First National Bank of Hutchinson Increases Stake in Alphabet Inc. $GOOG

First National Bank of Hutchinson boosted its stake in Alphabet Inc. (NASDAQ:GOOG) by 17.3% in the 3rd quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund owned 29,690 shares of the information services provider’s stock after purchasing an additional 4,371 shares during the period. Alphabet comprises about 3.8% of First National Bank of Hutchinson’s holdings, making the stock its 7th largest holding. First National Bank of Hutchinson’s holdings in Alphabet were worth $7,231,000 as of its most recent filing with the Securities and Exchange Commission (SEC).

A number of other hedge funds and other institutional investors have also recently modified their holdings of GOOG. Tradewinds LLC. grew its holdings in shares of Alphabet by 2,134.8% during the third quarter. Tradewinds LLC. now owns 45,098 shares of the information services provider’s stock worth $10,984,000 after purchasing an additional 43,080 shares during the last quarter. Atlantic Union Bankshares Corp boosted its position in Alphabet by 31.3% during the 3rd quarter. Atlantic Union Bankshares Corp now owns 354,529 shares of the information services provider’s stock worth $86,345,000 after buying an additional 84,553 shares during the period. Bleakley Financial Group LLC grew its holdings in Alphabet by 1.4% during the 2nd quarter. Bleakley Financial Group LLC now owns 170,020 shares of the information services provider’s stock worth $30,160,000 after acquiring an additional 2,304 shares during the last quarter. CWA Asset Management Group LLC increased its position in Alphabet by 2.2% in the 3rd quarter. CWA Asset Management Group LLC now owns 157,143 shares of the information services provider’s stock valued at $38,272,000 after acquiring an additional 3,444 shares during the period. Finally, American National Bank of Texas bought a new position in shares of Alphabet during the third quarter valued at $900,000. Institutional investors own 27.26% of the company’s stock.

Insider Buying and Selling

In related news, CAO Amie Thuener O’toole sold 933 shares of the business’s stock in a transaction dated Monday, February 2nd. The stock was sold at an average price of $336.55, for a total value of $314,001.15. Following the completion of the sale, the chief accounting officer directly owned 9,916 shares of the company’s stock, valued at $3,337,229.80. The trade was a 8.60% decrease in their position. The sale was disclosed in a filing with the SEC, which is available at the SEC website. Also, major shareholder 2017 Gp L.L.C. Gv sold 1,845,308 shares of the stock in a transaction that occurred on Friday, January 30th. The stock was sold at an average price of $19.00, for a total value of $35,060,852.00. The SEC filing for this sale provides additional information. Insiders sold a total of 2,069,864 shares of company stock worth $105,985,041 over the last 90 days. 12.99% of the stock is owned by company insiders.

Wall Street Analysts Forecast Growth

Several brokerages recently weighed in on GOOG. Jefferies Financial Group reissued a “buy” rating and issued a $365.00 price objective on shares of Alphabet in a research note on Monday, January 5th. Canaccord Genuity Group upped their price target on Alphabet from $330.00 to $390.00 and gave the company a “buy” rating in a research report on Wednesday, January 7th. Cantor Fitzgerald restated a “neutral” rating on shares of Alphabet in a research report on Tuesday, January 20th. TD Cowen reaffirmed a “buy” rating and issued a $365.00 price objective (up from $355.00) on shares of Alphabet in a research note on Thursday, February 5th. Finally, Deutsche Bank Aktiengesellschaft reissued a “buy” rating and set a $370.00 target price on shares of Alphabet in a research report on Tuesday, January 20th. Seven analysts have rated the stock with a Strong Buy rating, twenty-eight have assigned a Buy rating, four have issued a Hold rating and one has assigned a Sell rating to the stock. According to data from MarketBeat.com, the stock presently has a consensus rating of “Buy” and an average target price of $343.90.

Key Alphabet News

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Strong AI & Cloud momentum — Google’s Gemini and cloud businesses continue to show rapid user and revenue growth, supporting the company’s long‑term monetization outlook and attracting bullish analyst coverage (Scotiabank recently raised its target). Scotiabank Maintains Outperform on Alphabet
• Positive Sentiment: New AI shopping monetization tests — Google is rolling shopping features into Search and Gemini, a direct path to monetize AI interactions (ads in AI responses). This supports medium‑term revenue upside as AI becomes an ad/shopping channel. Google Weaves New Shopping Feature Into Search and Gemini
• Positive Sentiment: Waymo deployment progress — Waymo’s rollout of next‑gen Ojai robotaxis improves execution visibility for Alphabet’s autonomy unit and shows continued non‑ad growth investments. Waymo begins deploying next-gen Ojai robotaxis
• Neutral Sentiment: Century bond demand — Alphabet’s rare 100‑year bond and a large multi‑currency debt package were heavily subscribed, showing investor appetite for long‑dated paper but raising questions about signal vs. financing choice. Coverage is mixed on whether this is a positive demand signal or a red flag about heavy AI funding. Why Alphabet’s 100-year sterling bond is raising new fears
• Neutral Sentiment: Institutional flows mixed — some funds (Egerton, Fisher) added positions while others trimmed. Large 13F moves and continued analyst buy ratings keep a structural buyer base but create near‑term rotation noise. Egerton opens new $338.5M GOOG position
• Negative Sentiment: EU antitrust probes into search ad auction practices — Reuters/Bloomberg report fresh EU investigations into Google’s ad auction/pricing practices in Europe, a direct regulatory risk to the core ad business and a catalyst for negative investor reaction. Google targeted by EU over search ad auction practices
• Negative Sentiment: CapEx and financing fears — heavy FY2026 capex guidance ($175–185B), a $31.5B bond program and the century bond have spooked some investors concerned about free‑cash‑flow pressure and dilution risk, which contributed to recent share weakness after earnings. Alphabet Drops 7% Post Q4 Earnings
• Negative Sentiment: Some big holders trimming — the Swiss National Bank and several funds have cut GOOGL exposure in recent filings, which can amplify downward pressure in the near term. Swiss National Bank reduces GOOGL holdings

Alphabet Price Performance

Alphabet stock opened at $309.37 on Friday. The stock has a market capitalization of $3.73 trillion, a price-to-earnings ratio of 28.62, a PEG ratio of 1.83 and a beta of 1.10. Alphabet Inc. has a 52-week low of $142.66 and a 52-week high of $350.15. The company has a debt-to-equity ratio of 0.11, a quick ratio of 2.01 and a current ratio of 2.01. The stock’s 50 day moving average price is $322.20 and its two-hundred day moving average price is $274.25.

Alphabet (NASDAQ:GOOG) last released its earnings results on Wednesday, February 4th. The information services provider reported $2.82 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $2.59 by $0.23. The company had revenue of $113.83 billion for the quarter, compared to the consensus estimate of $111.24 billion. Alphabet had a net margin of 32.81% and a return on equity of 35.01%. Alphabet’s quarterly revenue was up 18.0% compared to the same quarter last year. During the same quarter in the previous year, the company earned $2.15 EPS. On average, equities analysts predict that Alphabet Inc. will post 8.89 earnings per share for the current year.

Alphabet Announces Dividend

The business also recently disclosed a quarterly dividend, which will be paid on Monday, March 16th. Stockholders of record on Monday, March 9th will be given a dividend of $0.21 per share. This represents a $0.84 dividend on an annualized basis and a dividend yield of 0.3%. The ex-dividend date of this dividend is Monday, March 9th. Alphabet’s dividend payout ratio is 7.77%.

About Alphabet

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.