Netflix, Inc. (NASDAQ:NFLX) Receives Average Rating of “Moderate Buy” from Analysts

Netflix, Inc. (NASDAQ:NFLX) has been given a consensus rating of “Moderate Buy” by the fifty-one brokerages that are covering the firm, Marketbeat.com reports. Seventeen analysts have rated the stock with a hold recommendation, thirty-three have issued a buy recommendation and one has given a strong buy recommendation to the company. The average 12 month price target among analysts that have issued ratings on the stock in the last year is $116.0805.

A number of equities analysts have recently issued reports on NFLX shares. Huber Research downgraded Netflix to a “buy” rating in a research report on Friday, December 5th. Erste Group Bank downgraded Netflix from a “buy” rating to a “hold” rating in a research note on Friday, October 31st. Cfra Research cut Netflix from a “strong-buy” rating to a “hold” rating in a research note on Monday, January 5th. Loop Capital set a $104.00 price target on Netflix in a report on Tuesday, January 27th. Finally, Rothschild & Co Redburn set a $120.00 price objective on shares of Netflix in a report on Wednesday, January 21st.

Netflix News Roundup

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Company fundamentals remain solid — recent quarterly results beat consensus and revenue grew year-over-year, supporting buy-the-dip arguments from some analysts. 3 Reasons to Buy Netflix Stock Now
• Positive Sentiment: Long-term growth narratives persist — commentary highlighting new potential income streams and Netflix’s scale keeps a bullish base that could amplify recoveries if deal noise clears. Could Netflix Stock Help You Become a Millionaire?
• Neutral Sentiment: Regulatory/antitrust risk is active but being downplayed by management — DOJ attention around the transaction increases uncertainty; Netflix calls the probe “ordinary course” but it remains a watch item. “Ordinary Course of Business”: Warner Bros. Discovery Stock Notches Up as Netflix Proves Nonchalant
• Neutral Sentiment: Broader media/industry headlines keep volatility elevated but are not company-specific catalysts. Instagram chief likens social media addiction to being hooked on a Netflix show in trial testimony
• Negative Sentiment: Paramount sweetened its hostile Warner Bros. bid — it offered ticking fees and pledged to cover Netflix’s $2.8B breakup cost, materially raising the chance Warner could switch to Paramount and increasing deal execution risk for Netflix. Paramount sweetens Warner Bros bid with offer to pay Netflix break-up cost, other fees
• Negative Sentiment: Activist investor Ancora has built a stake in WBD and is publicly opposing the Netflix deal, urging the board to engage with Paramount — this raises the odds of a contested outcome and extended volatility. Ancora Capital builds stake in Warner Bros, plans to oppose Netflix deal
• Negative Sentiment: Insider selling by top executives (CEO, CFO and others) has been disclosed this week, which can amplify negative sentiment during a deal-driven sell-off. CEO sale SEC filing
• Negative Sentiment: Market worries about acquisition pricing and valuation have prompted negative coverage and a new 52-week low, keeping selling pressure elevated until deal clarity arrives. Netflix Stock Hits New 52-Week Low – Here’s Why

Netflix Stock Performance

Shares of Netflix stock opened at $75.86 on Friday. The company has a market capitalization of $320.29 billion, a PE ratio of 30.02, a P/E/G ratio of 1.41 and a beta of 1.71. The company has a 50-day simple moving average of $89.13 and a two-hundred day simple moving average of $107.27. Netflix has a one year low of $75.23 and a one year high of $134.12. The company has a debt-to-equity ratio of 0.51, a quick ratio of 1.19 and a current ratio of 1.19.

Netflix (NASDAQ:NFLX) last issued its quarterly earnings data on Tuesday, January 20th. The Internet television network reported $0.56 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $0.55 by $0.01. The firm had revenue of $12.05 billion for the quarter, compared to the consensus estimate of $11.97 billion. Netflix had a net margin of 24.30% and a return on equity of 43.26%. The company’s quarterly revenue was up 17.6% compared to the same quarter last year. During the same quarter in the previous year, the firm earned $0.43 EPS. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. Research analysts expect that Netflix will post 24.58 EPS for the current fiscal year.

Insiders Place Their Bets

In other news, Director Bradford L. Smith sold 31,790 shares of Netflix stock in a transaction on Thursday, January 15th. The shares were sold at an average price of $88.86, for a total transaction of $2,824,859.40. Following the completion of the sale, the director directly owned 79,690 shares in the company, valued at approximately $7,081,253.40. The trade was a 28.52% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which is accessible through the SEC website. Also, CFO Spencer Adam Neumann sold 9,248 shares of the company’s stock in a transaction on Friday, February 6th. The shares were sold at an average price of $81.27, for a total value of $751,584.96. Following the completion of the transaction, the chief financial officer directly owned 73,787 shares in the company, valued at approximately $5,996,669.49. The trade was a 11.14% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. In the last quarter, insiders have sold 1,399,163 shares of company stock valued at $129,899,103. Corporate insiders own 1.37% of the company’s stock.

Institutional Inflows and Outflows

Several institutional investors have recently modified their holdings of the company. First Financial Corp IN grew its holdings in Netflix by 900.0% in the fourth quarter. First Financial Corp IN now owns 270 shares of the Internet television network’s stock valued at $25,000 after purchasing an additional 243 shares during the period. DiNuzzo Private Wealth Inc. lifted its position in shares of Netflix by 885.2% during the 4th quarter. DiNuzzo Private Wealth Inc. now owns 266 shares of the Internet television network’s stock valued at $25,000 after buying an additional 239 shares in the last quarter. Turning Point Benefit Group Inc. lifted its position in shares of Netflix by 13,400.0% during the 4th quarter. Turning Point Benefit Group Inc. now owns 270 shares of the Internet television network’s stock valued at $25,000 after buying an additional 268 shares in the last quarter. Imprint Wealth LLC acquired a new stake in Netflix in the 3rd quarter valued at $25,000. Finally, Jessup Wealth Management Inc acquired a new stake in Netflix in the 4th quarter valued at $27,000. 80.93% of the stock is currently owned by hedge funds and other institutional investors.

Netflix Company Profile

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.