ServiceNow (NYSE:NOW) Insider Sells $1,021,271.13 in Stock

ServiceNow, Inc. (NYSE:NOW) insider Paul Fipps sold 9,641 shares of the company’s stock in a transaction on Wednesday, February 18th. The shares were sold at an average price of $105.93, for a total value of $1,021,271.13. Following the completion of the sale, the insider owned 11,757 shares of the company’s stock, valued at approximately $1,245,419.01. The trade was a 45.06% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this link.

ServiceNow Trading Down 2.9%

Shares of NOW stock opened at $104.22 on Friday. The company has a current ratio of 1.00, a quick ratio of 1.00 and a debt-to-equity ratio of 0.12. ServiceNow, Inc. has a twelve month low of $98.00 and a twelve month high of $211.48. The company’s 50-day moving average price is $131.62 and its 200-day moving average price is $161.79. The stock has a market cap of $109.02 billion, a price-to-earnings ratio of 62.48, a PEG ratio of 1.76 and a beta of 0.97.

ServiceNow (NYSE:NOW) last issued its earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 EPS for the quarter, topping analysts’ consensus estimates of $0.89 by $0.03. The company had revenue of $3.57 billion for the quarter, compared to the consensus estimate of $3.53 billion. ServiceNow had a net margin of 13.16% and a return on equity of 18.54%. ServiceNow’s quarterly revenue was up 20.7% compared to the same quarter last year. During the same period in the previous year, the firm earned $0.73 earnings per share. As a group, equities analysts predict that ServiceNow, Inc. will post 8.93 earnings per share for the current year.

Institutional Investors Weigh In On ServiceNow

Several large investors have recently bought and sold shares of NOW. Kilter Group LLC purchased a new position in ServiceNow in the second quarter worth approximately $25,000. IAG Wealth Partners LLC raised its holdings in shares of ServiceNow by 200.0% in the 3rd quarter. IAG Wealth Partners LLC now owns 27 shares of the information technology services provider’s stock valued at $25,000 after purchasing an additional 18 shares in the last quarter. Noble Wealth Management PBC lifted its position in shares of ServiceNow by 400.0% during the 4th quarter. Noble Wealth Management PBC now owns 160 shares of the information technology services provider’s stock worth $25,000 after purchasing an additional 128 shares during the last quarter. Millstone Evans Group LLC grew its stake in shares of ServiceNow by 400.0% during the fourth quarter. Millstone Evans Group LLC now owns 165 shares of the information technology services provider’s stock worth $25,000 after purchasing an additional 132 shares in the last quarter. Finally, CBIZ Investment Advisory Services LLC increased its holdings in ServiceNow by 540.0% in the fourth quarter. CBIZ Investment Advisory Services LLC now owns 160 shares of the information technology services provider’s stock valued at $25,000 after buying an additional 135 shares during the last quarter. Hedge funds and other institutional investors own 87.18% of the company’s stock.

More ServiceNow News

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: CEO Bill McDermott bought roughly $3 million of NOW shares on the open market — a high‑visibility insider purchase that signals management confidence and likely helped limit the sell‑off. ServiceNow (NOW) CEO McDermott Bought $3 Million Worth Company Shares
• Positive Sentiment: BNP Paribas analysis flags valuation upside in select SaaS names (including ServiceNow) when adjusting for stock‑based compensation — a positive analyst/data point for medium‑term buyers. BNP Paribas analyzes SaaS valuations … sees upside in ServiceNow
• Positive Sentiment: ServiceNow management (President & COO Amit Zavery) reiterated that AI adoption is driving enterprise demand for the Now Platform — supportive messaging for revenue/booking momentum expectations. ServiceNow Sees AI Adoption Driving Enterprise Growth
• Neutral Sentiment: Tequity Advisors named a ServiceNow leader/M&A advisor — a sector hire that is unlikely to move the stock materially but indicates continued deal‑market interest. Tequity Advisors Welcomes Thomas Moewe as ServiceNow Leader, M&A Advisor
• Negative Sentiment: Director/insider Paul Fipps sold 9,641 shares (~$1.02M) on Feb. 18 — insider selling can be viewed negatively by traders even when not uncommon for tax/liquidity reasons. Paul Fipps Sells 9,641 Shares of ServiceNow Stock
• Negative Sentiment: Options flow shows a large, unusual buyer interest in puts (over 100k contracts recently) — elevated put volume signals hedging or directional bearish bets that can pressure near‑term sentiment.
• Negative Sentiment: Broader “SaaSpocalypse” / software‑stock rotation persists — high‑profile managers exiting software and media coverage of the sector slump are keeping downward pressure on NOW despite company‑specific positives. Why one of tech’s top fund managers just abandoned software stocks

Analyst Upgrades and Downgrades

Several brokerages recently issued reports on NOW. Deutsche Bank Aktiengesellschaft set a $180.00 price objective on shares of ServiceNow in a report on Thursday, January 29th. Mizuho reduced their price target on shares of ServiceNow from $210.00 to $190.00 and set an “outperform” rating on the stock in a research note on Wednesday, January 21st. UBS Group set a $115.00 price objective on shares of ServiceNow in a research report on Thursday, January 29th. Robert W. Baird set a $175.00 price objective on ServiceNow in a report on Thursday, January 29th. Finally, Royal Bank Of Canada decreased their target price on ServiceNow from $185.00 to $150.00 and set an “outperform” rating on the stock in a research note on Monday, February 9th. Three investment analysts have rated the stock with a Strong Buy rating, thirty-two have given a Buy rating, six have given a Hold rating and two have issued a Sell rating to the stock. Based on data from MarketBeat, ServiceNow has a consensus rating of “Moderate Buy” and an average target price of $192.06.

ServiceNow Company Profile

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.