburban lifestyles. Its merchandise assortment targets a range of needs, from animal and livestock care to maintenance, outdoor power equipment, and seasonal products.

Product categories include animal feed and supplies, pet products, fencing and fencing supplies, equine equipment, lawn and garden tools, work clothing and footwear, and small agricultural and outdoor power equipment.