Amazon.com (NASDAQ:AMZN) Price Target Raised to $315.00 at Citizens Jmp

Amazon.com (NASDAQ:AMZN) had its price target boosted by Citizens Jmp from $300.00 to $315.00 in a research report report published on Monday, Marketbeat.com reports. They currently have a market outperform rating on the e-commerce giant’s stock.

Several other equities analysts have also recently commented on the stock. Stifel Nicolaus set a $300.00 price target on shares of Amazon.com and gave the stock a “buy” rating in a research note on Tuesday, January 27th. Rosenblatt Securities reiterated a “buy” rating and issued a $305.00 target price on shares of Amazon.com in a report on Thursday, December 4th. JPMorgan Chase & Co. reissued a “buy” rating and set a $305.00 target price on shares of Amazon.com in a research note on Friday, December 12th. Monness Crespi & Hardt increased their price target on Amazon.com from $275.00 to $300.00 and gave the company a “buy” rating in a research report on Friday, October 31st. Finally, Canaccord Genuity Group set a $300.00 price objective on Amazon.com and gave the stock a “buy” rating in a research report on Friday, October 31st. One equities research analyst has rated the stock with a Strong Buy rating, fifty-four have issued a Buy rating and four have given a Hold rating to the stock. Based on data from MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and a consensus price target of $296.18.

Amazon.com Stock Up 1.5%

Shares of AMZN opened at $243.00 on Monday. The company’s 50-day simple moving average is $233.84 and its 200-day simple moving average is $229.85. The company has a debt-to-equity ratio of 0.14, a quick ratio of 0.80 and a current ratio of 1.01. Amazon.com has a 1 year low of $161.38 and a 1 year high of $258.60. The stock has a market capitalization of $2.60 trillion, a PE ratio of 34.32, a P/E/G ratio of 1.49 and a beta of 1.37.

Insider Buying and Selling

In other Amazon.com news, Director Daniel P. Huttenlocher sold 1,237 shares of the stock in a transaction that occurred on Thursday, November 20th. The shares were sold at an average price of $226.61, for a total value of $280,316.57. Following the transaction, the director directly owned 26,148 shares in the company, valued at $5,925,398.28. This represents a 4.52% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which is available at this hyperlink. Also, CEO Andrew R. Jassy sold 19,872 shares of the business’s stock in a transaction that occurred on Friday, November 21st. The stock was sold at an average price of $216.94, for a total transaction of $4,311,031.68. Following the sale, the chief executive officer owned 2,208,310 shares of the company’s stock, valued at $479,070,771.40. This represents a 0.89% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold a total of 47,061 shares of company stock valued at $10,351,262 over the last three months. 9.70% of the stock is currently owned by insiders.

Institutional Trading of Amazon.com

A number of hedge funds and other institutional investors have recently made changes to their positions in the company. Fairway Wealth LLC grew its position in Amazon.com by 113.2% during the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock worth $25,000 after purchasing an additional 60 shares during the last quarter. Sellwood Investment Partners LLC acquired a new stake in shares of Amazon.com during the third quarter worth about $27,000. MilWealth Group LLC grew its holdings in shares of Amazon.com by 79.0% during the fourth quarter. MilWealth Group LLC now owns 179 shares of the e-commerce giant’s stock worth $41,000 after buying an additional 79 shares during the last quarter. Bridge Generations Wealth Management LLC grew its holdings in shares of Amazon.com by 2,330.0% during the third quarter. Bridge Generations Wealth Management LLC now owns 243 shares of the e-commerce giant’s stock worth $53,000 after buying an additional 233 shares during the last quarter. Finally, Cooksen Wealth LLC increased its position in Amazon.com by 23.5% in the 2nd quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock valued at $54,000 after acquiring an additional 47 shares during the period. Institutional investors and hedge funds own 72.20% of the company’s stock.

Amazon.com News Summary

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Reports that Amazon is in talks to invest up to $50 billion in OpenAI — a potential transformational AI bet that would strengthen AWS/AI credibility and could justify higher valuation multiples. Amazon in talks to invest up to $50 billion in OpenAI
• Positive Sentiment: Analyst bullishness and price-target raises (e.g., Citizens to $315, median analyst target ~ $300) are giving technical and fundamental buyers cover ahead of earnings. Upgrades help lift sentiment and trading flows. Citizens raises AMZN price target to $315
• Positive Sentiment: Large, visible purchases by institutional/quant investors (Cathie Wood’s ARK added roughly $1.9M of AMZN) signal conviction into the upcoming report and AI/Cloud narratives. Cathie Wood buys nearly $2M of Amazon stock
• Positive Sentiment: Market chatter ahead of Q4 highlights AWS acceleration, recent large contracts and AI deployments (cited wins and backlog), which are key upside drivers for revenue and margin beat expectations. QuiverQuant: Opinions on Q4 earnings preview
• Neutral Sentiment: Amazon will discontinue its Amazon One palm-scanning product but will continue licensing Just Walk Out tech to third parties — operational change with limited near-term revenue impact but relevant for regulatory/PR risk. GeekWire: Just Walk Out tech to survive retail pullback
• Neutral Sentiment: Earnings on Feb. 5 are the immediate catalyst — consensus expects solid top-line and AWS strength, so results (and guidance) will likely determine the next big directional move. Barchart: Mark your calendars for Feb 5 earnings
• Negative Sentiment: Saks and Saks Global are winding down e‑commerce/luxury partnerships with Amazon — a setback for Amazon’s push into higher-margin luxury sales and a signal of partner churn in retail initiatives. WSJ: Saks shutting down luxury partnership with Amazon
• Negative Sentiment: Amazon MGM’s documentary “Melania” had a stronger-than-expected opening (~$7M) but the project’s large acquisition/marketing outlay (~$75M) highlights content ROI risk for Prime Video’s studio investments. MarketWatch: Melania box office vs Amazon spend
• Negative Sentiment: Concentrated insider selling over recent months (many disclosed sales, few buys) is a cautionary signal for some investors about near-term liquidity/positioning. QuiverQuant: Insider trading summary

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.