Coupang (NYSE:CPNG) Coverage Initiated by Analysts at Sanford C. Bernstein

Sanford C. Bernstein assumed coverage on shares of Coupang (NYSE:CPNG) in a research report sent to investors on Thursday morning, Marketbeat reports. The brokerage issued an underperform rating and a $17.00 price objective on the stock.

Several other analysts have also commented on CPNG. Barclays upped their price objective on Coupang from $36.00 to $40.00 and gave the company an “overweight” rating in a report on Tuesday, November 11th. Mizuho lifted their target price on Coupang from $30.00 to $32.00 and gave the company a “neutral” rating in a research report on Thursday, November 6th. Weiss Ratings reaffirmed a “hold (c)” rating on shares of Coupang in a research note on Wednesday, January 21st. Deutsche Bank Aktiengesellschaft raised Coupang from a “hold” rating to a “buy” rating and set a $25.00 price objective for the company in a research report on Friday, January 16th. Finally, Zacks Research raised shares of Coupang from a “strong sell” rating to a “hold” rating in a research report on Tuesday, November 4th. Five equities research analysts have rated the stock with a Buy rating, four have assigned a Hold rating and one has assigned a Sell rating to the company’s stock. According to data from MarketBeat.com, Coupang has a consensus rating of “Hold” and an average price target of $30.63.

Coupang Trading Down 13.5%

Shares of CPNG stock opened at $16.82 on Thursday. The company has a current ratio of 1.06, a quick ratio of 0.82 and a debt-to-equity ratio of 0.13. Coupang has a twelve month low of $16.74 and a twelve month high of $34.08. The company’s 50-day moving average price is $22.88 and its 200-day moving average price is $27.68. The stock has a market cap of $30.72 billion, a price-to-earnings ratio of 80.08 and a beta of 1.19.

Coupang (NYSE:CPNG) last issued its earnings results on Tuesday, November 4th. The company reported $0.05 EPS for the quarter, topping analysts’ consensus estimates of $0.04 by $0.01. The company had revenue of $9.27 billion for the quarter, compared to the consensus estimate of $9.13 billion. Coupang had a net margin of 1.16% and a return on equity of 6.95%. Coupang’s quarterly revenue was up 17.8% compared to the same quarter last year. During the same period in the previous year, the firm earned $0.06 earnings per share. As a group, equities analysts predict that Coupang will post 0.17 earnings per share for the current year.

Insider Transactions at Coupang

In related news, CAO Jonathan D. Lee sold 2,679 shares of the stock in a transaction dated Friday, January 2nd. The stock was sold at an average price of $23.62, for a total transaction of $63,277.98. Following the transaction, the chief accounting officer owned 122,096 shares of the company’s stock, valued at approximately $2,883,907.52. This represents a 2.15% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this hyperlink. Insiders own 12.78% of the company’s stock.

Institutional Trading of Coupang

Hedge funds have recently made changes to their positions in the business. Sunbelt Securities Inc. acquired a new position in shares of Coupang in the third quarter valued at approximately $26,000. Orion Capital Management LLC purchased a new position in Coupang in the 3rd quarter valued at approximately $32,000. Hilltop National Bank acquired a new position in shares of Coupang in the third quarter worth $34,000. Fifth Third Bancorp grew its stake in shares of Coupang by 1,250.0% in the third quarter. Fifth Third Bancorp now owns 1,080 shares of the company’s stock worth $35,000 after acquiring an additional 1,000 shares in the last quarter. Finally, Root Financial Partners LLC purchased a new stake in shares of Coupang during the third quarter worth $40,000. Institutional investors and hedge funds own 83.72% of the company’s stock.

Key Headlines Impacting Coupang

Here are the key news stories impacting Coupang this week:

• Positive Sentiment: Analysis pieces argue Coupang’s core growth engine and long‑term fundamentals remain intact despite recent shocks — a reminder some investors may view current weakness as a buying opportunity. Coupang, Inc. (CPNG)’s Growth Engine Remains Intact Despite Temporary Uncertainty
• Negative Sentiment: The U.S. House Judiciary Committee issued a subpoena to Coupang seeking communications tied to an investigation into alleged discrimination — a regulatory escalation that increases legal risk and uncertainty for U.S. operations. US House panel issue subpoena to Coupang as part of discrimination probe
• Negative Sentiment: Numerous plaintiffs’ firms have filed or announced class actions and are soliciting lead‑plaintiff applicants over alleged securities violations tied to a large (reported 33.7M account) data breach and disclosure timing — litigation claims that could lead to settlements, legal costs and reputational damage. Representative notices and filings are circulating widely. SHAREHOLDER ALERT Bernstein Liebhard LLP Announces A Securities Fraud Class Action Lawsuit Has Been Filed Against Coupang Inc
• Negative Sentiment: Multiple law firms (Rosen, Levi & Korsinsky, Hagens Berman, Berger Montague, Gross, et al.) are issuing deadline reminders (Feb. 17, 2026) for lead‑plaintiff filings — these notices amplify sell‑side and retail attention to potential claims and losses tied to the alleged disclosure timeline. ROSEN, A LEADING LAW FIRM, Encourages Coupang, Inc Investors to Secure Counsel
• Negative Sentiment: Sanford C. Bernstein initiated coverage with an “underperform” rating and a $17 price target — a bearish institutional view that can put further pressure on sentiment and index/ETF positioning. CPNG initiated with bearish view at Bernstein

About Coupang

Coupang, listed on the New York Stock Exchange under the ticker CPNG, is a South Korean e-commerce company headquartered in Seoul. Founded in 2010 by Bom Kim, the company grew rapidly by combining an online marketplace with a large direct-retail business model. Coupang completed a primary listing in the United States in 2021, and it has become one of South Korea’s leading online retailers by focusing on convenience, speed and a wide product assortment across consumer categories.

The company operates a vertically integrated e-commerce platform that includes a customer-facing marketplace and an extensive logistics and fulfillment network.