DraftKings (NASDAQ:DKNG) Price Target Lowered to $31.00 at The Goldman Sachs Group

DraftKings (NASDAQ:DKNG) had its price objective trimmed by The Goldman Sachs Group from $54.00 to $31.00 in a research report released on Tuesday morning,Benzinga reports. The firm currently has a buy rating on the stock.

A number of other brokerages also recently commented on DKNG. Truist Financial lowered their price target on shares of DraftKings from $45.00 to $33.00 and set a “buy” rating for the company in a report on Tuesday. Wells Fargo & Company set a $30.00 target price on shares of DraftKings in a research report on Monday. Susquehanna set a $33.00 target price on shares of DraftKings in a research note on Tuesday. Deutsche Bank Aktiengesellschaft set a $26.00 price target on DraftKings in a report on Tuesday. Finally, UBS Group reissued a “buy” rating on shares of DraftKings in a research note on Wednesday, January 7th. Twenty-four research analysts have rated the stock with a Buy rating, six have assigned a Hold rating and one has given a Sell rating to the company. Based on data from MarketBeat.com, the company has a consensus rating of “Moderate Buy” and an average price target of $37.89.

DraftKings Trading Up 3.8%

DraftKings stock opened at $22.59 on Tuesday. The stock has a 50-day moving average price of $31.69 and a 200 day moving average price of $35.82. DraftKings has a 52 week low of $21.01 and a 52 week high of $53.50. The stock has a market cap of $11.24 billion, a PE ratio of -564.75, a P/E/G ratio of 0.43 and a beta of 1.67. The company has a current ratio of 1.10, a quick ratio of 1.09 and a debt-to-equity ratio of 2.51.

Insiders Place Their Bets

In related news, insider R Stanton Dodge sold 52,777 shares of DraftKings stock in a transaction on Tuesday, January 20th. The stock was sold at an average price of $32.01, for a total value of $1,689,391.77. Following the transaction, the insider owned 500,000 shares in the company, valued at approximately $16,005,000. This trade represents a 9.55% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Insiders own 47.08% of the company’s stock.

Hedge Funds Weigh In On DraftKings

Several hedge funds and other institutional investors have recently made changes to their positions in the business. Vanguard Group Inc. increased its holdings in DraftKings by 3.1% in the 4th quarter. Vanguard Group Inc. now owns 44,758,204 shares of the company’s stock valued at $1,542,368,000 after purchasing an additional 1,354,457 shares in the last quarter. Viking Global Investors LP boosted its position in shares of DraftKings by 27.4% in the fourth quarter. Viking Global Investors LP now owns 19,119,912 shares of the company’s stock worth $658,872,000 after buying an additional 4,116,561 shares during the period. Capital World Investors grew its stake in shares of DraftKings by 181.4% in the fourth quarter. Capital World Investors now owns 18,626,429 shares of the company’s stock valued at $641,867,000 after buying an additional 12,008,357 shares in the last quarter. AQR Capital Management LLC raised its holdings in shares of DraftKings by 41.0% during the 4th quarter. AQR Capital Management LLC now owns 16,474,009 shares of the company’s stock valued at $567,694,000 after buying an additional 4,788,337 shares during the period. Finally, Geode Capital Management LLC raised its holdings in shares of DraftKings by 2.1% during the 4th quarter. Geode Capital Management LLC now owns 9,494,860 shares of the company’s stock valued at $326,394,000 after buying an additional 192,160 shares during the period. Institutional investors and hedge funds own 37.70% of the company’s stock.

DraftKings News Roundup

Here are the key news stories impacting DraftKings this week:

• Positive Sentiment: Meridian Hedged Equity Fund (ArrowMark-managed) reiterated confidence in DraftKings’ earnings outlook in its Q4 2025 investor letter, signaling continued institutional support. Meridian Letter
• Positive Sentiment: Mizuho kept an “outperform” rating after a modest target cut to $44, which still implies a large percentage upside versus the current price — a signal that some brokers see material longer-term upside. Mizuho Note
• Neutral Sentiment: Several major brokerages (JPMorgan to $32, Goldman to $31, Citi to $32, Truist to $33, Oppenheimer to $35, Needham to $35) lowered price targets today but largely maintained Buy/Outperform/Overweight ratings — showing reduced near-term expectations but continued analyst conviction. This mixed signal likely fuels intraday volatility. Analyst Roundup
• Neutral Sentiment: DraftKings is a “trending” stock on investor sites (Zacks coverage), which can amplify short-term flows and volatility independent of fundamentals. Short-interest data reported today is unreliable (zero/NaN), so its impact is unclear. Zacks Article
• Negative Sentiment: Analysis on Seeking Alpha highlights that DraftKings’ Q4 was strong but 2026 guidance is conservative and growth appears to be slowing — a near-term headwind for multiples and investor sentiment. Seeking Alpha
• Negative Sentiment: Short-form cautions (e.g., BayStreet piece “Beware of Pinterest and DraftKings”) add to the skeptical narrative among some retail/commentary channels, which can pressure sentiment even without new fundamental news. BayStreet

DraftKings Company Profile

DraftKings Inc is a leading digital sports entertainment and gaming company specializing in daily fantasy sports, sports betting and iGaming products. The company provides an integrated platform where users can participate in daily fantasy contests, place wagers on professional sports events, and enjoy a range of online casino-style games. DraftKings’ proprietary technology supports real-time odds, live scoring and advanced analytics to enhance the user experience across mobile and desktop applications.

Founded in 2012 by co-founders Jason Robins, Matthew Kalish and Paul Liberman, DraftKings began as a daily fantasy sports provider and rapidly expanded into regulated sports betting following legislative changes in the United States.