Traders Purchase High Volume of Intuit Put Options (NASDAQ:INTU)

Intuit Inc. (NASDAQ:INTU) was the recipient of some unusual options trading on Thursday. Stock investors purchased 184,364 put options on the company. This represents an increase of approximately 1,597% compared to the average daily volume of 10,866 put options.

Intuit Price Performance

INTU opened at $397.96 on Friday. The firm has a market cap of $110.74 billion, a PE ratio of 27.20, a P/E/G ratio of 1.63 and a beta of 1.24. The stock has a 50-day moving average price of $587.85 and a 200-day moving average price of $647.86. Intuit has a 1 year low of $391.15 and a 1 year high of $813.70. The company has a debt-to-equity ratio of 0.28, a current ratio of 1.39 and a quick ratio of 1.39.

Intuit (NASDAQ:INTU) last issued its earnings results on Thursday, November 20th. The software maker reported $3.34 EPS for the quarter, beating the consensus estimate of $3.09 by $0.25. The business had revenue of $3.87 billion for the quarter, compared to the consensus estimate of $3.76 billion. Intuit had a return on equity of 23.52% and a net margin of 21.19%.The company’s revenue was up 18.3% compared to the same quarter last year. During the same period last year, the business posted $2.50 EPS. Intuit has set its Q2 2026 guidance at 3.630-3.680 EPS. Sell-side analysts predict that Intuit will post 14.09 earnings per share for the current fiscal year.

Intuit Announces Dividend

The firm also recently declared a quarterly dividend, which was paid on Friday, January 16th. Stockholders of record on Friday, January 9th were given a dividend of $1.20 per share. The ex-dividend date of this dividend was Friday, January 9th. This represents a $4.80 annualized dividend and a dividend yield of 1.2%. Intuit’s dividend payout ratio is presently 32.81%.

Intuit News Summary

Here are the key news stories impacting Intuit this week:

• Positive Sentiment: Intuit launched an AI‑native Construction Edition for its Intuit Enterprise Suite, expanding addressable market in the $2T construction sector — a product catalyst that supports medium‑term revenue growth. Intuit Launches New AI-Powered Construction Edition for Intuit Enterprise Suite
• Positive Sentiment: Intuit rolled out a new firm hub (a QBOA replacement), improving its product UX for accounting firms — another nearer‑term product improvement that can help retention and upsell. Intuit launches new firm hub as QBOA replacement
• Neutral Sentiment: BMO Capital reiterated an Outperform rating on INTU even as it lowered the price target — supporting the buy thesis but signaling tempered near‑term expectations. BMO Capital Maintains an Outperform Rating on Intuit Inc. (INTU)
• Neutral Sentiment: Analyst/sector commentary (Morgan Stanley, Zacks, Barron’s coverage) is mixed — some see a software dip as a buying opportunity while AI fears create caution; this keeps volatility high but leaves longer‑term views divided. AI Disruption Hit Multiple Sector ETFs: Is the Fear Overblown?
• Negative Sentiment: Unusual options activity: investors purchased roughly 184,364 put contracts (a ~1,597% jump vs. average), indicating heavy short-term bearish bets that can amplify downward moves.
• Negative Sentiment: INTU hit a 52‑week low, a technical signal that can trigger momentum selling and force near‑term downside. Intuit stock hits 52-week low at $410.59
• Negative Sentiment: Analyst expectations trimmed: coverage notes (and press reports) point to lowered expectations/price targets from some shops — weighing on sentiment and valuation multiples. BMO Capital Markets Has Lowered Expectations for Intuit (NASDAQ:INTU) Stock Price
• Negative Sentiment: Legal/reputation risk: an employee lawsuit alleging discriminatory labeling of a hire adds a headline‑risk element that can hurt sentiment if it escalates. Employee sues Intuit alleging manager branded her a ‘DEI hire’

Analyst Upgrades and Downgrades

INTU has been the topic of several research reports. Evercore reaffirmed an “outperform” rating and set a $875.00 price objective on shares of Intuit in a research report on Tuesday, November 18th. UBS Group set a $739.00 price target on Intuit in a research report on Tuesday, January 6th. Wells Fargo & Company reiterated an “equal weight” rating and issued a $700.00 price objective (down previously from $840.00) on shares of Intuit in a report on Thursday, January 8th. KeyCorp decreased their price objective on Intuit from $825.00 to $750.00 and set an “overweight” rating for the company in a report on Friday, January 23rd. Finally, Royal Bank Of Canada restated an “outperform” rating on shares of Intuit in a report on Wednesday, January 28th. Twenty-two analysts have rated the stock with a Buy rating and six have issued a Hold rating to the stock. According to data from MarketBeat, the stock currently has an average rating of “Moderate Buy” and an average price target of $772.42.

Insiders Place Their Bets

In other news, CFO Sandeep Aujla sold 1,335 shares of the stock in a transaction dated Monday, January 5th. The stock was sold at an average price of $629.46, for a total transaction of $840,329.10. Following the transaction, the chief financial officer directly owned 536 shares in the company, valued at approximately $337,390.56. This represents a 71.35% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this link. Also, Director Richard L. Dalzell sold 333 shares of the firm’s stock in a transaction dated Thursday, December 11th. The shares were sold at an average price of $659.95, for a total value of $219,763.35. Following the transaction, the director directly owned 13,476 shares in the company, valued at approximately $8,893,486.20. This represents a 2.41% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last 90 days, insiders have sold 388,464 shares of company stock worth $255,514,393. Insiders own 2.49% of the company’s stock.

Institutional Inflows and Outflows

Several institutional investors and hedge funds have recently modified their holdings of the business. Nicholson Wealth Management Group LLC bought a new stake in shares of Intuit in the 3rd quarter worth about $1,465,000. Hantz Financial Services Inc. lifted its stake in Intuit by 50.3% in the third quarter. Hantz Financial Services Inc. now owns 31,871 shares of the software maker’s stock worth $21,765,000 after purchasing an additional 10,661 shares during the last quarter. Mirae Asset Global Investments Co. Ltd. lifted its stake in Intuit by 11.9% in the third quarter. Mirae Asset Global Investments Co. Ltd. now owns 145,211 shares of the software maker’s stock worth $99,166,000 after purchasing an additional 15,471 shares during the last quarter. Varma Mutual Pension Insurance Co grew its stake in shares of Intuit by 8.7% during the third quarter. Varma Mutual Pension Insurance Co now owns 45,058 shares of the software maker’s stock valued at $30,771,000 after buying an additional 3,600 shares during the last quarter. Finally, MUFG Securities EMEA plc bought a new position in shares of Intuit during the second quarter valued at approximately $1,733,000. Hedge funds and other institutional investors own 83.66% of the company’s stock.

About Intuit

Intuit Inc (NASDAQ: INTU) is a financial software company headquartered in Mountain View, California, that develops and sells cloud-based financial management and compliance products for individuals, small businesses, self-employed workers and accounting professionals. Founded in 1983 by Scott Cook and Tom Proulx, the company has grown from desktop tax and accounting software into a diversified provider of online financial tools. As of my latest update, Sasan Goodarzi serves as Chief Executive Officer.

Intuit’s product portfolio includes QuickBooks, its flagship accounting and business-management platform that offers bookkeeping, payroll, payments and invoicing capabilities; TurboTax, a tax-preparation and filing service aimed at individual taxpayers; and Mint, a consumer personal-finance and budgeting app.